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Assistant Vice President for Enrollment Management

Employer
Manhattan College
Location
New York, United States
Salary
Competitive Salary
Date posted
Jun 20, 2022

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The Assistant Vice President (AVP) of Enrollment Management (EM) at Manhattan College serves as the senior operations leader of the EM division, assisting the Vice President in meeting divisional goals through comprehensive and integrated strategies and initiatives. The successful candidate is responsible for the development and execution of best practices in all aspects of customer service, information management, and communications. The AVP will assess and enhance frameworks for the long-term development and coordination of the lifecycle of the enrollment process for undergraduate, transfer, graduate, and international populations. The AVP will establish protocols, staff training and reporting metrics to support ongoing monitoring and quality improvement. The AVP will provide effective leadership in ensuring exceptional experiences for students, families and influencers across all points of contact, whether by phone, in- person, print or digital formats. A key aspect of the role is planning and oversight of divisional communications strategy and its execution, collaborating with directors and marketing experts on content strategy, while managing associated workflows to design, develop and deploy robust and rich digital campaigns utilizing our CRM/Slate. The AVP will utilize lead generation marketing platforms to contribute effectively to the Manhattan College brand messaging strategy as appropriate (i.e., Common App, Cappex, Naviance, Coalition). The AVP protects and refines brand integrity through these efforts, while ensuring that various prospective student populations are delivered relevant and timely information, and engaged effectively. The AVP is key decision-maker with the expertise to analyze and align operational processes in order to effectively advance strategic enrollment initiatives. Overseeing the data and reporting functions, the AVP will curate a portfolio of dashboard reports to inform decision-making and planning.  As a senior leader, the AVP must be a clear communicator, able to engage varied stakeholders across EM and the broader Manhattan College community in the collaborative activities essential to support institutional outcomes. An experienced budget manager, the AVP will exercise good stewardship of the divisional budget, ensuring that appropriate resources are allocated to priorities, while addressing opportunity costs and fostering cost savings. 

 

Duties and Responsibilities: 

  • Cultivates and implements short and long-term organizational objectives and tactical goals through development of an enrollment operations strategy roadmap that responds to the changing needs and requirements of the College's enrollment strategy, including coordinated solutions, policies, and operating procedures for the EM Division
  • Develop and maintain an integrated approach to communication planning for the EM Division, including Board of Trustee reports, communications with advisory groups and committee, and area/event messaging to and with various stakeholders, ranging from Cabinet members, third party partners, prospective schools, education agents, faculty, parents, students, as well as serving as the strategic marketing liaison for the EM Division
  • Conduct special administrative initiatives on a wide range of subjects related to the overall management and operations of the college, as well as special projects and programs initiated by the VP
  • Serve on committees and taskforces including, but not limited to, Enrollment Management Advisory Committee, Financial Aid modeling, Retention Committee, Campus Technology Committee, Data Action governance team, Orientation
  • Develop and implement an effective and comprehensive division-wide data assessment plan in coordination with Institutional Research and ITS  
  • Direct management of the operations work team of the division, approximately 6 direct reports
  • Other job-related duties as assigned by the Vice President

Required Qualifications: 

  • Master's degree required 
  • 8-10 years experience in leading and managing admissions professionals, with a minimum of 5-6 years experience at a senior leadership level, such as director or dean of admissions
  • Strong knowledge of CRM/Slate, Banner and Microsoft Office 
  • Proven experience leading change and fostering collaboration and a sense of shared purpose across units and functional areas
  • Excellent organizational skills and analytical ability, experience in framing new initiatives, a strong focus on outcomes, and experience in communicating results
  • Strong understanding of how to use data analysis to inform strategic and tactical plans for enrollment management, 
  • Demonstrated commitment to and knowledge about diversity, equity, and inclusion as critical components of academic excellence and student success

 

https://manhattan.edu/return-to-campus/health-safety-guidance/employee-policies-documents.php

Manhattan College is an independent Catholic coeducational institution in the Lasallian tradition. We expect our faculty, administration, and staff to be knowledgeable about our mission and to make a positive contribution to the mission. Applicants from historically under-represented segments of the population are encouraged to apply. We are committed to a diverse campus community. AA/EO Employer M/F/D/V 

 

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