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Executive Director of University Marketing & Branding-W&M

Williamsburg, Virginia
commensurate with experience
Posted Date
Nov 29, 2022

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The Executive Director of University Marketing & Branding is a strategic leader on the University Marketing team at William & Mary. University Marketing includes all William & Mary efforts to develop and execute marketing programs and campaigns that increase brand identity, perception and awareness across three core areas — enrollment, advancement, and institutional reputation. William & Mary’s ability to flourish and advance as a preeminent university depends largely on the ability to drive competitive application and enrollment metrics, ensure long-term financial sustainability, and raise W&M’s profile on a national and global scale.



Full position announcement:


To Apply

To arrange for a confidential conversation or to nominate someone for this position, please contact Catherine Capolupo (, Laura Robinson ( or Mary Napier ( To apply, send 1) a resume, 2) a detailed letter of interest regarding your interest in the position of Executive Director of Marketing & Branding at William & Mary, and 3) contact information for three professional references by email to: The search will remain open until the position is filled; for best consideration, submit materials by January 5, 2023. The expected start date will be in the spring of 2023. All applications and nominations will be considered confidential, and notice will be given before references are contacted.



William & Mary values diversity and invites applications from underrepresented groups who will enrich the research, teaching and service missions of the university. The university is an Equal Opportunity/Affirmative Action employer and encourages applications from women, minorities, protected veterans, and individuals with disabilities.




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