The director of marketing oversees the planning and
implementation of all Notre Dame marketing activities to drive the
Universitys enrollment and fundraising goals. The position is
responsible for managing a consistent image and message for the
institution that promotes the university and its mission.
Creates concepts, conducts research and collaborates with Notre
Dame faculty and staff and board members and alumnae to determine
goals, implementation and message for all marketing.
Champions the project management system and assigns projects to
appropriate staff members as needed. Manages/monitors budget.
Works with enrollment and admissions staff members, the AVP for
University Communications, internal clients and external vendors,
manages the creative look and design of the Universitys presence on
the website and works to position the University effectively on the
internet. Directs creative vision for advertising campaigns for
both enrollment and the institutional image.
Remains current with all campus and program information,
including new or complex program offerings.
Gives input to new program development to ensure that marketing
issues are taken into consideration.
Develop and execute strategic marketing plans for activities
that drive enrollment for the University.
Informs the campus community as needed to keep constituents
education on new project initiatives and core marketing
Supervises and evaluates the work of all subordinate staff
members to produce exceptional marketing communications.
Oversees accurate publication records, calendars, budget, photo
samples and vendor files to implement tactical plans on time and
Prepares publication and budget plans annually to support
strategic objectives of the University.
Performs such similar, comparable or related duties as may be
assigned or required.
Knowledge: Bachelors degree in marketing,
communications, graphic design, English or related field required.
Experience: 3 to 5 years experience in marketing and
communications, preferably at an institution of higher education.
Demonstrated supervisory experience required.
Skills/Aptitude: Must have established contacts with
printing vendors, designers, and photographers; extensive knowledge
of graphic design and printing processes and related technology
experience in writing/design techniques for the web. Demonstrated
ability in copy writing, editing and meeting deadlines required.
Experience in managing multiple projects and production schedules
required. Excellent oral and written communication skills;
demonstrated credibility to work well under pressure and to
consistently meet deadlines; strong negotiation skills; ability to
interact productively with faculty, staff, students, committee
members and Board members; understanding of market research
methods. Ability to lead marketing committees as needed. Mobility
required for job related functions errands and other on- and
Working Conditions: Normal office environment. Some
nights and weekends are required.
Notre Dame of Maryland University does not discriminate in offering
equal access to its educational programs and activities or with
respect to employment terms and conditions on the basis of age,
ancestry, color, creed, disability, gender, gender identity,
genetic information, marital status, national origin, race,
religion, sex, sexual orientation, or protected veteran's status.
The following person has been designated to handle inquiries
regarding the non-discrimination policy: Greg FitzGerald, Chief of
Staff, Notre Dame of Maryland University, 4701 North Charles
Street, Baltimore, MD 21210, 410-532-5109.
For all other employment inquiries, please contact Human Resources
at 410-532-5898 or email@example.com .
Notre Dame of Maryland University is an EEO/AA employer.
All applicants must submit:
Contact information for 3 professional references
Questions can be directed to the hiring manager, Scott Briell, at