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Engagement Producer (16427)

American University
District of Columbia, United States
Salary Not Specified
Posted Date
Sep 6, 2022
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Get to Know American University

At American University we value open and honest inquiry, servant leadership, and the affirmation of the human dignity of all. We envision a thriving AU community where individuals of all identities and experiences are understood, appreciated, and fully included, and where equitable treatment, opportunities, and outcomes prevail.

Our diverse community of students, faculty, and staff represent every state and more than 150 countries. Our internationally recognized faculty are today's thought leaders in the areas of public policy, law, the arts, communications, international development, and more. Our staff are innovative, service-oriented, and dedicated to moving the university towards achieving its strategic goals. We are committed to an excellent experience for all of our students, faculty and staff and share a passion for creating change through our knowledge and our work.

Learn more about American University by clicking here .

About the Department/Unit

WAMU 88.5 is the leading public radio station in the greater Washington, D.C. area, and DCist is our digital outlet for local news. We provide in-depth and enterprise reporting alongside essential daily news and information that aims to reflect and serve the diverse communities of our region. We believe in news as a public service and put our current and future audience at the center of our work.


The Engagement Producer serves as the primary producer and strategist for engagement-focused initiatives for the regional newsroom, including the daily newsletter, bi-weekly membership newsletter, and events. The Engagement Producer is a partner to and primary backup for the Audience Producer, and contributes to WAMU and DCist’s presences on social media (Twitter, Facebook, Instagram). This position effectively uses analytics tools to make data-informed decisions about story promotion, new initiatives, and experimental content, while seeking new ways to identify audience needs, meet community members where they are and incorporate their perspectives into the newsroom’s work. This position reports to the Managing Editor, Digital and collaborates with other Audience team members, as needed, to support additional engagement and digital production tasks.

Essential Functions
  1. Engage audiences:Collaborate with reporters and editors to creatively engage the community around individual stories, projects, and other initiatives; identify ways to connect with the audiences and members of WAMU and DCist where they are. Plan and execute engagement initiatives in collaboration with Managing Editor, Audience; Marketing department; or other team members, as needed.
  2. Manage social platforms and presence:In conjunction with the Audience Producer, write and schedule posts for official DCist and WAMU social media accounts (Twitter, Facebook, Instagram).
  3. Produce newsletters:Serve as the primary producer of a daily local newsletter. Write and produce biweekly membership newsletter (every two weeks) as well as future newsletter products currently in development.
  4. Conduct research and analysis: Research news events, developing discussions, and trends worthy of news and social media coverage. Work in collaboration with Growth Editor to translate research and analytics information into actionable insights for the newsroom, particularly as it relates to engagement projects.

Position Type/Expected Hours of Work
  • Full Time - 35 hours/week.
  • Sr. Coordinator/Analyst A
  • Exempt
  • This is a union-eligible position.
Required Education and Experience
  • Bachelor's degree or equivalent
  • 3-5 years of relevant experience
Additional Eligibility Qualifications
  • 3-5 years’ experience writing or producing social media and/or engag ement work in a professional journalism environment.
  • Ability to write in a creative, conversational, and distinctive voice while still maintaining accuracy and adhering to editorial standards.
  • Strong editorial judgment
  • Understanding of established and emerging engagement strategies and social media platforms .
  • Attention to detail and the ability to copy-edit quickly.
  • Understanding of, or willingness to learn, how to use analytics to guide editorial decision-making.
  • Creativity and a comfort level with experimentation
  • A collaborative and team-focused attitude
  • Hiring offers contingent upon successful completion of a background check.
  • To ensure the health and safety of our community AU requires COVID-19 vaccinations for faculty and staff. Click here to learn more about our health and safety directive.
  • Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite.Click here to learn about American University's unique benefit options .

Current American University Employees

If you are a current employee at American University, please log intoAsuccessfulU through themyAU portal . Once in AsuccessfulU, please select the Careers tile which will take you to our internal career page.

Contact Us

For more information or assistance with the American University careers site, email .

American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.

Nearest Major Market: Washington DC

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