At VCU, we Make it Real through learning, research, creativity,
service and discovery — the hallmarks of the VCU experience. A
premier, urban, public research university nationally recognized as
one of the best employers for diversity, VCU is a great place to
work. It’s a place of opportunity, where your success is supported
and your career can thrive. VCU offers employees a generous leave
package, career paths for advancement, competitive pay, and an
opportunity to do mission-driven work.
Strategic Marketing and Engagement (SME) provides coordinated and
strategic engagement for all Development and Alumni Relations (DAR)
constituents. SME manages university wide donor events and
stewardship, the annual giving calendar of solicitations and all
university wide messaging to alumni, donors and internal
Launching in 2022, VCU Magazine will serve as the university’s
flagship publication. A key element in the university’s
communications structure, the magazine will showcase the
intellectual dynamism of a community of engaged, interesting and
accomplished alumni, donors, faculty/staff members and students.
The managing editor is a creative individual with a knack for
language, strong editorial skills and a vision for how publications
can enhance the ways in which the university fulfills its
VCU Magazine is produced by the Office of Development and Alumni
Relations, and the managing editor is part of the DAR
Communications team. The magazine staff consists of the managing
editor and a dedicated staff writer and a copy editor, a
designer/art director and a photographer/videographer who split
duties with other projects. The managing editor coordinates all
phases of production, including helping to ensure the magazine’s
timely publication, maintaining the magazine’s budget and
delivering compelling content and a strong visual impact, while
working closely with the art director. The managing editor also
works collaboratively with the creative and marketing teams, as
needed, to create editorial and storytelling strategies across all
DAR communication channels. This role will report to the executive
director, DAR communications and collaborate with university
colleagues to mine storytelling possibilities across VCU.
In this role, you will:
- Work with the senior director of DAR Communications, DAR
leadership and internal stakeholders to set editorial strategy,
ensuring content aligns with VCU’s and DAR’s initiatives.
- Create and maintain relationships with freelancers; make
assignments; coach writers through article ideas; and serve as
first-line editor on all copy.
- Maintain an editorial calendar and manage long-term editorial
- Identify article ideas for features and standing departments by
staying current on VCU news and personalities.
- Provide editorial content for various standing departments and
occasionally write content.
- Conceptualize multimedia elements, including audio, video,
photography and graphics, in collaboration with the creative
- Lead editorial, design and photo planning meetings.
- With the art director, create a storyboard for each issue, fit
and tweak content as needed for the page and approve page
- Oversee regular maintenance of the magazine’s website, working
with the associate editor and creative team to keep the site fresh
and to deliver value-added multimedia content.
- Work with the creative project manager to coordinate production
details, including setting schedules and monitoring adherence to
- Provide direct supervision to the associate editor, copy editor
and contributing freelance writers.
- Build and maintain relationships with cross-campus communicators,
alumni relations staff and development directors to proactively
identify and pitch article ideas and to facilitate the approval
- Maintain accurate and timely records of interactions in the
alumni and donor database.
-Support advertising creation and placement, adhering to postal
guidelines and internal policies.
As a team member, you will:
- Maintain and encourage open and honest professional relationships
within the team and throughout DAR and VCU.
- Work in a fast-paced, performance-based professional
- Collaborate with peers and stakeholders to add to DAR’s
collective innovative thinking.
- Align your values with DAR’s core purpose and values.
Minimum hiring standards:
- Bachelor’s degree in communications, marketing or related
- Four or more years of editorial experience in a
publishing-related setting to acquire skills necessary to manage
and coordinate a variety of tasks, including managing and coaching
- Self-starter who can succeed with general direction and exercise
- High degree of professionalism while maintaining complete
- Ability to manage multiple requests and make priority-based
- Ability to shape article ideas and coach writers in their
- Ability to combine the innovativeness of a writer with the
practical focus of an operations manager.
- Superior grammar, spelling and editing skills and superior
knowledge of AP Style.
- Exceptional copywriting and editing skills with a high attention
- Strong sensibility of visual elements appropriate for print and
- Ability to write/direct strong print and SEO headlines.
- Ability to work flexibly and collaboratively.
- Ability to manage and adhere to deadlines and editorial
- Outstanding listening and communications skills, both written and
- Excellent organizational and leadership skills.
- Excellent creative problem-solving skills.
- Adaptable, proactive, deadline-driven, results-oriented and
- Working knowledge of content management systems.
- Trustworthiness to serve as a brand ambassador and to handle
issues or escalate as appropriate.
- Demonstrated experience working in and fostering a diverse
faculty, staff, and student environment or commitment to do so as a
faculty member at VCU.
Preferred hiring standards:
- Two or more years’ experience as a managing editor.
- Knowledge of alumni relations and fundraising.
- Experience working in higher education.
Salary Range: Commensurate with experience, up to
Department: Development and Alumni Relations
Employment Type: Full-time, University and Academic
Restricted Status: N/A
Exemption Status: Exempt
Carolyn E. Lee, SHRM-CP
Senior Human Resources Administrator