Director, Marketing

Director, Marketing & Communications

West Valley-Mission Community College District

Closing Date: 8/23/2021

Definition:
West Valley College is seeking a talented individual who thrives in a fast-paced and exciting environment to fill the position of Director of Marketing and Communications.

West Valley College is a public community college located in the heart of Silicon Valley. Our college is known for its innovative approaches to teaching and learning, the strength of our academic programs and faculty, and our friendly staff and supportive atmosphere.

This position manages the full range of activities related to the Office of Marketing and Communications, with primary emphasis on organizing, directing and coordinating the activities of the marketing and communications department.

Under direction of the College President, this position will implement strategic marketing, work with the media, provide public information, develop college identity branding, and support community and governmental relations to highlight college strengths and position it favorably in a competitive environment. In support of this purpose, this position also oversees graphic design and college website development staff and provides highly complex staff assistance to the President.

Applicants with experience working in a dynamic environment and who understand the value of serving a diverse student population are encouraged to apply.

Assignment:
This is a classified administrator position with an anticipated start date of October 11, 2021. This is an exempt, management position and is not subject to overtime.

Salary and Benefits:
Anticipated Hiring Range:

• $144,930-$154,353 annually (Administrative Salary Schedule, Range 21, Steps A-C).
• Annual salary step increases to maximum of salary range, $180,681 (Administrative Salary Schedule, Range 21, Step H).

Benefits include:

• Additional compensation: $1,500 for doctorate added to base salary annually, to be prorated on a monthly basis.
• Employer-contributed medical, dental and vision for employee, spouse, and/or dependents.
• Employer-paid long term disability for employee.
• Employer-provided life insurance.
• 13 paid holidays, plus 1 floating holiday annually; paid non-workdays between Christmas and New Year.
• 22 days vacation leave accrued annually (25 days after 5 years).
• 12 days sick leave accrued annually.
• Personal necessity leave and personal business leave.
• Professional development and renewal leave.
• $500 longevity award annually after 10 years of service and $1,000 longevity award annually after 15 years of service.
• CalPERS retirement.

Minimum Qualifications:
Any combination of experience and education that would provide the required knowledge and abilities is qualifying. A typical way to obtain the required knowledge and abilities would be:

1. Understanding of, and sensitivity to the diverse academic, socio-economic, ethnic, religious and cultural backgrounds, disability, and sexual orientation of community college students, faculty and staff.
2. Equivalent to a Bachelor’s degree from an accredited college or university with major course work in marketing, journalism, digital media, or a related field. A Master’s degree is desirable.
3. Five years of increasingly responsible experience in marketing and communication at a community college, including two years of administrative and management responsibility.
   
   

Examples of Duties and Responsibilities:
Duties may include, but are not limited to, the following:

• Develop and implement department goals, objectives, policies and procedures.
• Plan, organize, and direct college communications activities including marketing, website, and graphic design.
• Direct, oversee, and participate in the development of the marketing and communications work plan; assign work activities, projects and programs; monitor workflow; review and evaluate work products, methods and procedures.
• Prepare the department budget; assist in budget implementation; participate in the forecast of additional funds needed for staffing, equipment, materials and supplies; administer the approved budget.
• Recommend the appointment of staff; provide or coordinate staff training; conduct performance evaluations; implement discipline procedures as required; maintain discipline and high standards necessary for the efficient and professional operation of the department.
• Develop media contacts; write and produce a variety of multi-media marketing products.
• Support college outreach efforts.
• Represent the department and division to outside agencies and organizations; participate in outside community and professional groups and committees; provide technical assistance as necessary.
• Research and prepare technical and administrative reports; prepare written correspondence.
• Build and maintain positive working relationships with co-workers, other district employees, and the public using principles of good customer service.
• Foster an environment that embraces diversity, integrity, trust, and respect.
• Be an integral team player, which involves flexibility, cooperation, and communication.
• Perform related duties as assigned.

For more information on this position and to apply, please visit our website at the following link: wvm.peopleadmin.com

Applicants who, due to a disability, require accommodations to complete the application, testing or interview process, please contact Human Resources at (408) 741-2174 to arrange for assistance.

West Valley-Mission Community College District is an Equal Opportunity Employer.




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