Director of Communications

Summary:

VCU School of Nursing is seeking to hire a Director of Communications.

The Director of Communications supports the mission of the VCU School of Nursing (SON) by effectively communicating and raising greater awareness of school-related activities and accomplishments to target audiences including key external stakeholders (alumni, the nursing profession, donors, prospective students, prospective employees, academic nursing, and the public) and internal stakeholders (current VCU students, faculty, staff; VCU administration; and the VCU community).

Primary Responsibilities :

• Work with University Relations to elevate SON priorities and other newsworthy initiatives
• Provide a mechanism to promote newsworthy accomplishments of SON programs, students, and employees to appropriate internal and external media outlets
• Share the unique voice of the SON through storytelling by featuring student, faculty, staff and alumni in print, video, and other digital channels
• Create a meaningful brand for the VCU School of Nursing that supports all publications, web content, and media messages with a common theme and feel
• Manage school publications and announcements to ensure timely and persuasive communication
• Direct and manage the school's website as an important resource to key audiences
• Develop strategic promotional and marketing materials for recruitment of students and faculty and the promotion of school initiatives, using a variety of contemporary approaches including social media
• Plan, create, and oversee the design, content, and production of marketing materials
• Serve as an advisor to the Dean and other SON leaders regarding situational responses

Minimum Hiring Standards:

• Must have excellent written and verbal communication skills as well as excellent interpersonal and collaboration skills
• Direct experience developing and managing graphic design, marketing, and web projects
• At least five years of work experience in marketing, public relations and/or communications
• Demonstrated experience working in and fostering a diverse faculty, staff, and student environment or commitment to do so as a staff member at VCU

Preferred Hiring Standards:

• Bachelor's degree in marketing, communications, or related field
• Experience in higher education

Position Specific Physical and Cognitive Requirements:

Physical Demands and Activities:

Light lifting (<20 lbs.) - Essential

Pushing/pulling - Essential

Standing - Essential

Sitting - Essential

Repetitive motion - Essential

Emotional Demands:

Fast pace - Essential

Average pace - Essential

Multiple stimuli - Essential

Frequent change - Essential

Intense customer interaction - Essential

Mental/Sensory Demands:

Memory - Essential

Reasoning - Essential

Hearing - Essential

Reading - Essential

Analyzing - Essential

Logic - Essential

Verbal communication - Essential

Written communication - Essential



Salary Range: Commensurate with Experience

Position Details:

Department: School of Nursing
Employment Type: UF - University Employee FT
Restricted Status: No
FTE: 1
Exemption Status: Exempt

University Job Title: Administrator CM

ORP Eligibility: Yes

Contact Information:

Contact Name: Demmie Pennix

Contact Email: dpennix@vcu.edu

Contact Phone: (804) 628-7583