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Assistant Professor - Advertising Data Strategy

Syracuse University
New York, United States
Salary Not specified
Date posted
Feb 21, 2024

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Assistant Professor - Advertising Data Strategy

Job #: 077292
Location Syracuse, NY
Pay Range: $75,000 - $95,000
Hours: As determined by department chair and associate dean
Job Type: Full-time

Job Description:
Syracuse University's S.I. Newhouse School of Public Communications invites applications for a full-time, tenure-track assistant professor position in Advertising Data Strategy. The start date for this position is August 2024.Preference will be given to candidates with expertise or interest in topic areas that complement one or more of the teaching and research specialization(s) in the department. This may include data strategy and AI technology, social media analytics, international advertising, and advertising insight/strategy. The candidate is to be a catalyst who can introduce innovative views, inspire students, and build their confidence in data and AI, while equipping students with the skills they will need for the workplace of the future.

Compelling candidates will show
  • Enthusiasm and promise for exemplary teaching, whether through prior teaching experience or similar professional roles mentoring/supervising young advertising practitioners.
  • The evidence of familiarity with the research/planning sector of advertising industry, bringing cutting-edge knowledge to classroom, and sharpening students skillsets that closely meet the industry demands.
  • Active engagement in scholarly research/creative activity by maintaining a strong research agenda in the individual area of expertise.

Master’s degree required. A Ph.D. degree in Advertising or a related field is preferred.

Job Specific Qualifications:
  • The candidate may not be a database management geek, but someone who has experience in practical and creative thinking of merging big data/AI with strategic and analytic insights that support cross platforms executions.
  • Professional experience in Advertising at the national and international level is highly desirable. A Master’s degree is required.

  • Teaching: The ideal candidates should be able to integrate profession-based learning experiences into courses via field experiences or projects, teach both undergraduate and graduate courses. The new hire will be expected to teach Advertising Research and Planning, Digital Branding and Strategy, Big Ideas in Advertising, and other courses that complement the individual’s expertise or specialization.
  • Research: The person has passion and deeper understanding to cutting-edge advertising research/creative activity and ground-breaking technology.
  • Service: The new hire will be expected to contribute to service-related initiatives, including academic and career advising of students, school and university committee service, departmental curriculum development and assessment, and community/professional outreach.
  • Diversity, Exclusivity, and Inclusion: The successful candidate will demonstrate evidence of a commitment to equity and inclusion through their research, teaching, and/or service, and will be prepared to work with students, faculty, and staff from a wide range of social and cultural backgrounds. They will help advance Syracuse University’s mission of preparing engaged citizens, scholars, and leaders for participation in a changing global society - more about Syracuse’s Vision and Mission can be found at

About Syracuse University:
Syracuse University is a private, international research university with distinctive academics, diversely unique offerings and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and nearly 150 years of history, Syracuse University offers a quintessential college experience.

The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors and 100 minors offered through 13 schools and colleges; nearly 15,000 undergraduates and 5,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit

About the Syracuse area:
Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.

Application Deadline:
Full Consideration By:
Open Until Filled: Yes

To apply, visit

Syracuse University is an equal-opportunity, affirmative-action institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.

Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The University’s contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.

Syracuse University maintains an inclusive learning environment in which students, faculty, administrators, staff, curriculum, social activities, governance, and all other aspects of campus life reflect a diverse, multi-cultural, and international worldview. The University community recognizes and values the many similarities and differences among individuals and groups. At Syracuse, we are committed to preparing students to understand, live among, appreciate, and work in an inherently diverse country and world made up of people with different ethnic and racial backgrounds, military backgrounds, religious beliefs, socio-economic status, cultural traditions, abilities, sexual orientations and gender identities. To do so, we commit ourselves to promoting a community that celebrates and models the principles of diversity and inclusivity.


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