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Associate Director of Admissions - Marketing & Communications

Job Details



About Salve Regina University:

Salve Regina University, ranked as one of the most transformative colleges in the United States by Money Magazine, is a comprehensive Catholic University located in the scenic coastal community of Newport, Rhode Island. The University's commitment to academic success and personal discovery extends beyond its historic campus into a dynamic world where the application of higher thinking and skill are most valued. Salve Regina offers bachelor's and master's degree programs, graduate certificates, and doctoral programs in humanities, international relations and nursing. Enrollment includes more than 2,600 undergraduate and graduate students from across the U.S. and around the world.


Job Description:

***This position is eligible for up to two days remote work per week

BASIC FUNCTION:

As part of the Communications & Marketing team, the Associate Director coordinates communications and marketing activities and assists with the utilization of the Admissions CRM (Slate) in reporting and data analysis related to the recruitment functions of the Office of Admissions working to achieve enrollment goals for new undergraduate and graduate students. Serves as a member of the Office of Admissions team in the recruitment and enrollment of students.

ESSENTIAL DUTIES AND RESPONSIBILITIES:
  • Supervises Admissions Counselor(s) and/or Senior Admissions Counselor(s) assigned to team
  • Works as a member of the Admissions Communications Team to create and implement automated communications plans, develop and distribute electronic communications, and track effectiveness of communications for both undergraduate and graduate recruitment.
  • Assist in the creation of marketing communications (emails, text messages, etc.) including content creation and graphic design.
  • Works with the Director of Operations to: insure accurate integration of data into the CRM from outside sources; create reports for use by staff and senior level managers; maintain and update queries and rules; and troubleshoot system issues.
  • Solve complex technical and functional issues to increase operational functionality.
  • Build and manage admissions events/forms and surveys.
  • Identify data needs and create data visualizations.
  • Attend Slate conferences (when appropriate and with approval from supervisors) and keep abreast of ongoing changes/enhancements related to the CRM, sharing these changes with staff.
  • Assist in development and implementation of CRM related training for other staff.
  • Liaison with Office of University Relations in the development and implementation of templates and communications through the CRM.
  • Lead the creation and delivery of communications to prospective and recently enrolled students through the CRM on behalf of other campus offices (i.e. Financial Aid, Student Affairs, Academic Affairs, and Business Office)
  • Manage relationships with marketing vendor partners.
  • Must be willing to work some Saturdays, Sundays, and evenings.
OTHER DUTIES AND RESPONSIBILITIES:

Special admissions projects designed to enhance admission/retention efforts as assigned

LICENSES, TOOLS, AND EQUIPMENT:

Must have a valid driver's license and own vehicle.

ENVIRONMENTAL CONDITIONS:

The incumbent is not substantially exposed to adverse environmental conditions.


Requirements:

Required :
  • A Bachelor's degree is required.
  • Must have a demonstrated ability to work effectively with faculty, students, external partners and a wide variety of administrative offices.
  • Strong oral and written communication, interpersonal and organizational skills are required.
  • Must be a self-starter, problem solver, and creative thinker.
  • Must have the ability to work independently and as part of an office team.
  • Some evening, night and weekend work is required.
  • Must have the ability to handle stress in a busy office atmosphere.
  • Knowledge of Microsoft Office software programs and strong computer skills
  • 1-3 years experience utilizing a CRM system with demonstrated experience in logic and development of reports/queries in a CRM required.
Preferred :
  • Master's degree.
  • Admissions experience.
  • Demonstrated success managing complex projects with a focus on meeting deadlines.
  • 3+ years experience with Slate CRM, multi-variable analysis and knowledge of HTML and SQL coding.
  • Knowledge of Adobe design suite and ability to manage/edit video for the web preferred.
  • Experience with print, digital marketing, or in maintaining web content is a plus.

Additional Information:

Salve Regina University offers generous benefits to eligible employees including (waiting periods apply):
  • health, dental and vision coverage available on the first of the month following date of hire
  • 403(b) retirement plan through TIAA with employee and employer contributions as well as access to advising services
  • long-term disability coverage
  • employer-paid life and AD&D insurance
  • up to 100% free tuition at Salve for eligible employees and qualified dependents
  • robust wellness program and free access to the on-campus Fitness Center
Other available benefits include:
  • supplemental life insurance for employees and dependents
  • supplemental insurance coverage through Aflac
  • Tuition Exchange scholarship program. Application available for qualified dependents of eligible employees working full-time
  • discounted pet insurance through ASPCA
  • student loan forgiveness assistance program (SAVI)
  • employee Assistance Program through Coastline EAP
  • flexible spending health and dependent care accounts
  • health savings accounts
  • 529 collegebound saver program
For more detailed information on Salve's benefits, visit https://salve.edu/human-resources/benefits .

Salve Regina University strives to cultivate belonging values through diversity, equity inclusion in order to foster a welcoming culture for our staff, faculty and students, as well as the wider community. Salve Regina University embraces all people with grace. No matter the path traveled to get here, the University acknowledges that many identities will intersect. Salve Regina belongs to all in its community.


Application Instructions:

Applicants must apply online for any open staff and faculty positions by providing a cover-letter and resume. Pre-employment background checks and reference checks are required of successful candidates. Salve Regina University participates in E-verify.

URL: www.salve.edu

Company

Salve Regina University

From our cornerstone mercy mission to the classic ideals of our liberal arts approach, tradition matters at Salve Regina. It’s woven throughout our 80-acre campus, embedded in our historic buildings and infused in the culture of Newport, Rhode Island.

Tradition at Salve Regina means we remember where we began. Since our founding by the Sisters of Mercy in 1934, we have grown to a community of more than 2,800 undergraduate and graduate students who proudly carry forward our mission in their personal and professional lives. Fully accredited by the New England Commission of Higher Education, we are committed to fueling the imagination and encouraging the academic ambitions of our bright and curious students.

At Salve Regina, tradition blends seamlessly with progress. We empower students to explore their talents through diverse academic offerings, student organizations, service initiatives and athletic teams. Our collaborative learning environment and vibrant campus community inspire the pursuit of excellence and breach the limits of personal potential.

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