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Marketing Content Development Coordinator

University of Toledo
Ohio, United States
Salary Not Specified
Posted Date
May 27, 2022

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Position Type
Faculty Positions, Business & Management, Marketing & Sales, Administrative, Business & Administrative Affairs, Public Relations & Marketing (Campus), Editing & Publications Management
Employment Type
Full Time
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Title: Marketing Content Development Coordinator

Department Org: 104840 - University Marketing

Employee Classification: U1 - Unclassified PSA FT

Bargaining Unit: Bargaining Unit Exempt

Primary Location: Main Campus - Administration

Shift: 1

Start Time: 8:15am End Time: 5:00pm

Posted Salary: $38,100 - $42,000

Float: No

Rotate: No

On Call: No

Travel: No

Weekend/Holiday: No

Job Description:

This position will develop, manage, and influence content of high-level recruitment content, engagement and reputation-building messaging on behalf of the University. Working independently or in collaboration with individuals responsible for content management in colleges and functions, h/she will ensure that content adheres to strategy and brand messaging. The Marketing Content Development Coordinator will craft sound content strategy that reflects a consistent style, voice, and tone, and is aligned with the University’s brand.

This position will work collaboratively with university leaders (marketing and communications directors; deans; etc.) to design content strategy and serve as a resource for other content creators within the UToledo community.

This position requires broad knowledge and skills in content development for all channels, including but not limited to print, web, social media, and video, as well as knowledge of marketing, brand, and project management.

Minimum Qualifications:

• 2 Year Degree in in journalism, English, creative writing, marketing, or related field required, Bachelor's degree preferred.
• 3-5 years of work experience in writing and editing content to brand standards.
• Proficiency in Microsoft Office and the willingness to explore new tools.
• Flexibility to think strategically and generate ideas for content that includes all forms of media, including written copy, videos, photography, graphics, etc.
• Knowledge of marketing and brand messaging.
• Strong writing, storytelling, editing and proofreading skills, including knowledge of and ability to adhere to Associated Press and University style guidelines.
• A combination of strong conceptual thinking and strategic skills with an ability to understand customer needs, motivations and behaviors and translate them into focused content that achieves university goals.
• Excellent verbal and written communication skills.
• Attention to detail and ability to manage and prioritize multiple projects simultaneously.
• Ability to think long-term and short-term; to manage regular content updates, as well as develop long-term messaging strategies.
• Resourceful self-starter who can work independently and translate feedback and direction into successful solutions in a timely manner.
• A high degree of professionalism and strong work ethic coupled with a sense of responsibility, ability to manage sensitive information and integrity.
• Ability to work under minimal supervision, tight time constraints and periodic high-volume circumstances.
• Excellent interpersonal and communication skills – verbal and written; can interact with all levels of an organization

Conditions of Employment:

All UToledo employees on all campuses, including those working on campus and working remotely, are required to be fully vaccinated against Covid-19, or have an approved exemption.

To promote the highest levels of health and well-being, the University of Toledo campuses are tobacco-free. To further this effort, the University of Toledo Health Science Campus Medical Center is requiring candidates for employment to be nicotine-free. Pre-employment health screening requirements will include cotinine (nicotine) testing, as well as drug and other required health screenings for the position. With the exception of positions within University of Toledo Main Campus and the University of Toledo College of Medicine and Life Sciences, the employment offer is conditional upon successful completion of a cotinine test and Occupational Health clearance.

Equal Employment Opportunity Statement:

The University of Toledo is an equal opportunity, affirmative action employer. The University of Toledo does not discriminate in employment, educational programs, or activities on the basis of race, color, religion, sex, age, ancestry, national origin, sexual orientation, gender identity and expression, military or veteran status, disability, familial status, or political affiliation.

The University is dedicated to the goal of building a culturally diverse and pluralistic faculty and staff committed to teaching and working in a multicultural environment and strongly encourages applications from women, minorities, individuals with disabilities, dual-career professionals and covered veterans.

The University of Toledo provides reasonable accommodation to individuals with disabilities. If you require accommodation to complete this application, or for testing or interviewing, please contact the Human Resources Department at 419-530-4747 between the hours of 8:30AM and 5:00PM or apply online for an accommodation request.

Computer access is available at most public libraries and at the Office of Human Resources located in the Center for Administrative Support on the Main Campus of the University of Toledo.

Advertised: 26 May 2022 Eastern Daylight Time
Applications close:

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