Director of Advancement Communications
- Employer
- Willamette University
- Location
- Oregon, United States
- Salary
- Salary Not specified
- Date posted
- Oct 27, 2021
View more
- Position Type
- Faculty Positions, Communications, Media Studies
- Employment Level
- Administrative
- Employment Type
- Full Time
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Director of Advancement Communications
Posting Number: R0003987
Location: Salem Campus
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Instructions for Applicants:
Please read the following carefully before beginning the online application process.
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Position Summary:
Reporting to the AVP for Advancement & Executive Director of University Relations, the Director of Advancement Communications is responsible for managing the day-to-day operations of the Advancement Communications program. Duties include working in partnership with the AVP, VP, and other University leaders to develop and implement a strategic communications plan aimed at prospective donors, alumni, parents, and friends of the University. This position ensures that University and Advancement editorial strategies, messaging, and branding are understood and adhered to in all work produced by Advancement. The successful candidate will possess excellent persuasive writing and communications skills, superior project management acumen, and be a proactive builder of relationships.
This position must have a superb ability to develop and implement consistent editorial strategies that meet and exceed Advancement goals across the division. The Director regularly reports on progress toward set goals, along with analysis and results of projects based in the program.
This position partners closely with the Vice President of Advancement, the Executive Director of Development, the Executive Director of Strategy and Operations, the Director of the Willamette Annual Fund, and the Alumni & Parent Engagement team lead, ensuring strategies are developed and goals are met. The successful candidate will be a proven manager of broad-based and personalized communications in multiple platforms, including print, digital, and video.
In managing the Advancement Communications team, this role helps the team to develop, execute, and measure successful communications program plans. The role also includes management, hiring, and training of two Associate Directors of Advancement Communications. The position sets and monitors budgets; implements systems, procedures, and practices for the Advancement Communications Office.
The Director of Advancement Communications supports fundraising success by crafting persuasive and accurate communications, especially formal proposals for individual donors and case statements for support. The role provides leadership for the team charged with advancement communications aimed at alumni, parents and friends of the University.
The Director adheres to the principles of ethics and standard practices as articulated in the Council for Advancement and Support of Education (CASE) Donor Bill of Rights the Association of Professional Researchers for Advancement's (APRA) Statement of Ethics, and the Association of Fundraising Professionals' (AFP) Code of Ethical Principles and Standards as well as the standards of practice of his/her departmental profession, as appropriate.
Reasonable Accommodations Statement
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.
JOB DESCRIPTION
- In partnership with the AVP, VP, and other University leaders,
develops and implements a strategic communications plan aimed at
prospective donors, alumni, parents, and friends of the
University.
- Helps to develop, implement and ensure adherence to Advancement
vision for communications.
- Serve as project manager (traffic control) responsible for
coordinating and managing the development and production of
communications materials (electronic and print) across
Advancement.
- Develops custom gift proposals for prospective donors, working
closely with gift officers, Advancement leadership, and other
stakeholders to tell the story of the important impact the gift
will have on Willamette.
- Maintain close effective working relationships with colleagues
across Advancement, the Willamette University Office of
Marketing/Communications, and outside communications
contractors.
- In cooperation with program managers, will help to monitor,
evaluate and maintain the appropriate messaging, standards and
branding for various segments and populations. Track and ensure
that projects align with budgets, policies and
procedures.
- Participates in working groups to assist in the planning,
coordination and execution of original communications products and
publications related to special events and programs. Helps develop
content for informational brochures; reviews and edits drafts of
correspondence, reports and brochures for mass distribution; drafts
articles and reports.
- Serves as a “super-user” for Engaging Networks (e-CRM) on
behalf of the Advancement team.
- Assists the Associate Vice President in preparing talking
points and speeches for special events.
- Serves as the team leader for Advancement Communications staff,
providing management of the day-to-day operations. Provides advice,
support, and guidance to the Associate Directors of Advancement
Communications, and any student assistants. Hire, train, and
evaluate staff as appropriate by being versed in all aspects of the
program and the work of implementing effective advancement
communications.
- Provide the team with the framework for, and oversight to,
staff goal setting and benchmarking for their respective program
areas.
- Acts as supervisor of communications request intake process,
intimately aware of each project timeline and progress toward goal.
Ensures proactive communication with the requestor and adherence to
agreed upon timelines.
- Assist in the design, development, and dissemination of print
and web materials designed to promote Willamette and its work to
external audiences.
