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Marketing Coordinator

Employer
Hiram College
Location
Ohio, United States
Salary
Salary Commensurate with experience
Date posted
Jan 5, 2022

Hiram College invites applicants to apply for the position of Marketing Coordinator in the Office of Strategic Marketing and Media Relations.

Founded in 1850, Hiram College provides students of all backgrounds an attainable private education that teaches the 21st-century skills needed to thrive professionally and personally in the face of inevitable and constant change. Built on a community that fosters student-faculty collaboration, the College equips all students with the tools necessary to embrace active learning in the classroom, in Ohio, and beyond through technology, internship, study away, research, and other experiential opportunities for growth and development. Recognized by Colleges of Distinction, The Princeton Review, U.S. News and World Report, and as a top baccalaureate college by Washington Monthly, Hiram enrolls over 1,000 undergraduate and graduate students in academic programs on its Northeast Ohio campus and through Online@Hiram.

Hiram College is committed to building an inclusive and vibrant educational environment and the student population is diverse in many ways, including economic background, ethnic heritage, and educational interests.

The Marketing Coordinator will join an energetic team in the Office of Strategic Marketing and Media Relations. The position will serve as a liaison to various areas of the College to coordinate marketing support services and to ensure consistent and targeted messaging to students, faculty, staff, alumni, donors, and the community. The ability to work as part of a team and the confidence to work independently is expected. A dynamic individual with a strong work ethic and an agile approach are essential.

Responsibilities include, but are not limited to, the following*:

• Write content and manage the distribution of personalized student success stories including accomplishments and activities to local media, high schools, government representatives, students, and support networks through the Merit Pages software.
• Create and manage a strategic social media plan for departmental accounts affiliated with Hiram College; implement policies and procedures to ensure regular activity and brand consistency.
• Design and execute social media ambassador program to increase engagement of internal and external audiences.
• Serve as a primary copywriter for promotional materials, publications, website content, social media content, and advertising purposes; proof content submitted by various departments.
• Production and design of creative materials (print and electronic) including posters, postcards, campus signage, social media graphics, digital monitors, brochures, and other related materials.
• Take photos and create videos that align with the College’s brand guidelines for social media and other promotional use.
• Conduct research and evaluate opportunities to increase awareness and create brand recognition through communication among key constituents.
• Project management and other duties related to assisting the director, as the coordinator will play a key role in keeping the office organized and aware of trends and potential opportunities.
*Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 
Qualifications


• Bachelor’s degree is required
• One to three years of experience in marketing, communication, or a similar field
• Demonstrated ability to work in a diverse community
• Ability to work collaboratively with varied constituencies
• Proficient in Microsoft Office, website management, and all social media platforms
• Proven graphic design experience using Adobe Creative Suite
• Excellent professional writing skills and knowledge of AP writing style
• Demonstrated skills, knowledge, and experience in the design and execution of marketing materials
• Strong strategic, creative, analytical, and organizational skills
• Ability to work independently and responsibly while managing numerous projects simultaneously
• Attention to detail

*Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

Application Process

Apply directly through the College website at http://hiram.edu/careers-at-hiram/

Please include a cover letter, resume, and the names of three professional references with email addresses and phone numbers in Word or .pdf format. Review of applications will begin immediately and will continue until the position is filled.

 

Hiram College is an Equal Opportunity Employer committed to Excellence through Diversity!

 

 

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