Digital Marketing Strategist
- Employer
- Southwest Minnesota State University
- Location
- Marshall, Minnesota
- Salary
- 25.25 - 37.02 per hour
- Date posted
- Apr 11, 2023
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- Position Type
- Administrative, Business & Administrative Affairs, Public Relations & Marketing (Campus)
- Employment Level
- Administrative
- Employment Type
- Full Time
Job Details
Job Summary
This position is responsible for creating and implementing digital, web, and social media strategies to convey the University’s key messages, conducting research and usability studies, guiding information architecture, and managing projects in order to meet defined strategic marketing and communications goals. The person selected for this position will create content and distribute messages in appropriate digital formats in order to engage University constituents on social media, our website, and other media platforms. They will develop and provide regular web and social media analytic reports, as well as coordinate and manage various marketing projects.
Company
Southwest Minnesota State University is one of seven universities in the Minnesota State Colleges and Universities system. SMSU gives highest priority to excellence in teaching and preparing students to be lifelong learners through quality undergraduate and graduate teaching/advising and strong student/faculty relationships. We area a public institution offering over 50 majors and minors and four master’s degrees. Its mission, dating back to 1967, provides access to university-level programs in liberal arts & professional studies. The University has a special commitment to the educational needs of the people in its service region reflected through its curricula, cultural programs, diversity of staff and students, cooperative relationships with the public and private sectors, and regional institutions. The 216-acre campus encompasses 24 modern, interconnected, and accessible buildings. Marshall (pop. 14,000) is the hub of a rich agricultural area and offers a variety of cultural, recreational and educational opportunities.
- Website
- http://www.smsu.edu/
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