ASSOCIATE VICE PRESIDENT MARKETING AND COMMUNICATION

Posting Details

Security Sensitive Position? Yes Hours of Work 8:00 AM - 5:00 PM M-F
Position Details

Posting Number TSU202535 Official TSU Title ASSOCIATE VICE PRESIDENT MARKETING AND COMMUNICATION Grant Title N/A Job Description Summary / TWC Summary
Under general supervision develops and executes a comprehensive marketing and communications plan, elevating TSU’s brand in multiple ways, both internally and externally. Ensures that current and prospective students, faculty, staff, alumni are communicated with in a customized way across many platforms. Essential Duties Summary

• Develops and distributes internal and external communications on behalf of TSU administration and executive-level administrators, including emails, memos, publications, web-based, electronic, social media and print communications.
• Serves as primary spokesperson for the university and oversee all media relations activities/strategies.
• Oversees all TSU branding, establishing standards for the university brand, and enforcing compliance among all stakeholders.
• Manages the TSU website, ensuring that the Content Management System is utilized by all departments and content managers; promotes TSU marketing on the website in appropriate places.
• Directs the marketing and advertising for the university, promoting all aspects of TSU to prospective students via mediums such as radio, billboards, paid social media, television and other forms of communication.
• Oversees all university-wide special event marketing/communications, including homecoming, State of the University/Tiger Awards, Maroon and Gray Affair, and other major events.
• Oversees the Marketing and Communications budget, ensures that all necessary resources are made available to achieve the department’s goals and strategies.
• Handles all personnel/management issues relating to the team members within Marketing and Communications.
• Performs other job-related duties as assigned.

% FTE
1.0 Hiring Range $111,657.00 - $139,572.00 Education
Bachelor’s degree or higher. Master’s degree preferred. Required Licensing/Certification
Valid Texas Driver’s License preferred. Knowledge, Skills, and Abilities
Knowledge of:

• Federal, State, Local, and County laws.
• Policies, procedures, and practices.
• Banner and other job-related software systems.
• Demonstrates expert knowledge in multiple disciplines. Acts as the ultimate subject matter expert in several professional disciplines and is the “go-to” expert on principles, methods and procedures. Requires the ability to create methods and approaches to handle unique situations.
• Position must have expert knowledge on multiple disciplines – and the processes that make up each discipline.
• Microsoft Office Professional or similar applications.

Skill in:

• Problem-solving and decision-making.
• Multitasking and time management.
• Coordinating work of others.
• Planning activities.
• Strategic planning.
• Leading projects.
• Both verbal and written communication.

Ability to:

• Prepare detailed reports.
• Work independently.
• Communicate effectively.

Work Experience
Ten (10) years of successful and progressively responsible leadership. Working/Environmental Conditions

• Limited standing and/or walking.
• Handling light weight objects.
• Using or carrying equipment.
• Stoop, bend or lift.
• May require routine travel.

Desired start date Position End Date (if temporary)
UA EEO Statement
It is the policy of Texas Southern University to provide a work environment that is free from discrimination for all persons regardless of race, color, religion, sex, age, national origin, individuals with disability, sexual orientation, or protected veteran status in its programs, activities, admissions or employment policies. This policy of equal opportunity is strictly observed in all University employment-related activities such as advertising, recruiting, interviewing, testing, employment training, compensation, promotion, termination, and employment benefits. This policy expressly prohibits harassment and discrimination in employment based on race, color, religion, gender, gender identity, genetic history, national origin, individuals with disability, age, citizenship status, or protected veteran status. This policy shall be adhered to in accordance with the provisions of all applicable federal, state and local laws, including, but not limited to, Title VII of the Civil Rights Act.

Manual of Administrative Policies and Procedures Close Date 12/01/2021 Open Until Filled (overrides close field) No Special Instructions to Applicants Open to all applicants. Posting Supplemental Questions

Required fields are indicated with an asterisk (*).

1. * Do you have a Bachelor's degree or higher? (Master's degree preferred)
   • Bachelor's Degree
   • Master's Degree
   • None of the above
2. * Do you have ten (10) years of successful and progressively responsible leadership?
   • Yes
   • No
3. * Do you have experience using Microsoft Office Professional or similar applications?
   • Yes
   • No

Applicant Documents
Required Documents

1. Resume
2. Cover Letter/Letter of Application
3. Official Transcripts

Optional Documents

1. Other Document
2. Reference Letter 1
3. Reference Letter 2
4. Reference Letter 3