Digital Communications Specialist, PSS3, CMSRU
- Employer
- Rowan University
- Location
- New Jersey, United States
- Salary
- Salary Not Specified
- Date posted
- Sep 3, 2021
View more
Job Details
Reporting to the Director of Marketing and Public Relations, the Digital Communications Specialist will
be charged with developing and implementing strategic plans and tactics to drive awareness and
engagement through targeted creative, compelling and branded digital content. Specifically, the role will
support CMSRU’s goal of building brand awareness and driving engagement through information
sharing and storytelling by utilizing multiple forms of communication, including, but not limited to, social
media, Web, multimedia and other emerging communication platforms.
The Digital Communications Specialist will be a skilled writer with a command of editorial voice, tone
and style that fits each channel within the overall communications program. They will produce a
high volume of content under tight deadlines to ensure satisfactory and timely promotion of news and
events, and must have good judgement and the ability to work independently.
Marketing and Public Relations reports to the Office of the Dean, but also reports to and supports
university-related communication through the Division of University Relations. The digital
communication specialist will follow university standards when applicable.
Qualifications:
- Bachelor's Degree (preferably in interactive media, journalism, communications, English or other related discipline)
- 2 (two) years of full-time professional experience (preferably in digital communications within higher education/non-profit)
- Strong writing and editing skills, with experience creating content that is suitable for a social audience; excellent grasp on current popular culture and the medical student demographic
- Ability to work independently and simultaneously handle multiple projects in busy office environment
- Excellent interpersonal skills, service orientation, and ability to handle situations with diplomacy and a professional demeanor at all times
- Proficiency in Google Analytics and knowledge of social media management apps/software
- Proficiency in all Microsoft Office programs required; knowledge of Adobe Creative Suite preferred
- Wordpress experience, Cascade Content Management System experience, and Constant Contact experience helpful
- Higher education experience strongly preferred
Candidates must be legally authorized to work in the US, and the university will not sponsor an applicant for a work visa for this position.
Company
Since its founding in 1923, Rowan University has evolved from a teacher preparation college to a public research institution ranked among the top 100 in the nation by U.S. News & World Report. Today, Rowan University offers bachelor through doctoral degrees and professional certificates in person and online to 22,000 students through its main campus in Glassboro, N.J., its medical school campuses in Camden, Stratford, and Sewell, and on the campuses of partner community colleges.
Rowan focuses on practical research at the intersection of engineering, medicine, science, and business while ensuring excellence in undergraduate education. The University has earned national recognition for innovation; commitme
Rowan University will become a new model for higher education by being inclusive, agile, and responsive, offering diverse scholarly and creative educational experiences, pathways, environments, and services to meet the needs of all students; maintaining agility by strategically delivering organizational capacity across the institution; and responding to emerging demands and opportunities regionally and nationally.nt to high-quality, affordable education; and the development of public-private partnerships. A Carnegie-classified R2 (high research activity) institution, Rowan is the nation’s third fastest-growing public research university, as reported by The Chronicle of Higher Education.
As a leading employer in southern New Jersey with over 3,500 employees, Rowan offers comprehensive and competitive employment.
A dynamic institution in the midst of unprecedented growth, Rowan offers faculty small classes, strong academic programs and ample research and leadership opportunities.
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