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Graphic Designer and Communications Coordinator

Bates College
Maine, United States
Salary Not Specified
Posted Date
Jan 20, 2022

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Position Type
Faculty Positions, Business & Management, Marketing & Sales, Communications, Other Communications, Administrative, Academic Affairs, Other Academic Affairs, Business & Administrative Affairs, Public Relations & Marketing (Campus), Editing & Publications Management
Employment Type
Full Time
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Title: Graphic Designer and Communications Coordinator

Position Purpose:

The Graphic Designer and Communications Coordinator will design and lead the marketing strategies and efforts of the Bates Center for Purposeful Work, and execute the marketing and promotional efforts on behalf of an 11-person team that serves equally internal and external audiences.
The work of the Graphic Designer and Communications Coordinator is three-fold. The Coordinator will:
1. Ensures the Bates Center for Purposeful Work has a dynamic, prolific and readily recognizable brand presence via both print and electronic platforms.
2. Promotes signature programs and initiatives to increase awareness of, and attendance at events.
3. Communicates via electronic and professional-grade print media the on-going and rapid evolution of the Bates Center for Purposeful Work.

Job Duties:
  • Hires, trains and directs the work of two undergraduate Marketing Interns (10/week each).
  • Utilizes Purposeful Work Fellows, Office Assistants, Digital Marketing Assistants, and Videographers as outreach team.
  • Promotes the resources available at the Bates Center for Purposeful Work, and the individual programs and opportunities offered by staff in the Center.
  • Ensures brand consistency across digital and print mediums.
  • Creatively and consistently manages existing media platforms and leads in redesign when necessary (e.g., weekly newsletter, Instagram, Bates Engage, website); leads in development of emerging communications opportunities.
  • Collaborates with colleagues in Office of Intercultural Education (OIE), Athletics, Academic Affairs/Academic Departments, and Advancement to design target marketing to expand the reach and awareness of the Bates Center for Purposeful Work.
  • Creates video library/online resources for students on topics such as job shadows, internships, interviewing skills, and job searching.
  • Collaborates with the Bates Communications Office to ensure external messaging aligns with College priorities. Ensures career and Purposeful Work related stories are captured, catalogued and elevated to Communications and Advancement.
  • Creates logos for new Purposeful Work or PW-adjacent programs (i.e. Bates Bridge) that fit within and compliment the larger brand of Purposeful Work and overarching Bates brand.
  • Presents and communicates the mission and practice of Purposeful Work to prospective and incoming students as well as their families. ● Presents marketing efforts and strategies to stakeholders such as the President of the College, the Board of Trustees, Alumni Council.
  • Serves as project manager on all print and electronic materials produced by the Bates Center for Purposeful Work.
  • Review resumes, cover letters, CVs, and other student or alumni documents when needed, (i.e. Commons Tabling or Drop-in Hours).
  • Provides analysis and reporting on marketing efforts; produces reports based on data and attendance, such as the annual Outcomes document; contributes to annual report of the Center.
  • Provides administrative support, as needed, for all internal processes.

Minimum Qualifications:


● Associate’s degree in graphic design, marketing, communications or related fields.
● Bachelor’s degree preferred.


● Relevant experience in the planning, promotion and marketing of events, preferably in an academic setting.
● Project management experience (ability to take a marking project from concept to execution).
● Familiarity with the academic environment and higher education, preferably the liberal arts.

Skills and Knowledge

● Articulate the value of and make the case for Bates’ Purposeful Work Curricular Infusion.
● Knowledge of design programs i.e. the Adobe Suite, with a special emphasis on Adobe InDesign and Illustrator.
● Proficiency in social media strategy, design and production.
● Strong interpersonal skills with ability to develop and maintain collegial relationships. Must be flexible, collaborative and have a positive attitude.
● Ability to work collaboratively and effectively across disciplinary boundaries with a diverse group of faculty, students, and staff.
● Excellent communication (written, verbal & listening) skills.
● Ability to engage in critical thinking and exercise independent judgment.
● Ability to maintain confidentiality and manage confidential data & information.
● Impeccable organizational and administrative skills and ability to coordinate resources and staff within the college community.
● Excellent analytical and problem-solving skills; ability to synthesize complex or diverse information.
● Ability to work independently, and handle multiple priorities with minimal supervision.
● Strong presentation skills and ability to develop dynamic presentations.
● Proficiency in basic data management systems and basic computer software (e.g., Microsoft Word and Excel, Power Point, Google docs, email and calendaring.)
● Willingness and ability to learn additional software as needed.
● Ability and willingness to travel (by car, air, train or bus) domestically and internationally as needed.
● Ability and willingness to work weekends, evenings & other non-traditional schedules.
● Personal commitment to excellence and the mission of a top-tier small liberal arts college.
● Demonstrated awareness of, sensitivity and commitment to diversity and inclusivity and to serving the needs of a culturally and educationally diverse and inclusive community with diplomacy and tact.

Preferred Qualifications:


Bates College offers competitive salaries, excellent benefits (health, dental, sick leave, 24 days of vacation, 2 personal days, 12 paid holidays, dependent care subsidy, free parking, access to library and athletic facilities & more) and a supportive, collegial environment in a drug- and smoke-free workplace.

Equal Employment Opportunity Statement:

Bates College is committed to the principle of equal opportunity and providing an educational and work environment free from discrimination. The college prohibits discrimination on the basis of race, color, national or ethnic origin, religion, sex, sexual orientation, gender identity or gender expression, age, disability, genetic information or veteran status and other legally protected statuses in the recruitment and admission of its students, in the administration of its education policies and programs, or in the recruitment of its faculty and staff. Bates College adheres to all applicable state and federal equal opportunity laws and regulations. All college faculty, staff, students, contractors, visitors, and volunteers are responsible for understanding and complying with the Non-Discrimination Policy.

Inquiries concerning the college’s policies, compliance with applicable laws, statutes, and regulations (such as Title VII, Title IX, and ADA/Section 504), and complaints may be directed to Gwen Lexow, Title IX Officer, 207-786-6445 or via email at .

About Bates:

Bates is internationally recognized as a leading liberal arts college, attracting 2,000 students from across the U.S. and around the world.

Since 1855, Bates has been dedicated to educating the whole person through creative and rigorous scholarship in a collaborative residential community. Committed to opportunity and excellence, Bates has always admitted students without regard to gender, race, religion, or national origin.

Cultivating intellectual discovery and informed civic action, Bates prepares leaders sustained by a love of learning and zeal for responsible stewardship of the wider world. Bates engages the forces — intellectual trends, demographic changes, and technology — that are transforming higher education and the world into which our students graduate.

Bates has highly competitive admissions, graduates over 90 percent of its entering students, and more than half of its alumni earn graduate degrees. Bates employs 200 faculty members and 550 staff.

The college is proud of deep roots in the Lewiston/Auburn community, Maine’s second-largest urban area with a population of approximately 65,000. Bates is located on a beautiful, 133-acre, traditional New England campus in Lewiston, an emerging city with an entrepreneurial climate, a lively arts scene, and a dynamic business community. Bates is 35 miles north of Portland, 140 miles north of Boston, and 350 miles north of New York City.

Advertised: Mar 01 2022 Eastern Standard Time
Applications close:

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