Assistant Vice President, Advancement Communications and Marketing - University Advancement
- Employer
- Carnegie Mellon University
- Location
- Pittsburgh, Pennsylvania, United States
- Salary
- Competitive Salary
- Date posted
- Feb 20, 2025
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Job Details
Carnegie Mellon is enjoying its most productive fundraising years in its history, surpassing the initial fundraising goal for its $2 billion Make Possible campaign more than 18 months ahead of schedule.
University Advancement (UA) supports the entire CMU community in building relationships with key constituencies and securing the financial resources the university needs to continue its ascent. As the division grows, we are seeking a new Assistant Vice President, Advancement Communication and Marketing to join the team. This is an exciting opportunity if you thrive in an interesting and fast-paced work environment.
Reporting to the Associate Vice President, Advancement Resources and Engagement Programs, you will be responsible for providing strategic leadership and oversight of a comprehensive advancement communication plan to include digital, print and media marketing, and communication streams for Carnegie Mellon’s audiences (alumni, parents, supporters, friends, faculty, staff, students). This position will direct, manage, and oversee the further development of a strategic and innovative engagement and communications approach for the UA constituencies with a primary focus on campaign and fundraising efforts.
As part of a comprehensive communications and marketing effort, this role will also direct and lead the annual giving and donor relations program in University Advancement. The AVP for Communications and Marketing will also be responsible for coordinating, collaborating, and providing expertise to all stakeholders, including campaign initiatives, fundraising teams, annual giving, and alumni relations on communications marketing strategies and deliverables, such as print collateral, press releases, speech content, event programming, email campaigns, and web presence to ensure that engaging, persuasive and timely information is shared with all constituencies in one unified voice.
Core responsibilities include:
- Analyzing existing programs in communications, annual giving,
and donor relations; recommending innovative future approaches and
directions for the entire program area, including introducing new
communication initiatives, content, and channels to inform,
cultivate and recognize alumni, volunteers, and donors.
- Developing annual and long-range planning and providing
strategic direction for advancement-centric communications based on
organizational goals, including multi-channel communication
streams, system improvements, collateral development, training
programs, professional development, and enhanced communication with
internal/external constituencies.
- Overseeing and directing the development and implementation of
all strategic communication and marketing plans.
- Providing oversight and leadership to the development of all
donor relations communications, including impact reporting,
acknowledgements, and capital project recognition.
- Incorporating emerging technologies into digital and print
communication and marketing strategies.
- Providing oversight of the constituent management and digital
marketing systems to ensure the most effective use of the
technologies.
- Establishing, tracking, and ensuring that relevant metrics
inform and guide communications, marketing, and engagement efforts
across all constituencies.
- Establishing, integrating, and maintaining “Best Practices”
guide to central and college-based alumni and donor communications
collateral.
- Providing counsel and advice to senior administration, which
significantly influences decision making and outcomes; provide
triage support and recommendations for conflicting
initiatives.
- Providing support to the President’s Office and other
University departments for speeches, talking points and other
briefings as they pertain to advancement initiatives.
- Working collaboratively and strategically with the Office of
Alumni and Constituent Engagement on alumni and donor
communications and event collateral.
- Developing and managing relationships with other departments
and advancement units to understand the full range of
communications and create strategically solid communication
programming to meet those needs.
- Supervising advancement marketing and communications staff and
providing support and expertise to other communications personnel
across the university to ensure advancement messaging is promoted
in other university collateral.
- Managing relationships with external vendors on hosted
platforms including developing new technology and design, as well
as troubleshooting issues.
- Managing budget resources for the communications office.
- Serving on various campus and community committees, task forces
and councils.
- Performing related duties as assigned.
You should demonstrate:
- Excellent written and interpersonal skills, and the ability to
establish and strengthen relationships over time.
- The ability to develop and nurture positive relationships with
different members of the university community to ensure that “one
voice” advancement messaging is strategically placed in various
university collateral.
- Good judgment and the vision to execute a creative strategy
that aligns with the mission and goals of the institution.
- Aptitude for collaborative work across a variety of offices and
units, especially where direct oversight is not managed.
- Leadership and decision-making skills and the ability to manage
people and projects.
- The ability to multi-task while managing multiple projects and
assignments.
- Education: bachelor’s degree or equivalent combination
of education, training, and experience.
- At least 10 years of experience in advancement communications
and an understanding of higher education fundraising, institutional
processes that includes managing and reporting fundraising
activities.
- Knowledge of advancement business processes, including gift
processing, receipting, and reporting, event management, prospect
management and tracking, and communications efforts.
- Knowledge of personal computer applications including desktop
applications as well as complex communications and marketing tools,
advancement databases and reporting systems.
- Knowledge of budgeting, strategic planning, and cost
analysis.
- A combination of education and relevant experience from which
comparable knowledge is demonstrated may be considered.
- Successful background check
Carnegie Mellon University has retained Aspen Leadership Group for assistance in this exciting search.
