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Digital Content Analyst

Job Summary

The Digital Content Analyst provides substantial, dedicated support for the Alumni Affairs website and social media channels (80%) and provides general content development and analytical reporting of user interactions on other university digital properties, including, (20%).

The position is responsible for working across UMC and Alumni Engagement to identify stories in development that would be of interest to SJSU alumni, collaborating with content writers and individually crafting new content as needed, distributing that content to alumni through a variety of communication channels, reporting on engagement and refining future curation and content development based on engagement data. This position manages and posts content to the Alumni website and social media channels. Additionally, this role will collaborate with other members of the UMC digital team, including the Digital Marketing and Communications Manager and the UX/UI Designer to enhance how the university represents itself online and by extension, its alumni. This role, with a solid line to UMC Director of Digital Marketing and a dotted line to Executive Director of Alumni Engagement and the Alumni Association, works to keep alumni informed, champions the value of graduating from SJSU and lays the groundwork for alumni fundraising.

Key Responsibilities
  • Content Creation and Dissemination
  • Alumni Website Engagement & Newsletter
  • Creative Design
  • Analyze and report out metrics on several digital properties
Knowledge, Skills & Abilities
  • Excellent public relations, customer service, and strong oral and written communication skills
  • Advanced knowledge of software applications such as Google Suite, iModules, CRM, and social media platforms and tools
  • Demonstrated expertise in and advanced knowledge of the principles, problems, and methods of public and business administration
  • Expertise in administrative survey techniques, operations and systems analysis, statistical and research methods, and the ability to interpret and evaluate results to develop sound conclusions and recommendations
  • Ability to understand problems from a broad, interactive perspective and discern applicable underlying principles to conceive of and develop strategic solutions
  • Ability to handle multiple work priorities, organize and plan work and projects
  • Demonstrated consultative skills in working with internal and external constituent groups
  • Ability to effectively present ideas and concepts in written or presentation format and use consultative and facilitation skills to gain consensus
  • Ability to take initiative and independently plan, organize, coordinate, and perform work in various situations where numerous and diverse demands are involved
  • Skill in the research, development and evaluation of policies and programs, including skill in the collection, evaluation, and interpretation of data to develop sound conclusions and make appropriate recommendations
  • Ability to compose and appropriately format correspondence and reports
  • Expertise in investigating and analyzing problems with a broad administrative impact and implications
  • Ability to anticipate problems and address them proactively
  • Demonstrated ability to effectively interpret, organize, and present information and ideas in written or presentation form
  • Ability to research, develop, analyze, implement, and evaluate policies and procedures
  • Ability to work weekends and evening/nights for engagement related events and social media
Required Qualifications
  • A bachelor's degree and/or equivalent training
  • Four years of administrative work experience involving study, analysis, and/or evaluation leading to the development or improvement of administrative policies, procedures, practices, or programs
Preferred Qualifications
  • Master’s degree in related field
  • Experience in a fast-paced office with competing priorities
  • Experience with iModules, Google Suite, social media platforms and tools
  • Three years of related work experience in communications


Classification: Administrative Analyst/Specialist – Exempt II
Anticipated Hiring Range: $6,037/month - $6,420/month
CSU Salary Range: $5,022/month - $9,083/month

San José State University offers employees a comprehensive benefits package typically worth 30-35% of your base salary. For more information on programs available, please see the Employee Benefits Summary .

Application Procedure

Click Apply Now to complete the SJSU Online Employment Application and attach the following documents:
  • Resume
  • Letter of Interest
All applicants must apply within the specified application period: November 14, 2022 through November 27, 2022 . This position is open until filled; however, applications received after screening has begun will be considered at the discretion of the university.

Contact Information

University Personnel

CSU Vaccination Policy

The CSU requires faculty, staff, and students who are accessing campus facilities to be fully vaccinated against the COVID-19 virus (including all booster doses of an approved vaccine for which an individual is eligible per current CDC recommendations) or declare a medical or religious exemption from doing so. As a condition of employment, any candidates advanced in a currently open search process should be prepared to comply with this requirement as well as with other safety measures established on the campus. The system wide policy can be found at and questions may be sent to .

Additional Information

Satisfactory completion of a background check (including a criminal records check) is required for employment. SJSU will issue a contingent offer of employment to the selected candidate, which may be rescinded if the background check reveals disqualifying information, and/or it is discovered that the candidate knowingly withheld or falsified information. Failure to satisfactorily complete the background check may affect the continued employment of a current CSU employee who was offered the position on a contingent basis.

The standard background check includes: criminal check, employment and education verification. Depending on the position, a motor vehicle and/or credit check may be required. All background checks are conducted through the university's third party vendor, Accurate Background. Some positions may also require fingerprinting. SJSU will pay all costs associated with this procedure. Evidence of required degree(s) or certification(s) will be required at time of hire.


All San José State University employees are considered mandated reporters under the California Child Abuse and Neglect Reporting Act and are required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment. Incumbent is also required to promptly report any knowledge of a possible Title IX related incident to the Title IX Office or report any discrimination, harassment, and/or retaliation to the Office of Equal Opportunity.

Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act and Campus Housing Fire Safety Notification:

Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, the Annual Security Report (ASR) is also now available for viewing at The ASR contains the current security and safety-related policy statements, emergency preparedness and evacuation information, crime prevention and Sexual Assault prevention information, and information about drug and alcohol prevention programming. The ASR also contains statistics of Clery crimes for San José State University locations for the three most recent calendar years. A paper copy of the ASR is available upon request by contacting the Office of the Clery Director by phone at 408-924-1501 or by email at .

Pursuant to the Higher Education Opportunity Act, the Annual Fire Safety Report (AFSR) is also available for viewing at . The purpose of this report is to disclose statistics for fires that occurred within SJSU on-campus housing facilities for the three most recent calendar years, and to distribute fire safety policies and procedures intended to promote safety on Campus. A paper copy of the AFSR is available upon request by contacting the Housing Office by phone at 408-795-5600 or by email at .

Equal Employment Statement

San José State University (SJSU) is an Equal Opportunity/Affirmative Action employer committed to nondiscrimination on the basis of age, ancestry, citizenship status, color, creed, disability, ethnicity, gender, genetic information, marital status, medical condition, national origin, race, religion or lack thereof, sex, sexual orientation, transgender, or protected veteran status consistent with applicable federal and state laws. This policy applies to all SJSU students, faculty and staff programs and activities. Title IX of the Education Amendments of 1972, and certain other federal and state laws, prohibit discrimination on the basis of sex in all education programs and activities operated by the university (both on and off campus).

Advertised: November 14, 2022 (9:00 AM) Pacific Standard Time
Applications close:

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