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Vice President for Strategic Communications and Marketing

Employer
University of Maryland Eastern Shore
Location
Maryland, United States
Salary
Salary Not specified
Date posted
Apr 9, 2024

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Position Type
Executive, Other Executive
Employment Level
Executive
Employment Type
Full Time

University of Maryland Eastern Shore
Vice President for Strategic Communications and Marketing


The University of Maryland Eastern Shore (UMES) invites inquiries, nominations, and applications for the Vice President for Strategic Communications and Marketing (VPSCM). The VPSCM at the University of Maryland Eastern Shore is the chief communications, marketing, and public relations officer for the University.

Founded in 1886 under the aegis of the United Methodist Church, UMES is located on 1,100 acres in the historic town of Princess Anne on Maryland's Eastern Shore, only three hours from the abundant cultural and recreational amenities of Annapolis, Washington, Baltimore, and Philadelphia. The University offers programs and assistance that attract, serve, retain, and graduate first-generation and multi-generation college students as well as national and international scholars as part of its core capabilities. Its academic offerings include bachelor's degrees in 35 areas, 18 master's degrees, and doctoral degrees in physical and biological sciences, social and behavioral sciences, pharmacy, pharmaceutical sciences, physical therapy, engineering, and education.

In addition to serving as the University's spokesperson for both routine news and crisis communications, the VPSCM is the President's Chief Communications Officer. The position oversees all integrated marketing responsibilities along with external relations across the region and throughout the State of Maryland. The VPSCM is the institutional leader who manages the UMES brand in a fashion that respects the institution's history, shapes its future, and reflects the school's strategic plan to enhance name recognition and enhance the prestige of UMES. The VPSCM will collaborate with external vendors to develop compelling content and plan multi-channel distribution strategies throughout the Delmarva Peninsula region and beyond. In addition, the position will oversee campus-wide communications with a particular emphasis on those areas that help UMES fill the human and financial capital funnels necessary for the University to thrive. Finally, the VPSCM will be an advocate for communications efforts that recruit and retain students as well as maintain positive relationships with alumni, donors, and other stakeholders.

Academic Search is assisting the University of Maryland Eastern Shore with this search. For more information about the position, institution, leadership agenda, qualifications, and application process, please download the full position profile from the Academic Search website. Confidential discussions may be arranged by contacting Senior Consultant, Lisa Ryan at Lisa.Ryan@academicsearch.org or Tara Singer at Tara.Singer@academicsearch.org.

Applications, nominations, and expressions of interest can be submitted in confidence to UMESVPSCM@academicsearch.org. To submit a nomination, please include the nominee's full name, position, institution, and email address.

The position is open until filled but only applications received by May 19, 2024 can be assured full consideration.

The University of Maryland Eastern Shore actively subscribes to a policy of Equal Employment Opportunity/ Affirmative Action and will not discriminate against any employee or applicant because of race, age, physical or mental disability, marital status, gender or gender expression, religion, national origin, or political affiliation.

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