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Salesforce Marketing Cloud Specialist/Administrator

Employer
Colorado Christian University
Location
Colorado, United States
Salary
Salary Not specified
Date posted
Nov 15, 2021

About the Job        

The Salesforce Marketing Cloud Specialist/Administrator is a full-time, exempt, remote position that is part of the Information Technology team and will play an important role in the ongoing adoption and improvement of the University's Salesforce Marketing Cloud environment.

The Salesforce Marketing Cloud Specialist/Administrator has responsibility to support the marketing automation operations through the administration of Colorado Christian University's Marketing Cloud environment and the continuous evolving Salesforce environment. In this role, problem-solving frequently requires analysis of moderately complex issues/problems and collaboration with the various business units engaging with the Salesforce platform.  

About CCU

Colorado Christian University is the premier interdenominational Christian university in Colorado and the Rocky Mountain region, delivering world class education to thousands of students. The fully accredited, nonprofit University is located in Lakewood, Colorado, a suburb of Denver.

Colorado Christian University was founded in 1914.  CCU’s motto is--grace and truth. This motto comes from John 1.14: “And the Word became flesh and dwelt among us, and we have seen his glory, the glory as of the only Son from the Father, full of grace and truth.” (ESV) 

CCU's mission is Christ-centered higher education transforming students to impact the world with grace and truth.

Colorado Christian University cultivates knowledge and love of God in a Christ-centered community of learners and scholars, with an enduring commitment to the integration of exemplary academics, spiritual formation, and engagement with the world. We envision graduates who think critically and creatively, lead with high ethical and professional standards, embody the character and compassion of Jesus Christ, treasure the gospel, and who thereby are prepared to impact the world in their callings.

CCU embraces an educational model that was present at the foundation of many of the great western and American universities. It is made up of three pillars—competence, character and Christ-centered faith. Secular universities have abandoned two of those pillars. We think this is a major oversight that eventually undermines education. Furthermore, we believe this classical educational model is both life-giving and greatly needed in our time.

A leader in higher education, CCU has been consistently ranked in the top 2 percent of colleges and universities nationwide for its core curriculum by the American Council of Trustees and Alumni. CCU has had ten consecutive years of enrollment growth and has been named one of the five fastest-growing master’s granting universities by The Chronicle of Higher Education.

CCU offers more than 100 degree program options for traditional and adult students through its two colleges--the College of Undergraduate Studies and College of Adult and Graduate Studies. More than 8,000 students attend the University on the main campus, in regional centers throughout Colorado, and online.

What is most appealing about working at CCU?

  1. Faith friendly: CCU’s culture is unique to higher education. Where else can you pursue academic excellence yet read the Holy Bible, pray with teammates and students at work, and work to impact our culture in support of Christian values?
  2. Convictionally Christian: As a university, we have an enduring commitment to Christ, his kingdom and the truth of God’s Word.
  3. Live out your calling: We are a traditional evangelical university where you can invest your God-given talents and abilities alongside coworkers and teammates, while having a profound influence on students as they deepen their relationship with Jesus Christ.
  4. Equip students for kingdom work: You can be a part of helping students discover their callings and preparing them for positions of significant leadership in the church, business, government, education, and other professions, as a key part of our University's Strategic Priorities.

We’re looking for candidates who have:

  1. Two or more years of experience with Salesforce Marketing Cloud Administration.
  2. Experience with Journey Builder, Content Builder, Marketing Cloud Connector, MobileConnect.
  3. Knowledge of HTML, Javascript, AMPscript, Cascading Style Sheets (CSS) and Structured Query Language (SQL).
  4. Understanding of Salesforce Marketing Cloud best practices and functionality and of the Salesforce Platform.
  5. Analytical and strong problem-solving skills, with an ability to think creatively and with attention to detail.
  6. Excellent project management skills and a positive, encouraging attitude.
  7. Salesforce Marketing Cloud Administrator certification preferred.
  8. Ability to communicate effectively at all levels of the organization: orally and in writing.
  9. Exemplary customer service though frequent communication, positive relations, and prompt support.
  10. Ability to critically evaluate business requests from the underlying true needs of the organization.

Key Job Duties              

  1. Contribute to CCU’s mission: Christ-centered higher education transforming students to impact the world with grace and truth. In this role, the Salesforce Marketing Cloud Administrator supports the mission of the University through administration of Marketing Cloud resources to provide prospects and current students with outstanding engagement as they work to fulfill their educational goals. 
  2. Develop, document, and implement journeys utilizing Journey Builder and sync data between Salesforce Service/Sales Cloud and Marketing Cloud.
  3. Function as institutional expert on the Salesforce Marketing Cloud platform for various business units and departments.
  4. Work with Communications & Creative Services team to create communication plans to support various other departments.
  5. Manage totality of the Salesforce Marketing Cloud ecosystem from implementation of new features to support of end-users to ensure high adoption levels of functionality and features.
  6. Coordinate the evaluation, scope, and completion of new development requests to meet CCU's unique business needs.
  7. Create and document requirements by working with those involved in the development of program enhancements and changes, including internal and external resources.
  8. Use ticketing system to record, classify, and resolve client incidents and service requests.
  9. Provide application users with technical support where needed.
  10. Create and maintain data extensions and segmentation groups and track emails and develop relevant dashboards and reports.
  11. Seek opportunities for automation and improvement of current processes resulting in efficiencies.
  12. Stay current on Salesforce Marketing Cloud releases and evaluate new features as they are deployed and maintain strong knowledge of best practices.
  13. Gather and analyze business requirements for changes and enhancements.
  14. Plan ahead for upgrades, seasonal releases and long-term projects.
  15. Contribute to driving adoption, user training, and value for the organization.
  16. Complete other duties as assigned.

Work Environment

While performing the duties of this job, you may be required to walk, stand, sit, reach with hands and arms, balance, stoop, speak with clarity, and have appropriate vision and hearing capabilities. The employee must occasionally lift and/or move up to 25 pounds. You will be required to work occasional irregular hours, including some nights and weekends. Colorado Christian University expects all faculty and staff to become a part of the University community by participating in activities and events that occur on the campus throughout the year, which may occur during evenings and weekends.

What we offer our employees:

We offer competitive compensation and benefits packages to all employees. Our benefit package includes: a tuition waiver program, excellent healthcare, generous paid time off, matching 403(b) retirement plan, and additional organizational paid benefits and voluntary benefit offerings. Pay and benefits will be discussed in more detail as candidates progress through the interview process.

Colorado Christian University’s pay philosophy is based on internal and external data for pay equity; along with budgetary considerations for effective stewardship. We reserve the right to pay an equitable rate that we believe is within our salary structure or that may fit a candidate’s qualifications or experience for the job. A wage range posted is not a guarantee of a specific wage range for a job offer. CCU reserves the right to make pay decisions based on economic and equity considerations to attract the best possible talent. CCU does not determine pay based on sex or any other protected status.

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