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Fairmont State University
West Virginia, United States
Salary Not Specified
Posted Date
May 17, 2022

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Position Type
Faculty Positions, Arts, Other Arts, Business & Management, Marketing & Sales, Communications, Digital Media, Administrative, Business & Administrative Affairs, Public Relations & Marketing (Campus), Editing & Publications Management
Employment Type
Full Time
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Position Information

Position Information

Classification Title:


Working Title:

Photo and Video Specialist

OASIS title:

553186 Audio Visual Technician

Pay Grade (OLD; pre-2017)

No Response

Requisition Number


Student Requisition Number

Internal Recruitment Only?

No Response

Number of Positions Available

Type of Position


Funded by Federal Workstudy only:

Grant Funded Position?


If temporary (or grant funded) position, indicate ending date

Benefits Eligible?


If faculty position, tenure track?


If faculty position, rank?


If Faculty Position, is this considered a "term" position?

Click here for definition


Job Family

NC: Non-Classified

Appointment Length

July - June (12 mo)

Duties and Responsibilities

The Digital Content Specialist is responsible for creating visual storytelling by producing creative, inspirational videos and photography across multiple platforms. The Specialist identifies and optimizes best performing content and distribution channels for delivery to ensure focus of content development and ROI. The Specialist produces videos and photography that promote and market Fairmont State University, its programs, students, and employees.
The Digital Content Specialist serves as the primary photographer and videographer for the office of University Relations and Marketing and will attend events for this purpose. The division of duties will vary, typically but not always at approximately 45% video, 45% photo, 10% content review, analytics, competitive audit analysis, and social media. Duties and responsibilities include but are not limited to:
- Serves as the primary videographer, editor, and producer for university marketing videos such as commercials, student life videos, department promotion videos, faculty/staff/student profiles, and event videos for the university, athletics, alumni, and the foundation.
- Creates high-quality videos and photography that enhance Fairmont State University's reputation, attract prospective students, support development, and fundraising activities.
- Films and/or photographs some college events (requires working some nights and weekends).
- Schedules and scouts locations, maintains contacts and resources for talent selection, stays abreast of relevant University events for coverage and documentary opportunities, identifies and suggests possibilities for content and coverage.
- Makes technical and creative decisions regarding lighting, angles, lens selection, microphones, and locations on shoots.
- Works closely with the content and design team to ensure integration of brand objectives and to develop creative, compelling solutions.
- Generates new ideas as well as translates the needs of others into proposals.
- Identifies, visualizes and creates opportunities for video creation within all university areas.
- Uses varied media including graphics, music, voiceovers, and photography to condense complex processes into brief, enjoyable explanatory videos.
- Compresses final videos for delivery on websites, YouTube, and social media.
- Takes professional-grade, dynamic marketing photos and video for use in videos, print, and web marketing.
- Keeps current with trends in video, audio, photography, and graphics to create videos and photos that can compete with our market competitors.
- Shoots video and manipulated and edit film pieces in a way that is invisible to the audience.
- Reviews shooting script and raw material to create a shot decision list based on scenes' value and contribution to continuity.
- Trims footage segments and puts together film sequence.
- Helps to choose and inputs music, dialogues, graphics and effects.
- Creates rough and final cuts.
- Ensures logical sequencing and smooth running.
- Consults with stakeholders from production through post-production process.
- Continually researches, discovers and implement new editing technologies and industry best practices to maximize efficiency.
- Performs related work as necessary and as assigned.

Minimum Qualifications

Required Skills:
Classified Staff Positions Only

Preferred Qualifications

Expertise in Adobe Creative Suite including Lightroom, Photoshop, and Premiere Pro.

Expertise in creating visual storytelling by producing creative, inspirational videos and photography across multiple platforms.

Special Conditions

6/7/2022: Extending posting to increase applicant pool. All applicants that have applied will remain under consideration for the position and do not need to re-apply.

Additional Questions

Keyword Search

Student Appointment Length

Base Hourly Rate

Quick Link:



055: University Relations and Marketing

Employment Location

Main Campus, Fairmont

Position will report to

Sr. Director of University Relations & Issues Management

Salary Information

Base Salary/Hourly Rate
(Classified Step Structure )
(If classified position is less than 12 months, please recalculate salary usingthis spreadsheet )

Published Salary:


Anticipated Hire Date


Notes To Applicants

Helpful Hints

All applicantsMUSTcomplete an online application; paper applications cannot be accepted.

Competency testing may be part of the interviewing process.

Job Posting Date


Full Consideration Date

Job Close Date


Optional Applicant Documents

Helpful Hints

Transcript #1
Transcript #2

Required Applicant Documents

Helpful Hints

Cover Letter

Classified Staff Only

Minimum Required Education:

Required Licenses and/or Certifications:

Type and Amount of Experience Needed:

Faculty/FEAP/Non-Classified Staff Only

Minimum Required Education:

A four-year degree in photography, journalism, marketing, design or similar degree field. Two years of professional photography/videography experience will be accepted in place of a related degree.

Required Licenses and/or Certifications:


Minimum Qualifications:

Proficiency in Adobe Creative Suite including Lightroom, Photoshop, and Premiere Pro.

Ability to create visual storytelling by producing creative, inspirational videos and photography across multiple platforms.

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