Strategic Planning and Management
Strategic Enrollment Management
Associate Director, CRM & Digital
The Systems Analyst/Programmer will work across the functional
units within the Division of Enrollment Management to devise and
modify procedures for integrated use of Slate CRM and other data
systems to enhance business processes. S/he will design, code,
test, debug, maintain, and document implementations aimed to
properly manage and leverage the data stored in Rowan University
systems. S/he will serve as the CRM data feed liaison between the
division of Enrollment Management and the division of Information,
Resources, and Technology (IRT). S/he will also coordinate the
development and management of analytical reports and collect,
interpret, analyze, and disseminate data.
Coordinates and collaborates with the Slate CRM guiding
coalition for data governance and change management processes.
Translates business requirements into CRM specifications
detailing the capabilities, functionalities, process flows, and
developer needs for new implementations.
Develops custom-built Slate data-drive pages for internal and
external constituents, to meet data-sharing needs, improve data use
efficiency, and enhance business processes.
Programs complex custom SQL queries to enhance CRM
functionality, including query performance. business efficiency,
and load times.
Liaises with IRT to implement and maintain data feeds between
Strategic Enrollment management data systems and ERPs across Rowan
University and partnership schools.
Maintains CRM specifications following system integrations,
upgrades and enhancements.
Coordinates testing and quality assurance processes for data
system integrations, upgrades, and new implementations.
Coordinates projects related to data requirements, input/output
and data integrity; works to facilitate data definitions and
standards, and to improve data capture, accuracy, and access.
In consultation with stakeholders, leads the development of
data stewardship strategies and drives the ongoing implementation
resulting in business process improvements.
Promotes the development of processes, tools, and utilities
that leverage standardized data in order to increase efficiency of
data processing, analysis, and reporting.
Maintains and updates technical logistics to Strategic
Enrollment Management data systems, including Slate CRM and other
data systems as needed.
Provides support and training for end-users on navigation and
use of Strategic Enrollment Management data systems.
Performs other related duties as may be assigned.
- Baccalaureate degree in a relevant field
- Four (4) years of professional related experience
- Working knowledge of programming languages, such as SQL,
willingness to learn other languages as needed.
- Familiarity with databases
- Ability to successfully prioritize and facilitate several
projects and deadlines independently, while building collaborative
- Excellent technical writing and verbal communication skills,
and the ability to present to diverse audiences, specifically
racially, ethnically, and socioeconomically diverse
- Experience working directly with people from diverse racial,
ethnic, and socioeconomic backgrounds
- Master's degree
- Higher education experience
- Relational database programming experience
- Knowledge of information technology systems and reporting
tools, familiarity with Slate CRM, Banner, and OnBase
- Sound knowledge of and experience developing and implementing
processes for improved data quality and standards