Associate Director of Marketing & Communications

Landmark College, located in beautiful southern Vermont, is a unique, accredited college for bright neurodivergent students with learning differences (LD; including dyslexia, ADHD, autism, and executive function challenges). Landmark provides an intentionally designed, resource-rich academic and student life model within a private liberal arts college environment.

A position with Landmark College is more than just a job; it is an opportunity to make a difference in the lives of promising college students and to help us change how the public thinks about education. We champion a strength-based model and give students the skills and strategies they need to achieve their goals. A fully accredited, not-for-profit institution, Landmark College offers bachelor’s and associate degrees in liberal studies, studio arts, psychology, business, life science and computer science.

Reporting directly to the Vice President for Marketing & Communications, the Associate Director of Marketing & Communications collaborate with other members of the department and external vendors in the development and management of the College's print, digital, and multimedia marketing initiatives, materials, and events. The Associate Director is deeply engaged with all marketing activities to build a consistent, strategic brand representation of Landmark College in printed materials, website, promotional items, advertising, media communications, and all other marketing efforts.

Duties and Responsibilities:

• Assist them in the development, management and production of promotional literature, collateral and other marketing materials.
• Assist in content development for literature and materials so that programs are presented in an accurate, consistent, appealing, and innovative manner.
• Assist with marketing of college programs using all relevant areas of social networking (Facebook, Twitter, You Tube, etc.) and other new and emerging technologies.
• Manage and maintain marketing production schedule.
• Maintain advertising schedule and ensure deadlines are met.
• Develop, cultivate, and maintain working relationships with constituencies across the College community, including but not limited to senior administration, management, support staff, faculty, and students, to assist with internal and external communications. These communications may include electronic newsletters, advertising, print materials and other marketing initiatives.
• Media research and editorial calendar research.
• Website content management support.
• Graphic design support.
• Write and distribute press releases, and cultivate relationships with key contacts in the local, regional, and national media.  
• Assist with photography and video shoots.
• Maintain and manage relationships with key vendors.
• Maintain and update photo archives.
• Assist in the development and effective management of the marketing budget.
• Lead and represent the Marketing & Communications Department when the VP is unavailable.
• Assist in the promotion of key events on campus.
• Other duties as assigned.

Qualifications:

Bachelor's degree in a related field, required; graduate degree, or relevant professional experience, preferred. Creativity, the ability to self-motivate, and strong project management skills are also preferred. Candidates must demonstrate knowledge of and success with marketing services and event management, preferably in an educational or other nonprofit environment. Experience with all aspects of marketing support, including online and print advertising, marketing collateral and literature, special events and implementation of marketing campaigns. Ability to handle multiple assignments, work under pressure, and meet deadlines. Ability to work collaboratively with multiple departments, including but not limited to Enrollment Management, Institutional

Advancement, Academic Affairs, LCIRT, and Student Affairs. Ability to work effectively with key vendors. Must be able and willing to take ownership of special projects as assigned. Must have strong skills and ability to grow in areas including visual/graphic design, grammatical and proof-reading skills.

How To Apply

Interested individuals should provide a cover letter, resume or CV, and the names of three work references. Electronic submissions are preferred. Please email your application to humanresources@landmark.edu. Applications may also be mailed to Director of Human Resources, Landmark College, 19 River Road South, Putney, Vermont 05346. Review of applications will begin immediately. No phone calls please.

Diversifying the student body, faculty, and administration is congruent with our mission. We value diverse populations and cultures including, but not limited to, ethnicity, gender, gender identity, national origin, neurodiversity, race, and religion. Landmark College is an EO/AA/Vet/Disability employer.