Digital Media Program Manager - (STA008583)

Responsible for digital communications activities to support the advancement of a major university division, program or center through the planning and coordination of integrated media across communications platforms.

1. Leads communication efforts across current and emerging digital media platforms within a specific college or division.
2. Identifies program needs and implements targeted initiatives and outreach strategies.
3. Manages project lifecycle for all approved digital media initiatives and participates in strategic planning.
4. Guides user experience, design, and compatibility of program websites. Executes updates and manages content for all program web pages.
5. Develops comprehensive social media strategy, curating both daily content and long-term campaigns
6. Coordinates external and internal e-communications, including emails, electronic newsletters and digital signage.
7. Initiate production of video and other media content to support program goals and priorities.
8. Collaborates with media producers on campus and outside vendors. Supervises video equipment, assets, and data storage.
9. May work with University IT and division administrators for specific projects.Leverage monitoring and reporting tools to define key engagement metrics and grow audience; track project success and compile detailed reports showing trends and insights across media platforms.Performs other job-related duties as required

EEO/AA

Qualifications :

Bachelors and 3 years experience

Requires a thorough understanding of both theoretical and practical aspects of an analytical, technical or professional discipline; or the basic knowledge of more than one professional discipline. Knowledge of the discipline is normally obtained through a formal, directly job-related 4 year degree from a college or university or an equivalent in-depth specialized training program that is directly related to the type of work being performed. Requires a minimum of three (3) years of directly job-related experience.

Manager, Digital Media Program

About the Gerald D. Hines College of Architecture and Design

Since 1945, design has remained the foundation of our studies at the University of Houston Gerald D. Hines College of Architecture and Design. Located in the fourth largest city of the United States and one of the most diverse design communities in the country, the Hines College offers students a platform of integrated disciplines through top-ranked programs in Architecture, Interior Architecture, and Industrial Design. We strive to produce designers who are skilled in their craft, capable of using advanced technology and methods of industrialized production, and understand the power of design to shape communities throughout the world.

Additional Posting Information:

• Reporting to the Hines College Executive Director of Communications, participates as a member of the college marketing and communications team to develop and enhance the reputation of the college through strategic and effective efforts targeting internal and external constituencies.
• Works closely with staff, faculty, and students to collaboratively develop content reflecting and promoting the Hines College’s mission.
• Demonstrates advanced knowledge of the Adobe Creative Suite, including Adobe Photoshop, Adobe Illustrator, Adobe InDesign, and Adobe Premiere.
• Navigates established brand guidelines and creatively works within these guidelines to develop original content utilizing brand standards in new ways.
• Builds creative designs for printed collateral, signage, advertisements, emails, websites, and social sites (Instagram, Facebook, LinkedIn, Flickr, YouTube).
• Creates video content from conception to the end product, including planning, shooting, and producing video spots, editing video content, and reviewing with key stakeholders before distribution.
• Demonstrates photography shooting and editing skills.
• Necessary qualifications for success in this position include the capacity to be a self-starter who operates with urgency, focus, and discipline, the ability to multi-task between assignments (i.e. organizational skills), detail-oriented: quality and precision-focused, and excellent communication skills (written, verbal, presentation, and interpersonal).
• Experience in a higher education environment preferred, but not required.

The following documents are required:

Applicants failing to include all requested documentation will risk consideration for the position.

• Complete UH application with salary history
• Cover letter indicating candidate’s interest and how candidate’s experience applies to the job posting
• Resume
• Two examples of short-form video content (either from previous/current employment or examples created specifically for this application); include direct links for both examples in a PDF document labeled “Short-Form Video Content Examples”
• Two examples of social media posts from Instagram, Facebook, or LinkedIn; include direct links and/or screenshots in a PDF document labeled “Social Media Examples”
• Two examples of print, email, or other designs; include as one combined PDF document labeled “Design Examples”
• Link to online portfolio, if available (not required)
• Three professional references; the hiring department expects you to name current or past supervisors. The Hines College will maintain your confidentiality and notify you in advance of making contact with any of your references. References will be contacted after interviewing process has been completed.