About Embry-Riddle Aeronautical University:
Embry-Riddle Aeronautical University is an independent, culturally
diverse institution providing quality education and research in
aviation, aerospace, engineering, and other related fields with
residential campuses located in Daytona Beach, Florida and
Prescott, Arizona. The University's Worldwide campus provides
educational opportunities online and at approximately 130 locations
throughout the United States, Asia, Europe, and Central/South
As the largest and most comprehensive aviation and
aerospace-focused university in the world, Embry-Riddle is a unique
institution. Over the past 90 years, the University has evolved
with industry to break new ground and produce top-level graduates
who serve the ever-changing needs of aviation and aerospace and
other STEM-related disciplines. Embry-Riddle offers programs in
seven primary fields of study including: Applied Science; Aviation;
Business; Computers and Technology; Engineering; Safety, Security,
and Intelligence; and Space.
For Academic Year 2020-21, there were over 10,700 undergraduate,
graduate, and doctoral students that attended the University's
residential campuses and approximately 32,700 students in total
enrolled with the University around the world.
The Marketing Communications Coordinator is a vital member of the
enrollment marketing team responsible for supporting the department
in its initiatives to increase prospective student interest and
The Marketing Communications Coordinator possesses strong project
management skills, a keen attention to detail and an analytical
mindset. They are responsible for the planning and tracking of a
variety of projects for multiple university stakeholde rs to keep
projects on task, within scope and on time . They will serve as a
liaiso n to various clients and vendors to en sure all part ies are
current on project lifecycle s. This position will collaborate with
our team, other teams within Enrollment Marketing and Digital
Strategy, project stakeholders and vendors to keep projects on
track and lines of communication open, aided primarily by the use
of our project management tool (Teamwork).
They will interface with the CRM Analyst and the Associate Director
of Enrollment Communications to build reports and dashboards used
to track the effectiveness of campaigns and initiatives. Using the
data available, he/she creates monthly reports to be shared with
university leadership showcasing the success of email communication
flows and other initiatives.
The Marketing Communications Coordinator is responsible for
maintaining online degree playbooks and other various databases and
repositories of university communication information and assets.
They will work independently to collect content to be featured
across the university web pages and works with the web department
to ensure content is updated regularly. Ensures information on
third-party websites is robust and accurate.
Throughout the recruitment cycle, the Marketing Communications
Coordinator will assist other members of the team as needed and on
a variety of projects, initiatives and campaigns. Marketing
Communications Coordinator should have a strong marketing and
project management background, expertise with Microsoft
Applications and a familiarity with Salesforce and Marketing
- Bachelor's degree in business, marketing, communications or
related field is required. Master's degree preferred.
- Strong project management skills, a keen attention to detail
and an analytical mindset.
- Experience with Microsoft operating systems, Excel, PowerPoint,
Word, Outlook/email, and internet end-user applications. Familiar
with Salesforce and Marketing Cloud.
- At least three years of experience in a range of marketing
mediums/platforms, including print, email, digital and social
media. Ability to make sound editorial decisions and judgement
calls based on prospective student recruitment lifecycle as well as
university policies and goals.
- Excellent interpersonal skills and the ability to interact with
administration, staff, students, and alumni.
- Ability to think outside of the box and to be innovative and
not limited by existing methods and procedures.
- Independent worker and self-starter who can successfully
perform in a collaborative, team environment.
- Highly organized, deadline-oriented and a skilled
- Must possess a professional attitude and positive spirit and
provide excellent customer service to co-workers, staff and other
- Strong grasp and understanding of principles of writing and
report preparation; spelling, grammar, punctuation.
- Self-motivated but able to seek guidance and direction as