DATA ANALYST

Data Analyst

Arizona State University

AZ PBS

Campus: Downtown Phoenix

73640BR

Job Description

Reporting to the Associate Director of Annual Giving, the Data Analyst will be responsible for translating business needs of internal Arizona PBS membership and related stakeholders and support their operational, tactical and strategic reporting needs. The person in this role will help manage the existing member, donor, marketing, digital, and stakeholder data. They will provide key insight and reporting to guide strategy, expand data resources to include new entities, and use data to advance Arizona PBS strategic goals, primarily in revenue generation and cost savings. Focus is to use Business Intelligence (BI) tools, including Salesforce, Power BI, Marketing Cloud, Workday and SQL to create reports and segmentations. Goal is to evolve the data platform with user-friendly tools, solutions and reports so that relevant information can be efficiently gathered and easily interpreted by revenue and other teams. Adheres to PBS and CPB rules and regulations, as well as the policies and procedures of the department, the university and the Arizona Board of Regents. 

Salary Range

Depends on experience

Close Date

03-December-2021

Essential Duties

• Responsible for data reporting, visualization, and insights that maximize growth and engagement with Arizona PBS.
• Understanding how data is and can be used to drive marketing, sales and/or fundraising decisions, support cross-station initiatives that increase audience, drive revenue, and deepen member and viewer connections to Arizona PBS.
• Manage data environment and ensure data reliability, integrity and quality in support of a wide range of business initiatives: increased membership, increased revenue, strategic targeting of digital marketing and engagement channels, and member satisfaction surveys. 
• With a focus on driving strategic initiatives, collaborate with Sales, Development, Marketing, Digital and Promotions to understand their goals, programs, and challenges and help them identify strategies to bring about measurable results.
• Receive report requests, evaluate requirements, and recommend existing or new solutions. Develop and update reports/data products to support departments and users at all levels.
• Design, develop and update queries and stored procedures for published reports and ad hoc reporting requests.
• Internally and externally identify data insights, value metrics, competitive benchmarking and ability to turn data into actionable insights enabling more effective strategic decision-making.
• Develop phased-implementation approach for incorporating new sources into database. 
• Understand and develop subject matter expertise in the suite of systems Arizona PBS operates, focusing on the interactions between systems.
• Advocate for the creation of smart solutions that are scalable and extensible, balancing short-term goals with long-term stability and growth.
• Assist with creating and delivering end-user training and documentation.
• Manage multiple competing priorities through effective organization and communications.
• Designs and conducts on-going reviews and evaluations of email performance effectiveness and recommends optimization and segmentation strategies.

Minimum Qualifications

Bachelor's degree in Business Administration, Education, or related field AND two (2) years previous software support experience; OR, Any combination of education and/or experience from which comparable knowledge, skills and abilities have been achieved.

Desired Qualifications

• Experience in creating and maintaining reports in a Salesforce environment
• Experience in creating and maintaining reports in a Tableau environment
• Experience designing, developing and updating queries and procedures for published reports and ad hoc reporting requests
• Experience with digital marketing and communication systems, or other related systems.
• Experience working in public media
• Experience in using organizational and communications skills.
• Experience in using analytical, interpersonal, and project management skills
• Experience in working independently and in teams
• Experience in applying a high level of attention to detail

Working Environment

Our office is located at 555 North Central Ave., Phoenix.

• Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding, and manipulating a computer mouse
• Regular activities require ability to quickly change priorities which may include and/or are subject to resolution of conflicts
• Communicate to perform essential functions
• Use standard office equipment including, but not limited to computer workstation/laptop (keyboard, monitor, mouse), printer, calculator, copier, telephone and associated computer/technology peripherals

Department Statement

Arizona PBS specializes in the education of children, in-depth news and public affairs, lifelong learning, and the celebration of arts and culture — utilizing the power of noncommercial television, the Internet, educational outreach services, and community-based initiatives. The PBS station began broadcasting from the campus of Arizona State University on Jan. 30, 1961. In 2014, the station became part of ASU’s Walter Cronkite School of Journalism and Mass Communication. Now more than 80 percent of Arizonans receive the signal through a network of translators, cable and satellite systems. With more than 1 million viewers each week, Arizona PBS consistently ranks among the most-viewed public television stations per capita in the country. Arizonans provide more than 60 percent of the station's annual budget. Arizona PBS is a member-supported community service of ASU and the Cronkite School.

ASU Statement

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions intellectual and cultural diversity, and welcomes students from all fifty states and more than one hundred nations across the globe.

COVID-19 Vaccination Requirements - Under the recent executive order issued by President Biden requiring all employees of federal contractors to receive COVID-19 vaccinations, ASU expects all employees, including new hires, to be vaccinated unless they have an approved medical or religious accommodation. Proof of vaccination will be required by January 4, 2022. For questions about medical or religious accommodations, please visit the Office of Diversity, Equity and Inclusion’s https://cfo.asu.edu/DEI and see “Workplace accommodations”.

ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco

Arizona State University is a VEVRAA Federal Contractor and an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other basis protected by law.

Notice of Availability of the ASU Annual Security and Fire Safety Report

In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU’s Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.

Relocation Assistance – For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Instructions to Apply

Application deadline is 3:00PM Arizona time on the date indicated.

Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position.

Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position.

ASU does not pay for travel expenses associated with interviews, unless otherwise indicated.

Only electronic applications are accepted for this position.

IMPORTANT NOTE: What is the meaning of “equivalent combination” in the minimum qualifications? It means one year of higher education or 24 credit hours, is equal to one year of experience. For example, a four year Bachelor’s degree is equal to four years of experience.

To apply please go to www.asu.edu/asujobs/ see Req Id# 73640BR