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Marketing Coordinator

University of Arkansas at Fort Smith
Arkansas, United States
Salary Not Specified
Posted date
Oct 25, 2021

View more

Position Type
Faculty Positions, Business & Management, Marketing & Sales, Communications, Public Relations & Advertising, Administrative, Academic Affairs, Adult & Continuing Education Programs, Business & Administrative Affairs, Community Relations & Institutional Outreach, Public Relations & Marketing (Campus)
Salary Band
Not specified
Employment Type
Full Time
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Type of Position:Management - Student Affairs

Workstudy Position:


Job Type:Regular

Work Shift:

Sponsorship Available:


Institution Name: University of Arkansas Community College at Batesville

The University of Arkansas Community College at Batesville (UACCB) is a comprehensive community college committed to providing learning experiences that improve the lives of those we serve.

UACCB provides affordable access to technical education and college transfer programs that meet the diverse higher education needs of the citizens of north central Arkansas. These programs are provided to the traditional college student as well as to high school students through a state approved Secondary Area Career Center. The College also promotes economic development and an enhanced quality of life for the community through adult education, developmental education, customized business and industry training, and continuing education programs.

UACCB's mission is to provide quality educational opportunities within a supportive learning environment. We promote success through community partnerships, responsive programs, and an enduring commitment to improvement.

Thank you for your interest. We hope you will be joining us soon!

After reviewing the Job Duties and Qualifications listed below, click the Apply button at the top of the page to begin the application process.

If you have a disability and need assistance with the hiring process or for general application assistance, please contact the Human Resource Office at (870) 612-2045.

Department:University of Arkansas Community College at Batesville

Department's Website:

Summary of Job Duties:Manage all social media accounts and marketing activities for the College, including the creation and development of content, print and online advertising, email campaigns, and website management.

Interface, engage, and support student and community events including, but not limited to, all aspects of student and community activities, academic programs, campus events, community education programs, and faculty/staff development.

Attend on- and off-campus functions to provide written and photographic content for the campus.

Utilize data and analytics to stay current on social media, email, and web-based marketing trends.

Interpret policies, procedures, rules and regulations for web content and maintenance.

Develop working relationships with multiple media services for a variety of marketing activities.

Assist with various projects across campus including commencement, official functions, meetings, and events.

Collaborate and engage with internal and external stakeholders to develop and implement a comprehensive, strategic marketing plan.

Manage multiple marketing budget accounts.

Other duties as assigned as related to the nature and scope of the position.


Knowledge, Abilities, and Skills

  • Knowledge of the principles, practices and theory of advertising, promotions, and marketing.

  • Knowledge of state and federal laws, rules, regulations, and requirements.

  • Maintain ethical standards in social media/marketing practices.

  • Knowledge of advertising and marketing strategies and techniques in various media formats, including social media, digital, radio, print, television, etc.

  • Knowledge of AP style and photography techniques.

  • Ability to establish and maintain effective working relationships with promotions partners and advertising vendors.

  • Ability to explain laws, rules, regulations, policies and procedures to promotions partners and advertising vendors.

  • Ability to create, prioritize, manage, and execute the strategic marketing plan. Ability to lead marketing functions including creative, production and media placement.

  • Ability to set priorities, effectively manage multiple projects, and make sound judgments regarding sensitive and highly visible matters.

  • Ability to use Adobe Creative Suite, Canva, or other graphics program; and Microsoft Office Suite, including Excel.

  • Ability to communicate effectively, both orally and in writing. Skill in gathering, compiling, analyzing, and presenting data as it relates to social media and marketing efforts.

Minimum Qualifications

  • Bachelor’s degree in marketing, communications, public relations, or a related field from an accredited college or university

  • Two years of progressively responsible related work experience in advertising or marketing.

  • Some travel will be mandatory; therefore, applicants must be able to qualify to drive on state business.

  • Excellent problem solving, communication, interpersonal, and organizational skills.

  • The ability to communicate effectively in writing and in public presentation settings at varying levels to engage students, campus employees, and external stakeholders.

  • Commitment to the mission of a comprehensive two-year college.

Salary Information:

$39,000 to $42,000

Required Documents to Apply:

Cover Letter/Letter of Application, List of three Professional References (name, email, business title), Resume, Unofficial/Official Transcript(s)

Optional Documents:

Additional Information:

Recruitment Contact Information:

Cheyenne Manual, Recruitment Coordinator, 870-612-2045

All application materials must be uploaded to the University of Arkansas System Career Site

Please do not send to listed recruitment contact.

Pre-employment Screening Requirements:

UACCB is committed to providing a safe campus community. We conduct background checks for applicants being considered for employment. Background checks include a criminal background check and a sex offender registry check for all applicants. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.

UACCB is an Equal Opportunity/Affirmative Action Employer. Candidates must have proof of legal authority to work in the United States on the first day of employment, and all applicant information is subject to public disclosure under the Arkansas Freedom of Information Act.

Constant Physical Activity:

Frequent Physical Activity:

Occasional Physical Activity:

Benefits Eligible:Yes
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