Assistant Content Producer

Employer
Champlain College
Location
Vermont, United States
Salary
Salary Not specified
Posted date
Sep 17, 2021

View more

Position Type
Administrative, Business & Administrative Affairs, Editing & Publications Management
Employment Level
Administrative
Employment Type
Full Time

Assistant Content Producer

About Champlain College:
Founded in 1878, Champlain College is a small, private, not-for-profit college in Burlington, Vermont overlooking Lake Champlain and the Adirondack mountains, with additional campuses in Montreal, Canada, and Dublin, Ireland. Its career-driven approach to higher education prepares students for professional life from their very first semester. For the fifth year in a row, Champlain was named a "Most Innovative School" in the North by U.S. News & World Report's "America's Best Colleges" 2020 regional rankings and listed among The Princeton Review's "The Best 385 Colleges" in 2020. Champlain is also featured in the 2021 Fiske Guide to Colleges as one of the "best and most interesting schools" in the United States, Canada, and Great Britain and is recognized as a 2020 College of Distinction for its "Engagement, Teaching, Community, and Outcomes. The College offers 30 undergraduate degrees as well as online undergraduate, graduate, and certificate programs.

Champlain's Centers of Experience provide students from across all majors with experiential learning environments that guide them in how to take their classroom knowledge and put it to the test in practical applications allowing them to gain real-world experience firsthand. Each Center connects Champlain to the local community and the world, turning theory into practice. The Centers entrust students with responsibility, engage them in ambitious goals and empower them to lead with creativity, confidence, insight, and integrity. At the helms of the Centers are cutting-edge industry professionals who share the goal of providing the most relevant, career-focused education, enriched with hands-on learning opportunities.

Job Description:
Champlain College is looking for a highly motivated team player who knows what it takes to tell a good story and has the capacity to tell it, sell it, and build it in various media using a number of systems across multiple communication channels. The Assistant Content Producer role requires a versatile writer (quick snappy headlines, as well as full newsletter story writing, emails, whole web sections, etc.) who is also adept at using complex content and scheduling systems, and has some basic design aptitude, proven technical know-how and is super organized about managing content assets and schedules. The position is part of the Digital Marketing Team and reports to the Director of Web Services.

  • Working with the Email Marketing Manager and the Digital Marketing Team, the Assistant Content Producer will:
  • Work extensively in CMS to make updates as determined by annual production calendar, webmaster requests, Marketing Department projects and Digital Marketing Team.
  • Write compelling, persuasive, benefit-driven, audience-appropriate marketing copy for website that is optimized for SEO. 
  • Fact-check and proofread as required in accordance with house style guides.
  • Support Senior Writer & Content Producer to package (i.e. collect and size images, write/edit copy, migrate all assets to CMS, review for ADA and SEO)  digital content
  • Implement all content assets in CMS being mindful of providing an excellent user experience. 
  • Write marketing copy for emails, as well as build the templates, campaigns and/or engagement studios as directed. 
  • Set up UTM codes for emails.
  • Assist with project management of emails.

The ideal candidate is a multi-faceted writer who can write copy worth reading, edit (for voice, style and grammar), resource appropriate photos (and crop/manipulate them), leverage video, and upload all the assets to various content management systems to produce a layout that ensures that the final communication pieces are audience- and user-friendly and work hard to meet their objectives. The desired candidate is also a self-starter who is willing to take initiative, can work in a fast-paced environment, adapt quickly and gracefully to changing priorities and who not only works well under pressure, but rather enjoys it.

Requirements:

  • BFA or BS degree in marketing/advertising/communications or equivalent experience.
  • Two years of professional experience in marketing content creation for multiple channels. Ideal candidate will have marketing/advertising experience in an in-house marketing or agency environment. 
  • Superior writing and proofreading skills are a must.
  • Must be a strong systems thinker who can easily adapt to new systems and processes.
  • Experience working on web content development and working in a CMS preferred. Knowledge of marketing/advertising industry standards and best practices, including SEO, analytics, email delivery, and accessibility.
  • Some experience with Photoshop and an understanding of InDesign and Illustrator desired.  Experience coordinating photoshoots, working with video, and the ability to perform basic photo cropping is helpful. 
  • Working knowledge of HTML; XML and CSS a plus.
  • Excellent attention to detail, fantastic communication and collaboration skills, and an ability to work independently while playing nicely with others.

Additional Information:
The successful completion of a criminal background check is required as a condition of employment.

Application materials must include a resume/CV and a letter of interest (Cover Letter) specifically addressing the desired qualifications.

Champlain College does not discriminate on the basis of race, creed, color, national origin, place of birth, ancestry, religion, age, sexual orientation, sex, gender identity, veteran or military service status, HIV -positive status, qualified disability, or on the basis of any other status protected by law, and does not discriminate in the administration of its education and admission policies, scholarship and loan programs, employment practices or co-curricular and other College-administered programs. Champlain College will make reasonable accommodations for otherwise qualified students, applicants for admission or employment, or employees. Please contact the People Center at 802.651.5800 with questions concerning the hiring process or future employment at Champlain College, or if auxiliary aids or services are needed to apply for employment at Champlain College.

Champlain College is committed to fostering an inclusive and diverse community. Recognizing that diversity is both a reflection of our world and a source of rich education, Champlain strives to be diverse and inclusive in ways that reflect the world in which we live and work. All members of the Champlain community are valued as individuals.

The College seeks candidates who, through their work and life experiences, service to the community, teaching or research can contribute to the diversity, inclusivity and academic excellence of Champlain College. Please include information about how you would contribute to these efforts and help to further this goal in your letter of interest/cover letter.

Application Instructions:
In order to be considered for the position, you must upload a resume.

EU Employee Data Protection Notice:
https://www.champlain.edu/privacy/eu-employee-data-protection-notice

For more information and to apply, please go to https://champlain.interviewexchange.com/jobofferdetails.jsp?JOBID=136800

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