Director of Recruitment and Outreach
- Employer
- Clayton State University
- Location
- Georgia, United States
- Salary
- Salary Not specified
- Date posted
- Nov 5, 2024
View more categoriesView less categories
- Position Type
- Administrative, Academic Affairs, Other Academic Affairs
- Employment Level
- Mid-Level
- Employment Type
- Full Time
Director of Recruitment and Outreach
Job ID: 270959
Location:
Full/Part Time:
Regular/Temporary:
Director of Recruitment and Outreach
About Us
Located 15 miles southeast of downtown Atlanta, Clayton State University offers employees a diverse environment that fosters both professional and personal development. The university is committed to cultivating an environment of engaged, experienced-based learning, enriched by active community service. Clayton State offers multiple Bachelor's and Master's Degree programs, which currently enroll over 6,900 students in challenging campus and online courses.
The campus is situated just 20 minutes from downtown Atlanta on 214 beautiful acres, making access to the metropolitan area a breeze. We¿ve been named a Top Workplace in Atlanta by the Atlanta-Journal Constitution for six consecutive years. And we also were named one of 79 higher education institutions across the nation in The Chronicle of Higher Education¿s list of 2017 Great Colleges to Work For.
Job Summary
Clayton State University is seeking a Director of Recruitment and Outreach. The Director will lead the offices of Recruitment (International Recruitment), Dual Enrollment, and Outreach efforts within enrollment management. The ideal candidate has a thorough understanding of enrollment management and recruitment best practices in higher education, particularly with first-year, adult, and graduate students. The candidate will also demonstrate a commitment to student success and play a role in implementing the University's Strategic Enrollment Plan, Recruitment, and Conversion initiatives. The Director reports to the Assistant Vice President for Enrollment Management.
Responsibilities
- Leads the planning, design, coordination, evaluation and
implementation of the recruitment, outreach, and enrollment
initiatives including: hospitality events (tours), preview day,
recruitment fairs (internal and external), counselor workshops,
engagement events, MOU signings, etc.
- Oversee daily operations of the enrollment office, including
front desk staff, recruiters, student workers, etc.
- Establish professional relationships with key K-12 and
technical system partnerships, non-profit organizations, corporate
entities, military/government agencies, etc.
- Develop and implement a communication plan and calendar of
recruitment activities, including but not limited to recruitment
events, fairs, and other opportunities to generate student leads
for recruitment counselors.
- Plans, schedules, and presents at information sessions specific
to Clayton State programs at partnering organizations and
events.
- Schedules and/or conduct visits in appropriate business,
government, educational, non-profit entities.
- Oversee and Implement enrollment communication
campaigns/strategies. Collaborate with central marketing and
communications on the creation of large-scale marketing and
communications strategies, presentations, signage, and
materials.
- Experience implementing a strategic enrollment plan according
to the University¿s mission, vision, values, and strategic
plan.
- Expands the University¿s capacity to recruit outside of the
traditional populations or territories. Adjust recruitment
strategies as appropriate with a social mobility viewpoint to
attract various student populations.
- Monitor and Calculate ROI for targeted outreach efforts.
Review
and execute Articulation Agreements/Memorandum of Understanding
(MOU), manage.
- Provide professional development to the recruitment
professional and paraprofessional team.
- Work alongside AVP and other staff to conduct data analysis of
recruitment funnel reports and new student enrollment yield rates
from partnerships and events as requested.
- This position cultivates strong relationships with divisions
outside of EMSS (IT, Academic Affairs, Student Affairs, etc.) as
well as other units across the institution to promote and increase
enrollment.
- Collaborate with IT on the creation and continued improvement
of reporting capabilities and processes through the CRM
system.
Required Qualifications
This individual must be able to multi-task, work in a constantly changing environment, and implement creative (outside of the box) enrollment and student success strategies.
- Bachelors degree
- 5-7 years of recruitment and enrollment experience related to
the duties and responsibilities listed above.
- Minimum 3 years of experience supervising and leading
professional staff members.
- Must be proficient in Banner, Microsoft Office suite, and CRM
Systems (Metabase, Axiom, Salesforce, TargetX, Twilio, etc.) and
other enrollment technology.
