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Assistant Director of Athletics Ticket Sales and Marketing (16079)

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At American University we value open and honest inquiry, servant leadership, and the affirmation of the human dignity of all. We envision a thriving AU community where individuals of all identities and experiences are understood, appreciated, and fully included, and where equitable treatment, opportunities, and outcomes prevail.

Our diverse community of students, faculty, and staff represent every state and more than 150 countries. Our internationally recognized faculty are today's thought leaders in the areas of public policy, law, the arts, communications, international development, and more. Our staff are innovative, service-oriented, and dedicated to moving the university towards achieving its strategic goals. We are committed to an excellent experience for all of our students, faculty and staff and share a passion for creating change through our knowledge and our work.

Learn more about American University by clicking here .


The Assistant Director of Athletics Ticket Sales and Marketing will be a key member of the Athletics and Recreation Department who will lead and assist in daily operations and activities, specifically relating to marketing & promotions, on-campus relations and partnerships, ticket sales and box office operations, and sponsorship sales and fulfillment. The individual for this position will report to the Assistant Athletic Director for Marketing and Corporate Partnerships.

Essential Functions
  1. Leading and assisting with the marketing and promotions of American University Athletics to increase awareness with the end goal of increased ticket sales and overall event attendance: Creates and implements strategic marketing plans for each sport . Writes copy for emails, digital ads, webpages and other marketing collateral.
  2. Creating innovative marketing plans (email, social media, promotions, etc.) to increase on campus engagement with students, faculty, staff, and alumni and create campus and community partnerships: Develops marketing plans, ticket sales strategies and game promotions to target students, alumni, faculty and staff, youth groups and local communities to promote AU Athletics . Responsible for maintaining strong communications and creating partnerships with the on campus and local area communities.
  3. Managing Game Day Ticket operations and assisting with in game strategies to improve the overall game day environment: Leading all ticketing and box office operations for all ticketed Athletics events . Assists in the coordination and supervision of in-game, half-time, and special event promotions to include planning, design, and execution of a strategies to improve fan engagement and the overall gameday environment.
  4. Administrative tasks including box office reconciliation, budget management, training of student workers and interns and coordinating worker schedules: Recruits, employs, and gives administrative and on-site supervision and training to part-time box office and marketing student workers and interns . Maintaining and managing a general budget for ticketing, box office operations, supplies, and workers.

Supervisory Responsibility
  • Manages a team of 20+ student workers and interns.
Work Environment
  • This position is required to work nights and weekends, including some holidays with a limited amount of supervision.
  • This position may require some travel.
  • This position may require the lifting of heavy materials and equipment.
Position Type/Expected Hours of Work
  • Full Time
  • Specialist B
  • Exempt
Required Education and Experience
  • Bachelor's degree or equivalent. A Bachelor's degree in Business, Sports Management, Marketing, or a related field, or the equivalent experience in a collegiate or professional sports marketing and/or ticket office environment is required.
  • 1-3 years of relevant experience
  • Must be team-oriented and possess strong interpersonal, organizational, communication, and customer service skills.
  • Applicant must be available on nights and weekends, including some holidays – this includes all home events and occasional travel as needed.
  • Proficient with the use of Microsoft Office and Google Applications with basic Photoshop and InDesign skills.
  • Knowledge of PCI compliance
Preferred Education and Experience
  • 1-3 years of experience in Athletics ticket sales and marketing or related field. Experience with University Tickets and BOCA printers.
Additional Eligibility Qualifications
  • Hiring offers for this position are contingent on the successful completion of a background check.
  • To ensure the health and safety of our community AU requires COVID-19 vaccinations for faculty and staff. Click here to learn more about our health and safety directive.
  • Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite.Click here to learn about American University's unique benefit options .

Current American University Employees

If you are a current employee at American University, please log intoAsuccessfulU through themyAU portal . Once in AsuccessfulU, please select the Careers tile which will take you to our internal career page.

Contact Us

For more information or assistance with the American University careers site, email .

American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.

Nearest Major Market: Washington DC

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