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Social Media Coordinator (Public Affairs/Communication Specialist II) (Temporary)

California State University, Dominguez Hills
California, United States
Salary Not specified
Start date
Nov 29, 2023

Social Media Coordinator (Public Affairs/Communication Specialist II) (Temporary)

Job No: 534194
Work Type: Staff
Location: Dominguez Hills
Categories: Unit 9 - CSUEU - Technical Support Services, Temporary, Full Time, Marketing/Communications, On-site (work in-person at business location)

Working Title: Social Media Coordinator (Temporary)

** Successful candidates in these temporary appointments may be appointed for a few days up to one year depending on the assignment. Temporary appointments must end on or before the end of the fiscal year, with the possibility of renewal if funds and/or program needs exist.

Department Name: University Communication and Marketing

Division: President's Office

Classification Title: Public Affairs/Communication Specialist II

Classification Salary Range: $3,761 - $6,803 per month (Use for represented positions)

The final salary is dependent upon qualifications and experience.

About the Department/Position:

Under the general supervision of the director of university communications and marketing, the university social media coordinator is primarily responsible for supporting the university's overall mission by developing the strategy for and implementation of CSUDH's social media presence. The social media coordinator will build brand awareness, promote CSUDH pride, create community, and build new ways to engage audiences. The key duties of the position include creating content on the main university social media accounts; establishing and promoting strategic guidance to department-level social media content creators to ensure brand and mission alignment; and responding to inquiries and interacting with audiences. In collaboration with the AVP and director of communications and marketing, communicate crisis messaging on social channels; monitor social channels as part of issues management; analyze social media metrics to develop effective short- and long-term strategies; and work collaboratively with the university communications and marketing team on integrating social media into communications and marketing activities.

Special Working Conditions: May require on-call after-hours work, primarily providing coverage of on-campus events, or during crisis situations that require communications support.

Overview of Duties and Responsibilities:
  • Social media content creation:
    • Develop, plan, and implement written, photographic, and video content.
  • Ensure content aligns with the university's overall strategic goals, and core mission, vision, and values.
  • Lead social media collaboration:
    • Engage and build relationships with CSUDH's community of social media content creators.
  • Provide guidance and recommendations on social media best practices, social media higher education trends, and new technologies.
  • Work closely with departments to ensure they understand campus branding and their role in representing the university.
  • Develop, maintain, and distribute university-wide social media guidelines.
  • Community and reputation management.

Minimum Qualifications:

  • Bachelor's degree from an accredited institution in marketing, communications, public relations, journalism, and graphic design.
  • Three (3) years of work experience in communications, social media, public relations, marketing, or related field.

Knowledge, Skills, and Abilities:

  • Knowledge of: social media landscape, practices, strategy, technologies; uniqueness of social media platforms and their audiences; broader communications field; higher education social media trends; copyright laws; privacy/FERPA protections; accessible communications

  • Skills in: writing and editing; multimedia creation and use of creative software - Photoshop, Canva, video editing, Adobe Spark, meme creating tools, sharing tools, gif creation; graphic design; using the various features on social media platforms; problem-solving

  • Ability to: build relationships; effectively communicate and collaborate with others; communicate complex information clearly, concisely, and creatively in the university's tone; analyze social media metrics; appropriately handle sensitive or confidential information; meet deadlines and work under pressure; multi-task

Preferred Qualifications:

  • Specialized skill: Three (3) years of experience in developing and implementing social media content on all major social media platforms for a company, institution, or organization.

    Preferred qualifications:
    Higher Ed social media experience.
    Photography, videography, and graphic design experience.

To view the full position description, click “Position Description” above.

General Information:
  • Possession of a valid Driver's License is required. Employees in this position will be enrolled in the Department of Motor Vehicles (DMV) Government Employer Pull Notice Program.
  • Satisfactory completion of a background check (including a criminal records check) is required for employment. Failure to satisfactorily complete the background check may affect the application status of applicants or the continued employment of current CSU employees who apply for the position.
  • In accordance with the California State University (CSU) Out-of-State Employment Policy, the CSU is a state entity whose business operations reside within the State of California and prohibits hiring employees to perform CSU-related work outside of California
  • The CSU system offers a competitive total compensation benefits package for employees and qualifying dependents, including medical, dental, vision, retirement, and tuition assistance. It is our goal to compensate employees equitably and fairly. You can access a full description of our benefits here.

Closing Statement

California State University, Dominguez Hills, is strongly committed to achieving excellence through a diverse workforce. Individuals with disabilities requesting accommodations under the Americans with Disabilities Act (ADA) may call the Human Resources Office at (310) 243-3771.

California State University Dominguez Hills is an Affirmative Action/Equal Opportunity Employer. We consider qualified applicants for employment without regard to race, religion, color, national origin, ancestry, age, sex, gender, gender identity, gender expression, sexual orientation, genetic information, medical condition, disability, marital status, or protected veteran status.

Applications Close: 08 Jan 2024

To apply, visit:


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