Communications Specialist - 18429

ATTENTION:

The Department of Student Diversity, Engagement and Success at the Universlty of Wisconsin-Whitewater seeks a Commnications Specialist, (Communications Specialist, CM004)

Academic staff positions are provided fixed term appointments with annual renewals unless otherwise noted. Reappointment for subsequent terms is dependent upon performance, university funding and external forces. One position is commensurate with continued grant funding.

JOB DETAILS:

The Communications Specialist for Student Diversity, Engagement and Success (SDES) will develop and draft communication content and assists in the execution of the communications strategy in support of unit communication goals. The Communications Specialist will also help to create, manage, and implement a communications and marketing plan. In collaboration with all the SDES programs, this position plays a critical role in managing communications from SDES to external audiences, specifically related to faculty support, alumni engagement and student recruitment, engagement and support.

QUALIFICATIONS:

Minimum Qualifications:

• Earned Bachelor’s degree in marketing, advertising, communications, or equivalent area of study
• One year of experience in marketing or related field
• Strong organization and project management skills
• Experience with digital marketing or Customer Relation Management Program (Slate)
• Strong written communication and public speaking skills

Desired Characteristics:

• Ability to plan, produce, and execute marketing plans
• Experience in managing social media accounts
• Basic knowledge of web content management systems, Adobe Creative Cloud and Microsoft Office, and understanding of HTML and CSS
• Understanding of web and social media analytics
• Knowledge of higher education

Knowledge, Skills, & Abilities:

• Willingness and ability to be an active participant in following applicable safety rules and regulations including necessary training and drills
• Ability to interact respectfully with people from diverse socioeconomic, cultural and ethnic backgrounds

RESPONSIBILITIES:

• Assist SDES with the creation and execution of a comprehensive marketing plan
• Analyze market data to provide insight and make actionable recommendations
• Generate reports on website performance and social media engagement
• Update and optimize content on website
• Manage social media channels and supervise social media graduate assistant
• Write news releases that highlight successes and raise awareness for SDES
• Serve as the primary SDES communication strategist and as a liaison with the University Marketing and Communications office to create, update and maintain the communications content and workflow in the office.
• Serve on the Marketing Council Committee
• Create and maintain effective outreach and communication to entities with whom the campus communicates regularly
• Serve as the project manager for recruitment material production and general advertising content
• Collaborate with UMC and other marketing units within the university in support of institutional priorities as necessary
• Monitors reach and effectiveness of communication campaigns, projects, and initiatives
• Plans editorial content according to established goals and objects
• Writes, edits, and publishes content for various communication projects and marketing platforms to align with strategic initiatives and established communication campaigns
• Provides project management and execution of communications programs, initiatives, and tactical plans

CAMPUS INFORMATION:

Founded in 1868, UW–Whitewater is one of eleven comprehensive universities in a public higher education system that also includes two doctoral institutions and a statewide Extension. UW-Whitewater’s main campus is located in Whitewater, with a branch campus in Rock County, in the city of Janesville. Together, these campuses form a preeminent academic institution driven by the pursuit of knowledge, powered by a spirit of innovation, and focused on transforming lives. UW-Whitewater’s campuses are located conveniently near Milwaukee, Madison, and Chicago, and thus offer the advantage of beautiful small-town environments with easy access to the cultural and commercial opportunities of major metropolitan areas.

The Warhawk family — led by caring faculty and staff — is devoted to student success within a broad range of academic programs offered at the associate, bachelor, master, and doctoral levels. These include both on-campus and online programs, and span the disciplines, from the theoretical to the applied, and encompass study in the arts, business, education, humanities, natural sciences, social sciences, technology, and professional and interdisciplinary programs.

UW-Whitewater has a special mission within the UW System to serve students with disabilities and, as such, embraces the principles of universal design and is one of the most accessible campuses in the nation. The campuses have more than 200 student organizations and UW-Whitewater’s intercollegiate athletic teams compete at the NCAA Division-III level. UW-Whitewater is committed to seeking and sustaining a culturally and ethnically diverse campus environment, building a diverse faculty and staff with expertise and interest in serving students with diverse needs, backgrounds, ethnicities, abilities and other distinct characteristics in respectful, sensitive and understanding ways. The University of Wisconsin-Whitewater is an Equal Opportunity and Affirmative Action Employer, and actively seeks and encourages applications from women, people of color, persons with disabilities, and veterans.

ORGANIZATION INFORMATION:

The University of Wisconsin-Whitewater is part of the 13-campus University of Wisconsin System ( https://www.wisconsin.edu ).

Wisconsin Statute 19.36(7)(b) provides that applicants may indicate in writing that their identity should be kept confidential. In response to a public records request, the University will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful final candidate will be released. See Wisconsin Statute 19.36(7)(a).

Per Regent Policy Document 20-19, University of Wisconsin System Criminal Background Check Policy and UW System Administrative Policy 1275 Recruitment Policies, UW-Whitewater requires criminal background checks as a contingency to employment. A criminal background check will be conducted prior to an offer of employment. All final candidates must be asked, prior to hire, whether they have been found to have engaged in, are currently under investigation for, or left employment during an active investigation in which they were accused of sexual violence or sexual harassment. When obtaining employment reference checks, these same sexual violence or sexual harassment questions must also be asked.

The University of Wisconsin-Whitewater requires that all employees be active participants in following applicable safety rules and regulations including necessary training and drills.

For UW-Whitewater Campus safety information and crime statistics/annual Security Report, see http://www.uww.edu/asfr . If you would like a paper copy of the report please contact the UW-Whitewater Police at 262-472-4660.

COMPENSATION AND BENEFITS:

Well-qualified candidates can expect a salary between $40,000 and $45,000 based on the candidate’s education, related experience, and qualifications.

UW System employees receive an excellent benefit package. To learn more about the UW System’s comprehensive benefit package, review the UW System Employee Benefits Brochure.

CONDITIONS OF APPOINTMENT:

University of Wisconsin-Whitewater does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term. If you have questions regarding this, please contact Human Resources. UW-Whitewater is not an e-verify employer, therefore STEM extensions are not options for work authorization.

TO ENSURE CONSIDERATION:

Applications received by July 5, 2022 are ensured full consideration. Applications received after that date may be given consideration at the discretion of the search committee. The most qualified applicants will be invited to participate in the next step of the selection process.

If you have questions regarding this recruitment or if you are unable to complete the application online due to a disability or system problem, please contact us at (262) 472-1072 or hrstudent@uww.edu .

For questions regarding this position, please contact:

Samantha Fett
Administrative Assistant II
262-472-4985
f ett sm27@UWW.edu

TO APPLY:

Only complete application packages will be considered. This includes online submission of the following documents:

• Cover Letter
• Resume
• Name and contact information for three professional references

This Job ID is 18429.

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