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MARKETING AND COMMUNICATION ASSOCIATE (WASHBURN COUNTY)

Salary:

Minimum $42,600 ANNUAL (12 months)
Depending on Qualifications

Job Summary:

This part time position provides support to educational program delivery for educators affiliated with Washburn County Extension. The intent of the position is to act as a magnifier or multiplier of Extension educational programs in service of residents in Washburn County.

This position will serve as a public face of Extension and will provide support for two integral areas within the Washburn County Office, (1) administrative and project coordination and (2) develop and oversee marketing and communications for the Extension office.

Marketing and Communications:
-Collaborate with staff to creatively write, design, edit and produce promotional and marketing materials across a variety of formats appealing to a range of diverse audiences.
-Develop and coordinate communications from the Washburn Extension office.
-Evaluate and develop Washburn County Extension's marketing strategy for educational programs.
-Prepare and manage all communications, including media relations.
-Assist with promotion of all educational programming through a communication plan that ensures effective interaction with audiences and stakeholders.
-Share responsibility for creating, updating and/or maintaining the web presence of the county Extension offices using WordPress, Block Editor or other software as technology evolves.

General Administrative and Project Coordination:
-Be responsive to evolving position, program, office, and organizational needs.
-Serves as first point of contact for individuals and groups providing basic organizational information via phone, in person, and through other communication mediums, routing more complex inquiries to the appropriate entities.
-Collaborate with local colleagues to promote a positive office environment, determine local needs, and share resources.

Responsibilities:

Develops and drafts communication content and assists in the execution of the communications strategy in support of unit communication goals.
  • 10% Monitors reach and effectiveness of communication campaigns, projects, and initiatives
  • 10% Plans editorial content according to established goals and objects
  • 10% Communicates with stakeholders to verify requests and identify editorial resources
  • 45% Writes, edits, and publishes content for various communication projects and marketing platforms to align with strategic initiatives and established communication campaigns
  • 20% Provides project management and execution of communications programs, initiatives, and tactical plans
  • 5% Provide office support and serve as primary point of contact for incoming inquiries
Institutional Statement on Diversity:

Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.

The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background - people who as students, faculty, and staff serve Wisconsin and the world.

For more information on diversity and inclusion on campus, please visit: Diversity and Inclusion

Education:

Required
H.S. Diploma

Preferred
Bachelor's Degree

Qualifications:

Required:
-Strong interpersonal and problem-solving skills
-Ability to effectively work with people from different cultural backgrounds, including those associated with race, ethnicity, national origin, religion, socioeconomic status, age, gender, disability, sexual orientation, and other aspects of human diversity
-Experience managing multiple tasks, timelines, and schedules while maintaining high quality work
-Ability to communicate effectively using a variety of methods and technology
-Ability and desire to learn and manage new technology platforms
-Experience creating marketing materials

Preferred:
-Experience developing partnerships with other agencies, community-based services, or organizations;
-Ability to work independently and productively with minimal supervision
-Capacity in wide range of communication tools and technical platforms such as: Microsoft Office Suite, Google Suite, Canva, Adobe Creative Cloud and various web browsers
-Ability to develop and design high-quality, visually appealing graphic materials

Work Type:

Part Time: 40%

It is anticipated this position requires work be performed in-person, onsite, at a designated campus work location.

Appointment Type, Duration:

Ongoing/Renewable


Additional Information:

-This position will preferably work in office on Thursdays and Fridays. Partial Remote work will be considered after successful completion of the probationary period.
-Creatively write, design, edit and produce newsletters, marketing materials, web posts, news releases, videos, brochures, letters, reports and mailing lists existing templates for and employing programs including Word Press, InDesign, Microsoft Office and other online applications. Prepare material for printing service and/or electronic delivery.
-Interpret the department's core purpose to a communications mission statement
-Evaluate and improve office communication strategies based on needs and desires of intended audiences.
-Create marketing strategies tailored to reach specific audiences.
-Coordinate marketing messages for UW- Madison Division of Extension staff for multiple media messaging by collaborating with office staff member for use with all media so they complement the core purpose and adhere to the communications mission statement.

Please note that successful applicants are responsible for ensuring their eligibility to work in the United States (i.e. a citizen or national of the United States, a lawful permanent resident, a foreign national authorized to work in the United States without need of employer sponsorship) on or before the effective date of appointment.

How to Apply:

We are eager to learn more about how your experience and passion may align with this position. Please submit a cover letter referring to your related work experience and a resume detailing your educational and professional background. Please keep in mind, applicants need to articulate all required qualifications in their cover letter and/or resume. Applicants who have preferred qualifications should share those too in the cover letter and/or resume. The application reviewers will be relying on written application materials to determine who may advance to preliminary interviews. This includes skillset of creating marketing and communications development and dissemination.

Contact:

Lori Pillion-Baltrusis
lori.baltrusis@wisc.edu
715-295-4112
Relay Access (WTRS): 7-1-1. See RELAY_SERVICE for further information.

Official Title:

Communications Specialist(CM004)

Department(s):

A47-EXTENSION/NORTH/AREA 02 AED

Employment Class:

Academic Staff-Renewable

Job Number:

276471-AS



The University of Wisconsin-Madison is an Equal Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to, including but not limited to, race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, or status as a protected veteran and other bases as defined by federal regulations and UW System policies. We promote excellence through diversity and encourage all qualified individuals to apply.

If you need to request an accommodation because of a disability, you can find information about how to make a request at the following website: https://employeedisabilities.wisc.edu/disability-accommodation-information-for-applicants/

Employment will require a criminal background check. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.

The University of Wisconsin System will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis. Stat. sec. 19.36(7).

The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department .

Applications Open: Mar 17 2023 Central Daylight Time
Applications Close: Apr 2 2023 11:55 PM Central Daylight Time

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