- Experience with recruiting and retaining diverse
populations.
- Experience working in a culturally diverse
environment.
- Demonstrated successful experience in developing, evaluating,
and improving recruitment funnels and marketing strategies from a
data-driven perspective.
- Experience successfully leading and managing multiple
teams.
- Demonstrated successful experience in leading student
service/enrollment teams in a higher education setting.
- Knowledgeable about compliance issues that may affect student
matriculation for domestic and international student
populations.
- Ability to analyze and interpret federal and state regulations
related to student recruitment, admission, tuition residency, and
other related processes.
- Exemplary interpersonal and communication skills, both verbal
and written.
- Demonstrated experience in working with students and
families.
- Proficient technical skills in data management, data processing
concepts, and student information systems.
- Proven track record as a role model in customer service.
Preferred Qualifications
In addition to the skills mentioned previously: - Masters degree from a regionally accredited
institution.
- Thorough knowledge of the practices policies, and
procedures.
- Bilingual (Spanish fluency) Experience working with students of
low socioeconomic status.
- Experience implementing CRM systems and evaluating higher
education enrollment or recruitment plans.
Knowledge, Skills, & Abilities
To perform this job successfully, an individual must be knowledgeable of the populations that CSU serves, including but not limited to first-generation, adult and non-traditional, historically under-represented, etc., and have the following knowledge, skills, and abilities: - Extensive knowledge of best practices, emerging issues,
research, and policy questions regarding the college recruitment
best practices (i.e., international policies and
procedures).
- Experience developing and implementing recruitment and student
success strategic enrollment plans.
- Experience increasing yield rates for populations such as
first-year, dual enrollment, transfer, etc.
- Excellent interpersonal and communication skills to work
collaboratively with faculty, staff, students, and administrators
in a variety of units at CSU and with external
constituents.
- Demonstrated experience leading or overseeing programming,
strategic planning, and development, etc.
- Demonstrated experience investigating platforms for engaging
underrepresented populations and able to adapt recruitment
strategies based on the targeted populations.
Prepare and present
reports effectively, both orally and in writing.
- Demonstrated experience conducting data analyses needed to
plan, promote, and evaluate enrollment initiatives.
- Ability to make sound data-informed decisions.
- Supporting a culture of exemplary customer service.
supervise
professional and student staff.
- Monitor and report budget activity and provide creative and
cost-effective recruitment strategies.
- Other duties as assigned.
Conditions of Employment
Offers of employment are contingent upon completion of a background investigation including a criminal background check demonstrating your eligibility for employment with Clayton State University, as determined by Clayton State University in its sole discretion, confirmation of the credentials and employment history reflected in your application materials and, if applicable, a satisfactory credit check. Applicants may be subject to a pre-employment drug test.
Offers are made expressly subject to the applicable federal and state laws, to the statutes, rules, and regulations of this institution, and to the Bylaws and Policies of the Board of Regents (BOR) of the University System of Georgia (USG), which are available for your inspection upon request.
Equal Employment Opportunity
Clayton State University is an equal employment, equal access, and equal educational opportunity and affirmative action institution. It is the policy of the University to recruit, hire, train, promote, and educate persons without regard to race, color, national or ethnical origin, age, disability, gender, religion, sexual orientation, gender identity or veteran status as required by applicable state and federal laws (including Title VI, Title VII, Title IX, Sections 503, and 504, AREA, ADA, E.O. 11246, and Rev. Proc. 75-50). Clayton State University is an Affirmative Action/Equal Opportunity Institution. For questions or more detailed information regarding this policy please contact the Clayton State University Office of Human Resources at (678) 466-4230. Individuals requiring disability related accommodations for participation in any event or to obtain print materials in an alternative format, please contact the Disability Resource Center at: (678) 466-5445.
To apply, visit: https://careers.hprod.onehcm.usg.edu/psc/careers/CAREERS/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_SCHJOB_FL&Action=U
To apply, visit https://careers.hprod.onehcm.usg.edu/psc/careers/CAREERS/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_SCHJOB_FL&Action=U
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