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SENIOR MARKETING COORDINATOR

Employer
University of Texas - Rio Grande Valley
Location
Texas, United States
Salary
Salary Not specified
Posted Date
Jan 19, 2022

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Position Type
Faculty Positions, Communications, Public Relations & Advertising
Employment Level
Administrative
Employment Type
Full Time
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SENIOR MARKETING COORDINATOR

Posting Number: SRGV5494
Number of Vacancies: 1
Location: Edinburg, Texas
Department: University Marketing and Communications
FLSA: Exempt

Scope of Job:
Coordinates with critical assigned internal university clients to plan and formulate marketing strategies and execute corresponding integrated marketing plans that support their goals and the UTRGV brand, exercising independent judgment and authority. Assigned clients and projects will focus on the most important strategic marketing projects at the University but will also include some secondary priority projects and clients.

Description of Duties:
• Acts as the first-line representative for assigned internal university clients and serves as liaison between University Marketing and Communications and those clients.
• Meets with assigned clients to plan and develop a deep understanding of their goals and objectives and works with the client and manager to co-develop marketing strategies and plans that support achieving those goals.
• Conducts marketing planning for assigned clients: Conducts and leverages marketing research as needed and distills clients’ objectives to actionable, goal-oriented plans and campaigns with defined and measurable outcomes and key performance indicators (KPIs).
• Makes recommendations to supervisors and clients on marketing budgets, including which audiences to target based on demographic/geographic data and what the best mediums are to communicate the client’s message.
• Coordinates execution of marketing plans and campaigns for assigned clients across the multidisciplinary University Marketing and Communications team, including translating goals into creative briefs, planning, scheduling, and working with outside vendors and advertising partners.
• Coordinates and leads strategy and planning meetings with creative staff and production team and ensures objectives are met.
• Participates in the development of creative pitches and leads pitch meetings with assigned clients.
• Coordinates multiple tasks and projects simultaneously, driving follow-up and awareness of deadlines both within marketing team and with the client.
• Builds and maintains assigned client relationships, keeps informed on project status and additional requirements, and provides information on new or enhanced services.
• Ensures consistent brand articulation for assigned clients, that marketing and advertising dollars are being allocated effectively for assigned clients, and that their plans align to the university’s strategic goals.
• Performs other special projects and duties as assigned.

Supervision Received:
General supervision from assigned supervisor.

Supervision Given:
Direct supervision of assigned staff.

Required Education:
Bachelor’s degree from an accredited university in marketing, advertising, or related field.

Preferred Education:
None.

Licenses/Certifications:
None.

Required Experience:
Three (3) years of experience performing closely related duties.

Preferred Experience:
None.

Equipment:
Use of standard office equipment.

Working Conditions:
Needs to be able to successfully perform all required duties. Office environment; some travel and weekend work is required.

This is identified as a hybrid remote (work from home) position and will require reliable high-speed internet and a dedicated workspace when working from home.

Other:
• Coordinates multiple tasks and projects simultaneously, driving follow-up and awareness of deadlines both within marketing team and with the client.
• Strong written and verbal communication skills, exceptional attention to detail, and an aptitude for making quick, quality decisions.
• Strong sense of customer service and consistently interact with clients with a high standard of professionalism.
• Strong organizational skills and able to independently manage multiple projects and deadlines simultaneously.
• Ability to work independently and in a team environment.

Physical Capabilities: N/A
Employment Category: Full-Time
Minimum Salary: Commensurate with experience
Posted Salary: Commensurate with Experience
Position Available Date: 11/18/2021
Grant Funded Position: No
If Yes, Provide Grant Expiration Date:

EEO Statement:
It is the policy of The University of Texas Rio Grande Valley to promote and ensure equal employment opportunities for all individuals without regard to race, color, national origin, sex, age, religion, disability, sexual orientation, gender identity or expression, genetic information or protected veteran status. In accordance with the requirements of Title VII of the civil rights act of 1964, the title IX of the Education Amendments of 1972, Section 504 of the Rehabilitation Act of 1973, and the Americans with Disabilities Act of 1990, as amended, our University is committed to comply with all government requirements and ensures non-discrimination in its education programs and activities, including employment. We encourage women, minorities and differently abled persons to apply for employment positions of interest.

Special Instructions to Applicants:
Dear Applicant, Human Resources will not be held responsible for redacting any confidential information from the documents you attach with your application. The confidential information includes the following: *Date of Birth *Social Security Number *Gender *Ethnicity/Race Please make sure that you omit this information prior to submission. We are advising that Human Resources will be forwarding your application to the department as per your submission. If you have any questions, please visit our Careers site at https://careers.utrgv.edu for detailed contact information.

Additional Information:
UTRGV is a distributed location institution and working location is subject to change based on need.

All UTRGV employees are required to have a criminal background check (CBC). Incomplete applications will not be considered.

Substitutions to the above requirements must have prior approval from the Chief Human Resources Officer.

To apply, visit https://careers.utrgv.edu/postings/32287 jeid-42877a02d27fd246b9ac5165aa26cef7
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