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Marketing Specialist

Position Information

Posting Details


Posting Number
046572

Position Title
Marketing Specialist

Number of Vacancies
1

School/College/Division/Institutes/Centers
06 - School of Medicine

Primary Department
H0613-Psychiatry and Behavioral Neurosciences

Working Conditions
Wayne State University requires all students, faculty and staff to be fully vaccinated against COVID-19 with limited exceptions. Learn more at: https://wayne.edu/coronavirus

Essential Functions (Job Duties)
Develop and maintain promotional and advertising services to further programs and operations as well
as to assist external client business relationships which, in turn, support the operational goals of a
School, College, Division or Center/Institute at the University. Work activities require the application
of specialized skills which can be acquired through a combination of job related training and on-the-job
experience.

Research, identify and solicit prospective external clients through interface with outside firms, organizations and businesses. Plan and develop presentation materials orienting clients to functional and/or unit area services and operations. Prepare and render demonstrations illustrating unit services and capabilities.

Plan and coordinate promotion activities. Organize conferences and produce promotional materials and publications to develop client base. Develop marketing strategies and action plans for the purpose of identifying a target group. Prepare promotional materials, information brochures, handouts and guides outlining unit services, programs, operations, activities and processes. Provide resource library of supplemental materials pertaining to public sector teaching or research institutions and/or organizations.

Serve as information source providing direction and leadership to client and outside business groups and professionals on unit services, policies and procedures. Respond to requests for general and specific information. Conduct one-on-one consultation sessions explaining internal processes.

Oversee, set-up and maintain an internal computerized database of new and potential clients for the purpose of matching government contracts to individual client interest. Maintain records and prepare reports or analyses on operational activities.

Assist in the development of business plans and action plans to ensure client financial base and resources are secure. Interact with appropriate University personnel and external professionals forecasting and monitoring budget initiatives.

Perform related work as assigned.

Unique Duties

Qualifications
Graduation from an accredited college or university in business administration, marketing, public relations or related field or an equivalent combination of education and/or experience.

Reasonable knowledge of and experience in small business development preferred.

Some sales and/or marketing experience preferred.

Some knowledge of graphic design preferred.

Some knowledge of and experience in developing business plans and marketing strategies.

Some knowledge of and experience writing and developing promotional materials, informational pieces and brochures.

Excellent oral and/or written communication skills.

Ability to communicate effectively with others.

Some knowledge and experience with database management.

Some knowledge of the various software package (e.g. CBD Pronto).

Typically, incumbents have held intern or co-op positions in the field of marketing, public relations or advertising.

Preferred Qualifications

Testing Requirements
Not Applicable

Test Scheduling

Job Type
Full-Time

Job Category
Professional/Administration & Supervisory/Management

Duration of Posting

Fiscal Year of Job Open Date
2022

Job Open Date
(When job is posted in the system)
06-29-2022

Job Close Date
(or until suitable candidate is found)
07-13-2022

Is this position reposted?
No

Reposting Reason:


Application Information

Background Check Requirements
University policy requires certain persons who are offered employment to undergo a background check, including a criminal history check, before starting to work. If you are offered employment, the University will inform you if a background check is required.

Instructions for submitting your application:

Represented Position Message
This position must be filled pursuant to the provisions of a collective bargaining agreement, and as such may be filled by a qualified bargaining unit member, should one apply.

Funding/Salary Information

Salary (Minimum)
(Non-Academic Only)
50120

Salary (Hire Max)
(Non-Academic Only)
60141

Salary (Maximum)
(Non-Academic Only)
75181

Hourly Rate
(Non-Academic Only)

Salary Range
(Academic Only)

Is Position Bump Ineligible?
(Non-Academic, Represented positions only. Select 'No' for Academic. Select N/A if Non-represented.)
**NOTE: If 'Yes' is selected, then this is a Bump Ineligible Position (BIP). The person who bids or hires into this 100% grant funded position has no bumping rights upon grant expiration or in a reduction of force.
No

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