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Marketing and Communications Coordinator

Job Details

Posting Details

Position Information

Working Title
Marketing and Communications Coordinator

Department
School of the Arts

Compensation Title
Coordinator, Mktg. & Comm. -SOTA

Position Number
30001586

Position Status
Regular

Work Schedule

Monday-Friday
Possible weekends and evenings as necessary.

Hours per Week
37.5

Months per Year
12

Commitment to Inclusive Excellence

Northern Kentucky University ( NKU ) seeks excellence by enriching its educational environment and culture through the diversity of its administration, faculty, and staff and by embracing inclusiveness, equity, and global awareness in all dimensions of its work. NKU is an Equal Opportunity/Equal Access/Affirmative Action institution. We encourage applications by members of diverse groups and by persons with a demonstrated commitment to issues of diversity and experience in achieving goals relative to inclusive excellence. Our vision is that NKU will be nationally recognized for being a student-ready, regionally engaged university that empowers diverse learners for economic and social mobility. We will do this while promoting a culture of excellence, acting with integrity, fostering a community of belonging, working with creativity and innovation, and maintaining a climate of collegiality. In your role, you will be expected to ensure that students who interact with you have a high-quality experience that supports the vision of the institution.

Purpose of Position

NKU School of the Arts ( SOTA ) Marketing and Communications Coordinator contributes significantly to the school’s visibility, reputation, and engagement with diverse audiences.

The purpose of this position is to fulfill several needs of the school and college including: managing marketing strategies and communications for the school, working with NKU’s Marketing and Communication’s office as well as the College of Arts and Sciences, contributing to the School’s relationship with the community through website, social media, promotional materials, advancement efforts, and calendar of events to promote SOTA’s programs, events, achievements, and initiatives.

The position leads strategic marketing initiatives, fosters effective communications, and implements comprehensive branding across SOTA’s three programs of Theatre and Dance, Music, and Art and Design.

Primary Responsibilities
  • Developing Marketing Strategies: create and implement effective marketing plans, aligned with the School of the Arts ( SOTA ), College of Arts and Sciences, and NKU objectives, to enhance brand visibility, support enrollment, and generate revenue growth.

  • Content Creation and Management: oversee creation of compelling content to highlight SOTA’s achievements, events, and stories on various platforms including website, newsletters, press releases, social media, promotional materials etc.

  • Media and Public Relations: cultivate and maintain relationships with university, local, and regional media outlets to secure press coverage.

  • Digital Marketing and Social Media Management: oversee SOTA’s digital presence and advise stakeholders on best practices for effective strategies.

  • Event Promotion: collaborate with event organizers to develop a marketing schedule, promotional materials, outreach materials, and advertisements for SOTA events, exhibitions, performances, and lectures

  • Brand Management and Identity: uphold and enhance SOTA’s brand identity, ensuring consistency across all communication channels and materials. In consultation with School, College, and University stakeholders, implement brand guidelines for internal and external audiences.
Qualifications
  • Bachelor’s degree and 2 years of related experience

  • Marketing, Advertising, Business, Public Relations, Communications, or Design experience

  • Design skills for publication, web, and social media platforms·

  • Background in fine and performing arts, with understanding of creative disciplines preferred.·

  • Strong communication, collaboration, and time management skills·

  • Ability to manage project timelines and deadlines·

  • Digital skills: proficient in Word, PowerPoint, and Excel. Experience with Adobe software preferred
Submit a writing sample (press release, sample of copywriting, article, etc.) with
application materials. Candidate may also provide work examples or a link to portfolio.

Further materials may be requested later.

To ensure full consideration, applications should be received by March 1st, 2024. Review of applications will begin immediately and continue until the position is filled.

Any candidate who is offered this position will be required to go through a preemployment
criminal background check as mandated by state law.

Minimum Education
Bachelor's Degree

Preferred Education

Minimum Experience
2 years

Salary
Minimum $37,128

Pay Grade
S68

Posting Detail Information

Requisition Number
2024S1986

Job Open Date
02/13/2024

Job Close Date

Open Until Filled
No

Quick Link
https://jobs.nku.edu/postings/13631

Is this an internal only posting?

Supplemental Questions

Required fields are indicated with an asterisk (*).

  1. * What is the highest level of education attained?

    (Open Ended Question)

  2. * How many years of full-time related experience do you have?

    (Open Ended Question)

  3. * What related experience in your background would make you a good candidate for this position?

    (Open Ended Question)

Documents Needed to Apply
Required Documents
  1. Resume
  2. Cover Letter/Letter of Application
  3. Writing Sample
Optional Documents
  1. Portfolio
  2. References


Company

NKU is a growing metropolitan university of more than 16,000 students served by more than 2,000 faculty and staff on a thriving suburban campus near Cincinnati.

Located in the quiet suburb of Highland Heights, Kentucky—just seven miles southeast of Cincinnati—we have become a leader in Greater Cincinnati and Kentucky by providing a private school education for a fraction of the cost. While we are one of the fastest-growing universities in Kentucky, our professors still know our students' names.

 

Company info
Website

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