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Assistant/Associate Adjunct Faculty in Marketing - MKT 750.01: Global Marketing - Summer Quarter

Employer
Saint Mary's College of California
Location
California, United States
Salary
Salary Not specified
Date posted
Jun 6, 2023

View more

Position Type
Faculty Positions, Communications, Public Relations & Advertising
Employment Level
Adjunct
Employment Type
Part Time


Assistant/Associate Adjunct Faculty in Marketing - MKT 750.01: Global Marketing - Summer Quarter 2023

Location: Moraga, CA
Open Date: Jun 05, 2023
Deadline:

Description: Founded in 1863, Saint Mary's is a residential campus nestled 20 miles east of San Francisco in the picturesque Moraga Valley. Based in the Catholic, Lasallian and Liberal Arts traditions, Saint Mary's currently enrolls more than 4,000 students from diverse backgrounds in undergraduate and graduate programs. The De La Salle Christian Brothers, the largest teaching order of the Roman Catholic Church, guide the spiritual and academic character of the College.

As a comprehensive and independent institution, Saint Mary's offers undergraduate and graduate programs integrating liberal and professional education. Saint Mary's reputation for excellence, innovation, and responsiveness in education stems from its vibrant heritage as a Catholic, Lasallian and Liberal Arts institution. An outstanding, committed faculty and staff that value shared inquiry, integrative learning, and student interaction bring these traditions to life in the 21st century. The College is committed to the educational benefits of diversity.


Qualifications:
MKT 750.01, Global Marketing

Summer Quarter: 07/10/2023-09/16/2023

Meets In-Person Every Other Saturday (Last two Saturdays are back-to-back): 7/15, 7/29, 8/12, 8/26, 9/9, 9/16 from 8:00am - 12:00pm

Meets Online Every Thursday Evening: 7/20 - 9/14 from 7:00pm -9:00pm

In this course, students will acquire the analytical tools and frameworks that will enable them to make effective and responsible marketing decisions in support of their organization’s overall strategy and in service to the organization’s economic and social objectives. They will also learn how to investigate consumer behavior, segment and target markets, create customer value through product policy, position brands, design channels of distribution, as well as how to develop communication channels and pricing policies. Through practical case studies students will develop a keen appreciation for how global markets function.

Qualifications:

Candidates must have a Master's or Ph.D. preferred in a relevant area of Marketing discipline.

Candidates should have a successful record of teaching experience at the undergraduate level and experience/familiarity with online/hybrid instruction in order to prepare for contingencies. This position requires all course work to be performed in the state of California. Candidates must perform all course-related work within the state of California.

The salary range for this position is $6,480 -$10,008 dependent on qualifications. The salary range for this position is covered by the Collective Bargaining Agreement between the College and SEIU, Local 1021, available here.


To apply, visit https://apply.interfolio.com/126495 jeid-2f7f82cd61d2e542ab0758e4f19e57eb

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