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Marketing and Communications Specialist, Part-Time (50%)


Job Summary

The Marketing & Communications Specialist is part of the RIO communications team and is responsible for the execution of marketing and communications strategies and the development of communication assets and other materials as assigned by the Research & Innovation (RIO) Senior Director of Research Communications. This position will primarily focus on driving marketing and communications efforts for the Innovation and Entrepreneurship Initiative. The position will support additional RIO marketing and communications needs as appropriate.

The University of Colorado Boulder is committed to building a culturally diverse community of faculty, staff, and students dedicated to contributing to an inclusive campus environment. We are an Equal Opportunity employer, including veterans and individuals with disabilities.
Who We Are

RIO is the central point for support and advocacy for CU Boulder’s world-class scholarship, creative work, and growing research enterprise. We are focused on creating global impact by cultivating and supporting collaboration, transformation and leadership. At the heart of this focus are the diverse contributions of a wide range of world-class experts, working together to accelerate ideas throughout the entire innovation lifecycle. We endeavor to embody CU Boulder's commitment to exemplify excellence through diversity by creating a welcoming and inclusive environment, enhancing the success and inclusion of all students, staff and faculty, and deepening our ability to share and engage with diverse perspectives.

What Your Key Responsibilities Will Be

Marketing & Communications Lead
  • Create and disseminate targeted content supporting Innovation & Entrepreneurship and RIO content strategies through communication via area, department, campus and external communication channels.
  • Content produced will include marketing copy, stories (from brief blurbs to features), digital graphics, photography/videos, social media posts, email newsletters and more.
  • Serve as campus marketing and communications lead for the Innovation & Entrepreneurship ecosystems, encouraging new and existing relationships with on-campus partners to collaborate across and beyond campus. Involves supporting and familiarizing partners with both campus and Innovation & Entrepreneurship specific systems, processes and platforms (such as Eventbrite, WebExpress, Localist, internal documentation and more) and convening groups to plan and complete important initiatives and events.
  • Provide significant event marketing and communications support for CU Boulder’s annual signature Innovation & Entrepreneurship events plus a number of small-scale events and programs throughout the year.
Social Media, Email Marketing & Vendor Coordination
  • Develop, evolve and manage websites, landing pages and social media platforms.
  • Manage and maintain contacts and audience segments using Salesforce CRM to support email marketing strategies critical to the success of a variety of the Innovation & Entrepreneurship efforts.
  • Identify, select and be responsible for relationships with on-campus and external vendors for projects such as photography/videography needs and event production (in person and virtual).
Print Material Management & Media Engagement
  • Establish, produce and manage print materials such as brochures, postcards, flyers, event collateral, etc. to support Innovation & Entrepreneurship and RIO.
  • Identify timely and targeted opportunities for media promotion and liaise with Strategic Relations and Communications team to drive quality press coverage of CU Boulder innovation through media engagement.
Analytics & Assessment
  • Maintain web, email and social media analytic reports and assess the effectiveness of these communications.

What You Should Know
  • This part-time position offers a hybrid work modality with at least 1-2 days in the office per week and the ability to occasionally attend events during evenings and weekend days.

What We Can Offer

The hiring range for this 50% part-time position is $28,000-$33,000 annually.

Benefits

The University of Colorado offers excellent benefits , including medical, dental, retirement, paid time off, tuition benefit and ECO Pass. The University of Colorado Boulder is one of the largest employers in Boulder County and offers an inspiring higher education environment. Learn more about the University of Colorado Boulder .
Be Statements

Be ambitious. Be groundbreaking. Be Boulder.
What We Require
  • Bachelor’s degree in journalism, communications, marketing or related field and one year of professional communications experience in writing, editing, digital marketing, graphic design or related public relations areas, or an equivalent combination of education and experience may substitute.

What You Will Need
  • Excellent written and verbal communication skills including the ability to synthesize information clearly and concisely, both in writing and verbally.
  • Excellent interpersonal skills.
  • Outstanding organizational skills.
  • Ability to think both creatively and strategically.
  • Flexibility and adaptability with the ability to thrive in a dynamic, constantly evolving environment.

What We Would Like You to Have
  • One year of professional experience in areas including one or more of the following:
    • Writing and editing, from marketing content and social media posts to headlines, story blurbs and feature stories
    • Use of social media to engage professional audiences (such as companies, state entities, peer universities) and individuals (such as prospective students, graduate students, community members, etc.)
    • Proficiency with digital marketing tools, including CRM systems and email campaigns
    • Graphic design
    • Public Relations
  • Experience working with both web and print-based media.
  • Project management experience including the ability to set and meet timelines and track project progress, communicating scheduling challenges during project management.
  • Experience with marketing and communications in research or higher education.
  • Experience with CRM tools and email marketing.
  • Experience with graphic design is a bonus.
  • Experience with design tools or programs such as Adobe InDesign, Adobe Acrobat, Adobe PhotoShop and Adobe Illustrator.

Special Instructions

To apply, please submit the following materials:

  1. A current resume.
  2. A cover letter that specifically tells us how your background and experience align with the requirements, qualifications, and responsibilities of the position.


We may request references at a later time.

Please apply by 4/15/24 for consideration.

Note: Application materials will not be accepted via email. For consideration, please apply through CU Boulder Jobs .

Posting Contact Information

Posting Contact Name: Boulder Campus Human Resources

Posting Contact Email: Recruiting@colorado.edu


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