Assistant Director, Admissions and Marketing, Online Programs (17767)

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Our diverse community of students, faculty, and staff represent every state and more than 150 countries. Our internationally recognized faculty are today's thought leaders in the areas of public policy, law, the arts, communications, international development, and more. Our staff are innovative, service-oriented, and dedicated to moving the university towards achieving its strategic goals. We are committed to an excellent experience for all of our students, faculty and staff and share a passion for creating change through our knowledge and our work.

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About the Department/Unit

American University’s School of International Service (SIS) is a top-10 school of international affairs located in Washington, DC. Since our founding in 1957, we have answered President Dwight D. Eisenhower's call to prepare students of international affairs to "wage peace." We do so because we believe the world needs leaders who are ready to serve.

SIS, led by Dean Christine BN Chin, is guided by 115 full-time faculty. Our world-renowned faculty — leading political scientists, economists, sociologists, anthropologists, demographers, geographers, historians, and experts in international development, global health, communications, energy, and the environment — produce transformational research and prepare more than 3,000 graduate and undergraduate students for global careers in government, nonprofits, and business.

Thoughtful and aspirational, with wide-ranging backgrounds and experience, our students take advantage of Washington's wealth of resources and professional opportunities and our active international network of more than 25,000 alumni. As a student here, you will graduate prepared to combine knowledge and practice and to serve the global community as an emerging leader, waging peace and building understanding in our world.

Summary/Objective

The Admissions and Marketing Manager, Online Programs manages the admissions operations and marketing strategy of the online degree programs in the School of International Service. The incumbent will be responsible for ensuring an effective marketing and admissions strategy to support enrollment in SIS online graduate degree programs. The incumbent will collaborate frequently with colleagues at AU and our third-party vendor to coordinate marketing messaging and admissions strategy for SIS online programs.

Essential Functions

1. Admissions Operations Management for SIS Online Programs: Provides oversight and guidance of third-party vendor admissions staff.
2. Application Review and Application Funnel Management: Collaborate with third-party vendor and SIS faculty to ensure accurate and timely review of admissions files.
3. New Student On-Boarding: Leads efforts to convert and on-board newly-admitted online students, including webinars, orientation, and handbooks.
4. Financial Aid and Scholarships for SIS Online Programs: Manages the scholarship approval and disbursement process for SIS online students.
5. Marketing Strategy for SIS Online Programs: Creates schedule with third-party vendor and AU staff to implement successful marketing materials for SIS online programs.
6. Additional Projects as Assigned: Conducts additional projects as assigned by the Director of Operations, Online Programs.

Position Type/Expected Hours of Work

• Full Time - 35 hours/week
• Sr. Coordinator/Analyst B
• Exempt
• This is a union-eligible position.

Required Education and Experience

• Bachelor's degree or equivalent in education, training and/or experience
• 2-4 years of relevant experience

Preferred Education and Experience

• Master's degree or equivalent
• 2-4 years of relevant experience in higher education or education marketing is preferred.
• Prior work with a third-party vendor is preferred.
• Prior work experience providing or supporting enrollment, admissions, or marketing is preferred.
• Initiative, drive, flexibility, innovative problem-solving skills, capacity for detail, and ability to excel in a multicultural environment are highly desired attributes.

Additional Eligibility Qualifications

• Hiring offers for this position are contingent on the successful completion of a background check.
• To ensure the health and safety of our community AU requires COVID-19 vaccinations for faculty and staff. Click here to learn more about our health and safety directive .

Others

• Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Benefits

AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite.Click here to learn about American University's unique benefit options .

Current American University Employees

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Contact Us

For more information or assistance with the American University careers site, email theworkline@american.edu .

American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.

Nearest Major Market: Washington DC