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Social Media Manager

Employer
Miami Dade College
Location
Florida, United States
Salary
$56,047.00 - $70,059.00
Posted Date
Oct 26, 2021

View more

Position Type
Administrative, Business & Administrative Affairs, Chief Technology & Information Officers
Employment Level
Administrative
Employment Type
Full Time
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Miami Dade College, Wolfson Campus is now accepting applications for a Social Media Manager.  This position manages the day-to-day content creation and oversees the creation of organic and paid content as well as campaigns of the College’s social media accounts.

Duties and Responsibilities:

Plans, designs, and executes multiple paid ad campaigns for Miami Dade College academic programs and events

Manages organic and paid content for Miami Dade College on social media platforms including Facebook, Twitter, Instagram, LinkedIn, among others

Creates timelines and tracks progress of multiple ad campaigns making sure they are on time and on budget

Oversees and reports analytics for initiatives, organic/paid campaigns and ensures continued content effectiveness

Leverages market data to develop content campaigns that enhance materials and connect with students and the community

Collaborates with Social Media Director and Visual Content Developer to produce high quality content that showcases Miami Dade College

Designs and creates eye-catching, shareable content that resonates with each social platform’s unique audience

Explores innovative ways to engage and grow the size and quality of audience

Develops standards, systems, workflow and best practices for content creation, distribution maintenance and retrieval

Requirements:

Master’s degree from a regionally accredited institution in related field of study and two (2) years of professional experience in social media, marketing, or public relations; or bachelor’s degree from a regionally accredited institution in a related field of study and four (6) years of professional experience in social media, marketing or public relations.

To learn more about this and other positions at Miami Dade College visit us at www.mdc.edu/jobs.

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