Marketing and Outreach Manager (Hybrid Eligible)
- Employer
- University of Pennsylvania
- Location
- Pennsylvania, United States
- Salary
- Salary Not specified
- Date posted
- Jan 23, 2023
View more
- Position Type
- Administrative, Business & Administrative Affairs, Public Relations & Marketing (Campus)
- Employment Level
- Executive
- Employment Type
- Full Time
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Marketing and Outreach Manager (Hybrid Eligible)
University Overview
The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn's distinctive interdisciplinary approach to scholarship and learning. As an employer Penn has been ranked nationally on many occasions with the most recent award from Forbes who named Penn one of America's Best Employers By State in 2021.
Penn offers a unique working environment within the city of Philadelphia. The University is situated on a beautiful urban campus, with easy access to a range of educational, cultural, and recreational activities. With its historical significance and landmarks, lively cultural offerings, and wide variety of atmospheres, Philadelphia is the perfect place to call home for work and play.
The University offers a competitive benefits package that includes excellent healthcare and tuition benefits for employees and their families, generous retirement benefits, a wide variety of professional development opportunities, supportive work and family benefits, a wealth of health and wellness programs and resources, and much more.
COVID-19 vaccination is a requirement for all positions at the University of Pennsylvania. New hires are expected to be fully vaccinated before beginning work at the University. For more information about Penn's vaccine requirements, visit the Penn COVID-19 Response website for the latest information.
Posted Job Title
Marketing and Outreach Manager (Hybrid Eligible)
Job Profile Title
Marketing Coordinator B
Job Description Summary
Penn Global provides strategic direction for Penn's global endeavors with a focus on efficient investment of university resources for global activities. Penn Global collaborates with Schools and Centers across the University and seeks to catalyze cross-school collaborations to integrate knowledge that addresses key issues. We partner with leaders from Penn and around the world to develop innovative interdisciplinary global strategies, initiatives and programs. In addition, Penn Global provides important services in support of University endeavors, including academic year study abroad, immigration and integration services for international students/scholars and operational, compliance support for international projects and Perry World House. http://global.upenn.edu/
Job Description
Duties:
- Develop the overall marketing strategy for International Student and Scholar Services as it aligns with the strategic framework of Penn Global
- Manages all education, outreach and promotion initiatives in ISSS, as well as activities and events aimed at increasing student, scholar, faculty and administrators' awareness of and participation in both the immigration and integration components of ISSS
- Oversees the design and maintenance of ISSS website and social media platforms and produces a broad range of promotional materials including newsletters, print and electronic media, written content, pamphlets and brochures, an annual report, video productions and other publicity.
- Plans, coordinates, and executes high priority events in support of campus internationalization efforts and works closely with the broader Penn Global division on such priorities.
- Maintains ISSS' social media accounts, including content creation, event promotion, and social media brand management.
- Manages ISSS' website, including content creation, monitoring for timeliness and accuracy, and updating as needed.
- Coordinates content for compilation and dissemination of bi-weekly e-newsletter.
- Supports Director of ISSS in the positive branding of ISSS strategic mission and positioning through different platforms (e.g. PowerPoint, Keynote and Prezi presentations, video, written materials, website, social media and annual report).
- Supports Assistant Director of Integration and Community in the development of marketing and informational materials for integration initiatives and sharing through campus networks
- Supports Associate Director of Faculty and Scholar Services in the effective communication of immigration related information from ISSS to departments, scholars and employees
- Maintain and manage photo gallery and video archives.
- Promote and publicize ISSS programs and events online and in print.
- Create outreach materials for ISSS programs and events
- Ensure consistency in use of ISSS brand and image.
- Represent/promote ISSS at Penn campus events, conferences, resource fairs
- Collaborate with ISSS staff to produce ISSS-branded presentations and programmatic materials as needed.
- Track results of media outreach efforts.
- Support Director of ISSS in dissemination of press releases and coordination of public events as needed.
Qualifications:
A Bachelor's Degree and three to five years of experience or equivalent combination of education and experience is required. Experience with Adobe Creative Suite, social media management, video editing, web design and event planning strongly preferred. An understanding of international student needs and of international student integration, and the ability to put this knowledge into practice preferred. Demonstrated ability to work with international and culturally diverse populations. Ability to multitask and adapt to changing demands and priorities. Strong organizational, analytical, problem-solving, and decision-making skills. Proficiency with word processing, spreadsheet, and presentation applications, such as Word, PowerPoint, and Excel. Strong interpersonal and cross-cultural communication skills and ability to communicate effectively across cultures, both individually and in group settings. Requires experience providing services to a diverse student/international student constituency at the post-secondary level and a solid understanding of needs of international students.