All applications, nominations, and inquiries are invited.
Applications should include a cover letter/letter of interest, CV, or resume.
To apply for this position, visit: Assistant Vice President for Advancement Communications and Marketing, Carnegie Mellon University
To nominate a candidate, please contact Steven Wallace
Joining the CMU team opens the door to an array of exceptional benefits available to eligible employees.
Those employees who are benefits eligible have the opportunity to experience the full spectrum of advantages from comprehensive medical, prescription, dental, and vision insurance to an enticing retirement savings program offering a generous employer contribution. You can also unlock your potential with tuition benefits and take well-deserved breaks with ample paid time off and observed holidays . Finally, rest easy knowing you are covered by life and accidental death and disability insurance.
Other perks include a free Pittsburgh Regional Transit bus pass, our Family Concierge Team to help navigate childcare needs, fitness center access , and so much more!
For a comprehensive overview of the benefits that may be awaiting you, explore our Benefits page .
At Carnegie Mellon, we value the whole package when extending offers of employment. Beyond just credentials, we consider the role and responsibilities, your invaluable work experience, and the knowledge gained through education and training. We acknowledge and appreciate your unique skills and the diverse perspective you bring. Your journey with us is about more than just a job; it’s about finding the perfect fit for your professional growth and personal aspirations.
Are you interested in an exciting opportunity with an exceptional organization?! Apply today!
Location
Pittsburgh, PA
Job Function
University Administration and Management
Position Type
Staff – Regular
Full Time/Part time
Full time
Pay Basis
Salary
More Information:
- Please visit “ Why Carnegie
Mellon ” to learn more about becoming part of an
institution inspiring innovations that change the world.
- Click here to view
a listing of employee benefits
- Carnegie Mellon University is an Equal Opportunity
Employer/Disability/Veteran .
-
Statement of Assurance
Company
Carnegie Mellon University challenges the curious and passionate to imagine and deliver work that matters.
A private, global research university, Carnegie Mellon stands among the world's most renowned educational institutions, and sets its own course.
Carnegie Mellon was founded in 1900 by Andrew Carnegie under the premise that a school established to foster and develop the technical skills of its students would soon produce students and graduates whose work would astound Pittsburgh and the world. Over 120 years later, our institution continues to produce talented alumni and draws faculty and staff eager to be a part of the university's creative, passionate and close-knit community. We place emphasis on practical problem solving, interdisciplinary learning, an entrepreneurial spirit, and collaboration.
Over the past 10 years, more than 400 startups linked to CMU have raised more than $7 billion in follow-on funding. Those investment numbers are especially high because of the sheer size of Pittsburgh’s growing autonomous vehicles cluster – including Uber, Aurora, Waymo and Motional – all of which are here because of their strong ties to CMU.
With cutting-edge brain science, path-breaking performances, innovative startups, driverless cars, big data, big ambitions, Nobel and Turing prizes, hands-on learning, and a whole lot of robots, CMU doesn't imagine the future, we create it.
Pittsburgh is home to over 86,000 students from 10 colleges and universities. Pittsburgh was ranked as one of the top U.S. cities for millennials.
Some 177,000 people work in Pittsburgh's tech-related industries, and their ranks continue to grow as the city tops lists for jobs. Networking opportunities, small business accelerators, and an innovative community make the city appealing to entrepreneurs, especially recent graduates.
Pittsburgh is emerging as a tech and culture hub that The Washington Post praises for its "world-class art museums and colorful neighborhoods."
Robotics and software engineering lead the way. The city is home to Google, Uber and Apple offices and a budding ecosystem of tech startups including Duolingo, Modcloth and 4Moms, all of which have CMU roots.
Many seek Pittsburgh for being a hot spot for entrepreneurship and a model for future cities. Others come for the city's burgeoning food scene.
You’ll find CMU locations nationwide — and worldwide. Silicon Valley. Qatar. Africa. Washington, D.C. To name a few.
If your heart is in your work, come work with us.
Carnegie Mellon University isn't just one of the world’s most renowned educational institutions — it’s also a hotspot for some of the most talented doers, dreamers and difference-makers on the planet. When you join our staff, you’ll become an important part of our mission to create a healthier, safer and more just life for all. No matter what your role or location, you’ll connect and collaborate with dedicated, passionate colleagues — and you’ll have the satisfaction of delivering work that truly matters.
Carnegie Mellon University offers a wide range of competitive employee benefits to help you live well. Benefit eligibility varies based on the hours per week employees are scheduled to work and the employee's geographic location
We seek to cultivate diverse populations and perspectives and promote equity and inclusion. Our devotion to these ideals springs from a core belief in the power of education to be a transformative and enriching force for every person, irrespective of their background, identity or life circumstances.
Inclusion and belonging are intricately interwoven into the very essence of our university, helping to shape our values, policies and practices. Diversity, equity, inclusion and belonging are not only central to our ethos but also indispensable to our pursuit of academic excellence and innovation.
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