Admissions Counselor

The Admissions Counselor effectively represents the University to prospective students to achieve assigned enrollment objectives for an assigned territory by building ongoing professional and institutional relationships with prospective students and those who influence their college selection decision. Use "best practice" recruiting methods and approved marketing messages. Provide office-wide leadership with assigned professional expertise projects & follow the lead of other territory managers on professional expertise projects as assigned to them by the AVP for First Year Recruiting in conjunction with the Sr. VP for Enrollment Management. Evaluate and document applications/recruiting methods for admission from the assigned territory using professional judgment & data to matriculate students who are capable of graduation from the University.

Essential functions will include, but are not limited to :

1. Nurture, build, and sustain ongoing professional relationships with prospective students and those who influence them to achieve assigned enrollment objectives within allocated travel and spending budget by moving students and their parents to progressively higher levels of interest and commitment through the enrollment funnel.
2. Become familiar with the territory and any distinctive aspects of the territory, including but not limited to sources of students, preferences of students, and sources of competition located in the territory. Learn and use “best practices” for this territory to achieve enrollment objectives.
3. Research the potential for both travel and other programs in the territory to develop a plan for on & off-campus activities to achieve the enrollment objectives for the territory. Present this plan for approval, and then execute the approved plan within the approved budget.
4. Monitor and analyze data for high schools in the territory to understand and plan which schools should receive more attention than others and to capitalize on referrals.
5. Cultivate relationships with alumni, parents, guidance counselors, and other constituencies in the territory to assist with the recruitment process.
6. Regularly monitor the inquiry, prospect, application, and deposit numbers from the territory to focus on attaining assigned objectives for the territory. Responsible for weekly assessment of progress toward individual and team recruitment goals.
7. Strategically determine the best next source and means of institutional contact for prospects within an assigned territory.
8. Ensure that all inbound and outbound communication with prospects and applicants is accurately recorded in an extremely timely manner within the appropriate software using protocols.
9. Conduct tele-recruiting activities.
10. Monitor the receipt of applications from the territory and determine the best next steps in the recruitment process for each applicant.
11. Evaluate applications for admission from the assigned territory making each admit/deny decision using discretionary professional judgment about the applicant’s academic preparation, academic work ethic, and fit for the academic programs at the University.
12. Contribute toward team achievement of office-wide enrollment management objectives by acting as lead agent in the initiating, planning and executing of assigned professional expertise projects supporting specific functions needed by all territory managers.
13. Provide professional example/mentoring for any and all student workers in the office.
14. Attend and assist in planning and promoting on and off campus recruitment events.
15. Effectively represent the University to prospective students and all external publics in interviews, information sessions and special projects

Qualifications :

• Knowledge: Bachelor’s degree from an accredited University/College.
• Experience: Familiarity with principles of marketing desired, whether through direct experience or coursework. Priority given to candidates with one or more years of experience in admissions, marketing or sales.
• Skills/Aptitude: Ability to effectively and enthusiastically represent the mission of the university, including the key aspects/benefits of a private, liberal arts, and residential college education. Ability and desire to effectively and credibly interact with parents, college bound high school students, university faculty, university administrators, and faculty and staff of high schools. Organized, accurate, detail oriented, and extremely timely and engaging in customer service and sales situations. Availability and willingness to enthusiastically work evenings, weekends, and campus visit programs, as needed for success in the territory. Availability and willingness to enthusiastically travel possibly up to 8 or more weeks per year depending on the needs of the territory. Excellent oral and written communication and interpersonal skills. Ability to work as a member of the admissions team to implement enrollment strategies to meet established goals. PC skills. Good driving record and valid driver’s license. Positive attitude and temperament.
• Working Conditions: Normal office environment. Travel required. Overtime required. After business hours work required.

All applicants must submit:

Cover letter

Salary requirements

Resume

Contact information for 3 professional references

Additional Information:

Notre Dame of Maryland University does not discriminate in offering equal access to its educational programs and activities or with respect to employment terms and conditions on the basis of age, ancestry, color, creed, disability, gender, gender identity, genetic information, marital status, national origin, race, religion, sex, sexual orientation, or protected veteran's status. The following person has been designated to handle inquiries regarding the non-discrimination policy: Greg FitzGerald, Chief of Staff, Notre Dame of Maryland University, 4701 North Charles Street, Baltimore, MD 21210, 410-532-5109.

For all other employment inquiries, please contact Human Resources at 410-532-5898 or human_resources@ndm.edu. Notre Dame of Maryland University is an EEO employer.