- Work with the Communications/Marketing team to develop donor
impact stories for reports, publications, websites, videos,
etc.
- Leads regular Advancement Communications team meetings and
communications-related meetings with internal and external
stakeholders.
- Reports plans and progress out to supervisor and Advancement
staff.
- Monitor progress toward all broad-based initiatives and goals.
Provide a rigorous, systematic review and analysis of all
communications activities to find ways to do things more
effectively and efficiently. Develop appropriate formats for
regular, routine reporting on program performance to a broad array
of internal and external constituencies.
- Provide effective reporting and analysis to supervisor and
colleagues for use in management decision making.
- Create and maintain documentation and processes to standardize
work within the department.
- Assist as needed with other Advancement and University
activities.
MINIMUM QUALIFICATIONS
- Any combination of education, training, and experience that
provides the required knowledge, skills, and abilities to perform
the essential functions of the position.
- Strong development writing experience, preferably in a
not-for-profit or higher education institution.
- Demonstrated ability to develop compelling proposals for
individual donors that generate major gifts.
- Experience successfully managing a small team of
professionals.
- Demonstrated ability to work proactively, with excellent
organizational and time-management skills.
- Proven ability to draft effective direct mail and e-mail
communications, preferably in a higher education environment, and
to guide a successful broad-based messaging platform including a
mix of print, digital, and social media.
- Demonstrated ability to work successfully and effectively with
a wide range of constituents and to manage complex relationships;
proven collaboration and teamwork skills.
- Demonstrated history of being approachable, available, and
open, and the ability to recognize and bring out the best in
others.
- Demonstrated knowledge and understanding of diversity and
inclusion best practices.
- Demonstrated proficiency with databases (such as The Raiser's
Edge), e-CRMs (such as Engaging Networks), and with Microsoft
Office applications.
- Must be proficient in Microsoft Office Suite and G Suite/Google
skills, with advanced skills in Microsoft Word and Google Documents
(editing, formatting, citations, headers, footers, pagination,
image embedding) and advanced skills in Powerpoint and Google
Slides.
- Applicants should have a thorough understanding of Willamette
and of the value of a private liberal arts education.
- Strong leadership skills, an ability to communicate effectively
with students, the ability to adapt style to mentor and lead staff
with varying levels of work experience, experience providing
regular and constructive feedback
- Detail oriented, highly motivated, and demonstrate an ability
to manage multiple projects and deadlines
simultaneously.
- Able to manage multiple and changing priorities.
- Conversant in relevant and contemporary technologies and how
they can be used in support of communicating and marketing direct
mail and electronic solicitation programs, including increasing
participation, and measuring and managing results.
- Superior communication skills with the ability to connect to a
variety of audiences; clarity, crispness, and persuasiveness in
written and oral communications.
- Strong analytical skills and the ability to work, at an
advanced level, with desktop applications, databases, desktop
publishing applications, reporting applications, networked
information systems, and digital marketing products.
- Knowledge of data management practices and techniques including
reporting and analysis that lead to effective decision making on
behalf of the program.
- Able to maintain confidential information, navigate
relationships with finesse, and work to the highest ethical
standards as outlined by the Council for Advancement and Support of
Education (CASE).
- Ability to work occasional evenings and weekends for signature
events and activities including Alumni Reunion Weekend.
Preferred Qualifications
- Past experience in a higher education or complex non-profit
setting is preferred.
Salary Range: $65,000 - $75,000
Typical Work Schedule
Standard office work week
Physical Demands & Working Conditions
Typical work is performed indoors in a normal office environment
Applications will be reviewed on a rolling basis as received until the position is filled.
All University positions require that candidates submit to a criminal conviction record check prior to hire. Conviction does not automatically preclude candidates from being hired. Nature of conviction will be considered relative to the duties of the position.
You will need to upload the following two documents as part of your application materials in the "My Experience" section labeled Resume:
- Cover letter addressing the required/desired qualifications and
presenting any other applicant characteristics which deserve
emphasis
- Current Resume
Incomplete applications will not be considered.
Apply online at https://willamette.wd1.myworkdayjobs.com/en-US/willametteuniversityjobs/job/Salem-Campus/Director-of-Advancement-Communications_R0003987
Believing that diversity contributes to academic excellence and to rich and rewarding communities, WU is committed to recruiting and retaining a diverse faculty, staff and student body. We seek candidates, particularly those from historically under-represented groups, whose work furthers diversity and who bring to campus varied experiences, perspectives and backgrounds.
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