Senior Copywriter, University Communications
- Employer
- University of Virginia
- Location
- Virginia, United States
- Salary
- Salary Commensurate with experience
- Date posted
- Sep 9, 2021
View more
- Position Type
- Jobs Outside Academe, Educational Service Providers, For Profit Organizations, Non-profit & Government Organizations
- Employment Level
- Administrative
- Employment Type
- Full Time
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The Creative Department within the Office of
Communications at the University of Virginia is looking for a
Senior Copywriter who is passionate about concepting big ideas,
crafting language, and strengthening the narrative, tone, and voice
of the institution. As a Senior Copywriter, you will be responsible
for capturing the story of UVA and translating it into clear and
compelling copy that aligns with University priorities. You must be
a self-starter, comfortable with developing concepts and copy on a
range of projects for UVA as well as various partners within the
University, including the Office of Undergraduate Admission,
Athletics, the President’s Office and many others. You will write
everything from video scripts to ad headlines to landing pages to
letters on behalf of UVA leadership. You must possess the ability
to work within an established brand, while also bringing new ideas
and creative thinking to projects.
Projects include:
- Developing concepts and writing scripts for national TV advertising
- Collaborating with filmmakers on narratives and scripts for various videos
- Crafting web and print campaigns
- Creating a range of web and print materials for various partners within UVA
- Writing formal communications in the voice of various university leaders
- Develop and translate original concepts into clear, compelling, on-brand copy
- Be able to think big-picture, while also paying attention to the smallest of details
- Collaborate with designers, developers, filmmakers, and photographers
- Write in a range of styles and voices that meet the needs of various clients within UVA
- Proofread print and digital copy, ensuring the highest standards are met through project development
- Clearly and thoughtfully articulate the strategic thinking and rationale behind concepts and copy
- Take ownership of projects from concept through production
- Bring 7 + years of related experience or the equivalent of a strong portfolio, agency experience a plus
- Demonstrate a thorough understanding of craft, style, and syntax
- Be able to develop and translate concepts into clear, compelling, in-brand copy for a variety of mediums in both digital and print
- Possess a rigorous work ethic and sharp attention to detail
- Be a self-motivated, creative problem-solver and multi-tasker
- Enjoy working closely and collaboratively with a Creative team
- Be comfortable with critiques and red-ink
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