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Senior Assistant Director of Admissions - Coordinator of International Recruitment

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Position Title
Senior Assistant Director of Admissions - Coordinator of International Recruitment

Position Number

Admissions - 240300

Description of University

Appalachian State University, in North Carolina’s Blue Ridge Mountains, prepares students to lead purposeful lives as global citizens who understand and engage their responsibilities in creating a sustainable future for all. The transformational Appalachian experience promotes a spirit of inclusion that brings people together in inspiring ways to acquire and create knowledge, to grow holistically, to act with passion and determination, and embrace diversity and difference. As one of 17 campuses in the University of North Carolina system, Appalachian enrolls more than 20,000 students, has a low student-to-faculty ratio and offers more than 150 undergraduate and graduate majors.

Minimum Qualifications
  • Bachelor’s degree in student counseling, communications, education, business or public relations, marketing, or other related fields from a regionally accredited institution.
  • Experience with and ability to operate independently, exercising independent judgment and discretion with little or no guidance, and to be able to make decisions on behalf of the Admissions Office and the university that are appropriate, timely, and defensible.
  • Ability to work as a member of a team with a flexible attitude.
  • Willingness to work select evenings and weekends.
  • Strong oral presentation and written communication skills.
  • Highly organized.
  • Successful completion of background investigation prior to employment.
License/Certification Required
  • Valid driver’s license and ability to rent a vehicle.
Essential Duties and Responsibilities

The Senior Assistant Director of Admissions – Coordinator of International Recruitment is a twelve-month exempt ( EHRA ) position who leads and assists in coordinating Appalachian State University’s recruitment of prospective undergraduate students with additional responsibility to International and legacy applicants.

This position is responsible for planning and assessing strategic recruitment and yield activities by exercising and continually developing a strong understanding of general market characteristics and trends and those specific to Appalachian.

The successful candidate will counsel prospective students and their families in their college search process and their transition from high schools, 2-year institutions, or other 4-year institutions to Appalachian State by providing information and assistance about the admissions and financial aid process, academic programs, campus visitation, and housing. This person will also build relationships with and serve as the primary contact for high school and independent counselors and 2-year college advisors.

This position is an essential part of a constructive and collaborative recruitment team that shares the responsibility for meeting the University’s strategic enrollment goals and enrolling students that echo Appalachian’s strategic plan.

Admissions at Appalachian is particularly seeking candidates who have experience working with students from diverse backgrounds and have a demonstrated commitment to improving access to higher education for students from populations underrepresented at Appalachian State.

The Senior Assistant Director of Admissions – Coordinator of International Recruitment completes the primary responsibilities above by:
  • Serving as a territory manager by planning, executing, and assessing all recruitment operations (on and off campus) necessary to meet recruitment and enrollment goals within an assigned geo-market.
  • Assisting with planning and/or implementing general on and off-campus recruitment and yield events throughout the cycle.
  • Traveling extensively to high schools and attending college fairs, college nights, receptions, and other regional programs to recruit prospective students.
  • Developing and strengthening ties with high school counselors, independent counselors, community college counselors, alumni, and other key influencers in the recruitment process within the assigned geo-market.
  • Conducting extensive outreach and relationship and conversation-building activities (via in-person communication, phone, e-mail, written correspondence, and social media) with prospective students and their families throughout the recruitment funnel.
  • Submitting territory management reports of recruitment and prospective student activity to the Director of First-Year Recruitment throughout the recruitment cycle.
  • Reviewing and assessing student applications and supplemental materials and providing admission decision recommendations for applicants.
  • Management of admissions internship program and interns (Admissions Counselor).
  • Coordination of admissions, and special populations recruitment.
  • Engaging in and/or leading other initiatives or tasks as assigned.
The Division of Enrollment Management is committed to seeking and sustaining a culturally and ethnically diverse University community that is inclusive of all individuals and groups. Successful candidates will demonstrate leadership and innovation in advancing diversity and dedication to recruiting and serving students with diverse needs, backgrounds, ethnicities, abilities and other distinct characteristics in respectful, sensitive and understanding ways.

Suggested Salary Range
Commensurate with qualifications and experience

Physical Demands of Position

Typical physical demands of a professional position within a university. The ability to lift and move boxes of travel materials up to 40 pounds, travel during fall and spring travel seasons, and the ability to remain standing/sedentary for long periods at college fairs are also required.

All duties to be performed with or without reasonable accommodations.

Special Instructions to Applicants

For a complete application, please apply and submit all below-required documents electronically through Appalachian State University’s Job Board:
  • Cover Letter
  • Resume
Additionally, list a minimum of 3 professional references in the application or attach a List of References with Contact Information.

AA/EEO Statement

Appalachian State University is an Affirmative Action/Equal Opportunity Employer. The University does not discriminate in access to its educational programs and activities, or with respect to hiring or the terms and conditions of employment, on the basis of race, color, national origin, religion, sex, gender identity and expression, political affiliation, age, disability, veteran status, genetic information or sexual orientation.

Important Contacts:

Director of Human Resources/ EEO Officer
Office of Human Resources
330 University Hall Dr.
Boone, NC 28608
(828) 262-3187

Office of Title IX Compliance
123 I.G. Greer Hall
Boone, NC 28608
(828) 262-2144

ADA /504 Coordinator & Office of Disability Resources Director
Office of Disability Resources
224 Joyce Lawrence Lane/Suite 112 Anne Belk Hall
Boone, NC 28608
(828) 262-3056

Diversity and Inclusion at Appalachian

We at Appalachian State University are committed to diversity, equity, and inclusive excellence both locally and globally.

We understand that the successful implementation of diversity, equity, and inclusive excellence is the responsibility of the entire university community, including alumni and official university governing bodies. A diverse campus community supports an influx of broad and distinct ideas that increase learning opportunities and strengthen the impact of our community as we work collectively to achieve a just experience for all.

We actively encourage, support, and promote a global mindset and an equitable environment where all will know that they belong and are safe to express their culture, identity, values, ideas, opinions, and creativity. We are committed to creating a culture of equity opportunity for all, one that has an expectation of fairness, justice, and equity-minded practice at all levels of the university community.

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