Position Details

Position Information

Posting date

07/25/2022

Closing date

Open Until Filled

Yes

Position Number

0629800

Position Title

Digital Communications Manager

Department this Position Reports to

Hopkins Center

Hiring Range Minimum

Please inquire

Hiring Range Maximum

Please inquire

SEIU Level

Not an SEIU Position

FLSA Status

Exempt

Employment Category

Regular Full Time

Scheduled Months per Year

12

Scheduled Hours per Week

40

Schedule

Location of Position

Wilson Hall, East Wheelock St. Hanover, NH 03755

Remote Work Eligibility?

Hybrid

Is this a term position?

No

If yes, length of term in months.

Is this a grant funded position?

No

Position Purpose

Develops, implements and evaluates the Hopkins Center’s digital communications, including website, eblast, video, online platforms and digital advertising strategies. Reporting to the Director of External Affairs, this position works as part of the Marketing & Communications team and manages the Multimedia Associate.

As strongly as we believe in the power of the arts to transform lives, we at the Hop commit to working against the inequalities that exist within our arts community and in our larger community. We remain steadfast in our determination to continue to work together for the betterment of all by directing our efforts and privilege toward justice and equality.

Description

Required Qualifications - Education and Yrs Exp

Bachelors plus 2-3 years' experience or equivalent combination of education and experience

Required Qualifications - Skills, Knowledge and Abilities

- Bachelor’s degree.
- 3+ years’ experience in digital marketing or communications, managing multi-channel campaigns.
- Demonstrated proficiency with graphic design for digital channels.
- Experience managing a website CMS (Drupal or similar) and in basic front-end web development, including standards-based HTML and CSS .
- Ability to work collaboratively, contribute creatively and incorporate feedback willingly.
- Self-sufficiency in managing simultaneous projects and meeting deadlines for daily deliverables.
- Strong written and verbal communications skills and ability to effectively express ideas through digital communications.
- Demonstrated commitment to diversity and serving the needs of a diverse population.

Preferred Qualifications

- Marketing or communications experience in the creative sector or mission-driven organization.
- A portfolio of projects and digital collateral.
- Masters in fine arts, non-profit management, arts administration or related field.

Department Contact for Cover Letter and Title

Michael Bodel, Director of External Affairs

Equal Opportunity Employer

Dartmouth College is an equal opportunity/affirmative action employer with a strong commitment to diversity and inclusion. We prohibit discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, marital status, or any other legally protected status. Applications by members of all underrepresented groups are encouraged.

Background Check

Employment in this position is contingent upon consent to and successful completion of a pre-employment background check, which may include a criminal background check, reference checks, verification of work history, and verification of any required academic credentials, licenses, and/or certifications, with results acceptable to Dartmouth College. A criminal conviction will not automatically disqualify an applicant from employment. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.

Special Instructions to Applicants

All Dartmouth College employees, whether working on-site or remotely, are required to be up to date with vaccination against COVID -19 (or to have received an approved exemption from vaccination through the Office of Institutional Diversity and Equity). Please visit https://dartgo.org/vaxpolicy for details. Compliance with this requirement is a condition of employment. Failure to meet this condition of employment may result in Dartmouth in its sole discretion delaying your start date or rescinding its offer of employment.

Dartmouth College has a Tobacco-Free Policy. Smoking and the use of tobacco-based products (including smokeless tobacco) are prohibited in all facilities, grounds, vehicles, or other areas owned, operated or occupied by Dartmouth College with no exceptions. For details, please see our policy .

Quick Link

https://searchjobs.dartmouth.edu/postings/64196

Key Accountabilities

Description

Management of Digital Communications
Plans, designs and delivers rich eblasts to promote events, initiatives, stories and opportunities through targeted eblasts and ticket holder communication. Collaborates with the team on the text, imagery and content, integrating feedback from stakeholders. Manages e-distribution tools and lists and develops systems and practices for strategic segmentation and maintenance of patron communications. Analyzes eblast results to make data-driven strategies for digital engagement, and incorporates insights from industry peers and the field of digital communications. Collaborates across the Hop team on internal communications and data systems that enable efficient, accurate sharing of event information.

Percentage Of Time

40

Description

Management of Hop Websites
Serves as webmaster of the Hop website—building pages, updating content and managing navigation. Analyzes web usage and makes or recommends improvements with a mind toward creating a cohesive, smooth and inspiring user experience. Works with Box Office and ITC to manage the integration between the website and Tessitura, and liaises with Dartmouth Web Services on design and functional enhancements.

Percentage Of Time

40

Description

Management of Multimedia
Oversees video platforms and plans for archival, promotional and strategic storytelling. Liaises with Dartmouth media services, outside video contractors and student workers. Creates engaging video content for Hop website, social media and digital channels, and collaborates on virtual events. Produces, shoots, edits video as needed, and oversees the video work of the Multimedia Associate and Hop Video Fellow.

Percentage Of Time

10

Description

Digital Advertising Management
Plans and executes search, display, social and video ads—in-house or in collaboration with outside contractors. Work with the Director of External Affairs and Senior Marketing Manager to plan digital advertising budgets and assess outcomes. Researches and incorporates digital advertising trends and practices in cultural institutions.

Percentage Of Time

10

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Demonstrates a commitment to diversity, inclusion, and cultural awareness through actions, interactions, and communications with others.

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Performs other duties as assigned
Supplemental Questions

Required fields are indicated with an asterisk (*).

1. * How did you hear about this employment opportunity?
   • Talent Acquisition Consultant
   • AbilityJOBS
   • American Library Association
   • CareerBuilder
   • Chronicle of Higher Education
   • Chronicle of Philanthropy
   • Dartmouth College Employment Website
   • Glassdoor
   • Internal Employee Referral
   • HERC
   • Higher Ed Jobs
   • Indeed
   • Inside Higher Ed Jobs
   • LinkedIn
   • National Black MBA Association
   • Recruit Military
   • Prospanica
   • Valley News
   • Other (Please specify below)
   • Handshake
2. If you answered 'Other' to the above question, please specify here
   
   (Open Ended Question)
   
   

Documents Needed to Apply
Required Documents

1. Resume
2. Cover Letter

Optional Documents

1. Media Portfolio
2. Additional Document #1
3. Additional Document #2
4. Writing Portfolio
5. Pictures/Photos in support of application
6. Applicant provides URL for HM to review
7. Curriculum Vitae