Must be sensitive to different cultures and have a strong commitment to broadly defined diversity. The ability to work both independently and collaborate with a team is essential as are excellent oral and written communication skills.
This position requires flexible work hours including evenings, weekends, and some holidays.
Application Requirement:
A Cover Letter and Resume/CV are required to be considered for this position. Please upload your Cover Letter where it asks you to upload your Resume/CV; multiple documents are allowed.
Targeted Pay Range:
$62-66K commensurate with education and experience.
Job Location - City, State
Philadelphia, Pennsylvania
Hybrid Eligible - This position is eligible for a hybrid work schedule with a work week divided between working onsite and working remotely.
Department / School
Penn Global
Pay Range
$43,919.00 - $66,183.00
Salary offers are made based on the candidate's qualifications, experience, skills, and education as they directly relate to the requirements of the position, as well as internal and market factors and grade profile.
Affirmative Action Statement
Penn adheres to a policy that prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, creed, national or ethnic origin, citizenship status, age, disability, veteran status, or any other legally protected class.
Special Requirements
Background check required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job.
University Benefits
- Health, Life, and Flexible Spending Accounts: Penn
offers comprehensive medical, prescription, behavioral health,
dental, vision, and life insurance benefits to protect you and your
family's health and welfare. You can also use flexible spending
accounts to pay for eligible health care and dependent care
expenses with pre-tax dollars.
- Tuition: Take advantage of Penn's exceptional tuition
benefits. You, your spouse, and your dependent children can get
tuition assistance here at Penn. Your dependent children are also
eligible for tuition assistance at other institutions.
- Retirement: Penn offers generous retirement plans to
help you save for your future. Penn's Basic, Matching, and
Supplemental retirement plans allow you to save for retirement on a
pre-tax or Roth basis. Choose from a wide variety of investment
options through TIAA and Vanguard.
- Time Away from Work: Penn provides you with a
substantial amount of time away from work during the course of the
year. This allows you to relax, take vacations, attend to personal
affairs, recover from illness or injury, spend time with
family—whatever your personal needs may be.
- Long-Term Care Insurance: In partnership with Genworth
Financial, Penn offers faculty and staff (and your eligible family
members) long-term care insurance to help you cover some of the
costs of long-term care services received at home, in the community
or in a nursing facility. If you apply when you're newly hired, you
won't have to provide proof of good health or be subject to
underwriting requirements. Eligible family members must always
provide proof of good health and are subject to
underwriting.
- Wellness and Work-life Resources: Penn is committed to
supporting our faculty and staff as they balance the competing
demands of work and personal life. That's why we offer a wide
variety of programs and resources to help you care for your health,
your family, and your work-life balance.
- Professional and Personal Development: Penn provides an
array of resources to help you advance yourself personally and
professionally.
- University Resources: As a member of the Penn community,
you have access to a wide range of University resources as well as
cultural and recreational activities. Take advantage of the
University's libraries and athletic facilities, or visit our
arboretum and art galleries. There's always something going on at
Penn, whether it's a new exhibit at the Penn Museum, the latest
music or theater presentation at the Annenberg Center, or the Penn
Relays at Franklin Field to name just a few examples. As a member
of the Penn community, you're right in the middle of the
excitement—and you and your family can enjoy many of these
activities for free.
- Discounts and Special Services: From arts and
entertainment to transportation and mortgages, you'll find great
deals for University faculty and staff. Not only do Penn arts and
cultural centers and museums offer free and discounted admission
and memberships to faculty and staff. You can also enjoy
substantial savings on other goods and services such as new cars
from Ford and General Motors, cellular phone service plans, movie
tickets, and admission to theme parks.
- Flexible Work Hours: Flexible work options offer
creative approaches for completing work while promoting balance
between work and personal commitments. These approaches involve use
of non-traditional work hours, locations, and/or job
structures.
- Penn Home Ownership Services: Penn offers a forgivable
loan for eligible employees interested in buying a home or
currently residing in West Philadelphia, which can be used for
closing costs or home improvements.
- Adoption Assistance: Penn will reimburse eligible
employees on qualified expenses in connection with the legal
adoption of an eligible child, such as travel or court fees, for up
to two adoptions in your household.
To learn more, please visit: https://www.hr.upenn.edu/PennHR/benefits-pay
To apply, visit https://wd1.myworkdaysite.com/en-US/recruiting/upenn/careers-at-penn/job/St-Leonards-Complex/Marketing-and-Outreach-Manager--Hybrid-Eligible-_JR00061535
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