Assistant Director of Admissions

Assistant Director of Admissions

Department: Admissions - 240300

Minimum Qualifications

• Bachelor's degree in student counseling, communications, education, business or public relations, marketing, or other related field from a regionally accredited institution.
• Experience with and ability to operate independently, exercising independent judgment and discretion with little or no guidance, and to be able to make decisions on behalf of the Admissions Office and the university that are appropriate, timely, and defensible.
• Ability to work as a member of a dynamic team.
• Willingness to work select evenings and weekends as necessary.
• Strong oral presentation and written communication skills.
• Highly organized.

License/Certification Required
N/A

Preferred Qualifications

• Fluency in Spanish, both written and spoken.

Essential Duties and Responsibilities
The Assistant Director of Admissions is a twelve-month exempt (EHRA) position that leads and assists in the coordination of Appalachian State University's recruitment of prospective undergraduate students. This individual will exercise decision-making ability to achieve student recruitment, outreach, admissions, and enrollment objectives. This position is responsible for strategic planning and recruitment activities within an assigned geo-market and responsible for achieving recruitment and enrollment goals within the assigned geo-market. The Assistant Director will have a strong understanding of tracking and reporting on recruitment goals and trends within their geo-market. The Assistant Director will act as one of the primary contacts for high schools and regional community colleges for Appalachian State University, with primary responsibility within a selected geo-market in North Carolina and selected out-of-state areas. This position represents Appalachian at high schools, community colleges, and other recruitment events on and off-campus and assists prospective students and their families in their transition to Appalachian by providing information and assistance on the admissions and financial aid process, academic programs, campus visitation, and housing. This position reports to the Senior Associate Director of Admissions.

This position has responsibilities for coordinating efforts to recruit and enroll prospective students in the defined geo-market. The Assistant Director does this by:

• Working closely with campus organizations and the Senior Associate Director of Admissions in order to recruit and enroll students.
• Serving as a territory manager for Appalachian's recruitment efforts.
• Planning and executing all recruiting operations necessary to meet recruitment and enrollment goals within an assigned geo-market. Develop a strategic recruitment plan for the assigned geo-market.
• Traveling extensively to high schools and attending college fairs, college nights, and other programs in this region to recruit prospective students.
• Strengthening ties with high school counselors, independent counselors, community college counselors, alumni, and other key influences in the recruitment process within the assigned geo-market.
• Conducting extensive outreach and relationship/conversation-building activities (via in-person communication, phone, email, written correspondence, and social media) to prospective students, applicants, and admitted and confirmed students.
• Assisting students (and parents) in any way possible as they move through the recruitment cycle.
• Collecting student information at high school presentations, college fairs, and college information nights. Submit reports of such activity to the Senior Associate Director following each event.
• Submitting monthly Territory Management Reports to the Senior Associate Director.
• Providing admission decision recommendations for selected applicants from assigned territory.
• Completing other duties as assigned.
• Deliver presentations that engage stakeholders and communicate information in a clear and confident manner.
• Proficiency in Slate or CRM systems including data entry, managing profiles, and communicating with stakeholders.

Work Schedule/Hours:Monday - Friday, 8:00 a.m. - 5:00 p.m. (night and weekend travel during fall and spring travel seasons.)
Suggested Salary Range: $47,000- $49,000
Closing Date: 1/19/2025
Open Until Filled: No
Evaluation of Applications Begins: 01/06/2025
Proposed Date of Hire:

To apply, visit https://appstate.peopleadmin.com/postings/49346

Appalachian State University is an Affirmative Action/Equal Opportunity Employer. The University does not discriminate in access to its educational programs and activities, or with respect to hiring or the terms and conditions of employment, on the basis of race, color, national origin, religion, sex, gender identity and expression, political affiliation, age, disability, veteran status, genetic information or sexual orientation.


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