Communications and Marketing Manager

Special Instructions to Applicants : All interested applicants must attach a cover letter and a resume in the Supporting Documents section of the application in a PDF format . Please note that the applicant tracking system does not convert attachments in Word format successfully.

Salary Range: $85,000 to $100,000, with a requirement for on-campus working

Position Summary

The Liu Idea Lab for Innovation & Entrepreneurship (Lilie) is seeking a Communications and Marketing Manager to lead marketing, communications, and branding efforts across the entire suite of Lilie courses and programs. In this role, you will develop and implement new marketing strategies and campaigns and you will collect and analyze data to access the efficiency of those strategies and campaigns. Lilie is a small, nimble team, so in addition to designing the high-level strategy, you will also be responsible for creating the marketing materials and content. To do this as effectively as possible, you will explore the Rice University campus and community to unlock new marketing channels and opportunities. As the Communications and Marketing Manager you will own our website content, copy, and strategy, including SEO work, and you should be dangerous enough with Figma, Canva, or other design tools to handle generative work on new creative collateral independently.

Lilie is the beating heart of entrepreneurship, innovation, venture capital, and research commercialization for the whole Rice University campus. Our Center combines over 50 for-credit, experiential courses every year with a suite of programs, resources, competitions, and accelerators to help entrepreneurs and innovators at every stage of their journey. Our mission is to serve Rice University students, faculty, and alumni from all majors and degree programs in helping them go from idea to real-world impact. We’ve been ranked as the #1 Graduate Entrepreneurship program in the country for the last 4 years in a row but need your help to aim even higher in the future.

The ideal candidate is a storyteller, loves writing, enjoys creating content, and adapting that to different communities and stakeholders The ideal candidate has strong opinions that are adaptable to new information. The ideal candidate is a proactive communicator, seeks alignment and clarity, and is service-oriented, through and through.

Requirements

• A bachelor's degree
• 5 years of experience developing and implementing successful communications and marketing strategies
• Skills Required
  • Strong communication skills both oral and written
  • Organization and creativity skills
  • Analytical problem-solving skills
  • Adept at problem-solving, creating contingency plans, and handling issues when necessary
  • Excellent organizational and time management skills
  • Excellent verbal and written communication skills
  • Excellent client service orientation
  • Ability to prioritize, take initiative, and ownership of projects
  • Ability to routinely and independently exercise sound judgment in making decisions

Essential Functions

• Responsible for overseeing strategic long-range plans/programs to meet organizational objectives for a school or department
• Defines and / or leverages the communication and brand strategy for the organization incorporating appropriate channels
• Sets and monitors budgets for broad-based projects impacting many areas
• Selects and oversees the department vendor relationships
• Writes, designs, and coordinates the production of marketing and communication materials
• Leads market research and analysis efforts
• Guides organization to use the results in strategic marketing direction, product segmentation, and customer targeting
• Participates in university-wide and/or organization-wide initiatives and cross-functional teams to establish the organization as a strategic partner and thought leader
• Provides guidance to others
• Performs all other duties as assigned

Additional Functions

• Comfortable designing new and creative marketing tactics (even if they are just experiments) that will help Lilie stand out from the noise on campus and increase our exposure to key student and alumni demographics.
• Experienced executing marketing strategies across multiple channels: email, social, via the website, in physical collateral

Preferences

• A master's degree in marketing, public relations, communications, or related field is preferred.
• Prior experience creating and implementing strategic marketing plans from beginning to end.

Rice University HR | Benefits

https://knowledgecafe.rice.edu/benefits

Rice Mission and Values

Mission and Values | Rice University

Rice University is an Equal Opportunity Employer with commitment to diversity at all levels, and considers for employment qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national or ethnic origin, genetic information, disability or protected veteran status.

Faculty and staff are expected (but not required) to have completed a full vaccination series for COVID-19 (currently defined as full course COVID-19 Vaccine (typically two shots of a WHO-approved COVID-19 Vaccine or one J&J) and a COVID-19 booster. Rice does not require documentation for COVID 19 vaccination at this time for faculty and staff. More information can be found here: https://coronavirus.rice.edu/policies