Vice President of Strategic Marketing and Communications
VICE PRESIDENT FOR STRATEGIC MARKETING AND COMMUNICATIONS
Trinity College invites nominations and applications for the position of Vice President of Strategic Marketing and Communications (VPSMC). The College seeks an innovative, strategic, and collaborative professional to lead Trinity’s efforts to strengthen its image as a preeminent urban liberal arts college that is a “first-choice” destination for both students and faculty.
Founded in 1823, Trinity College provides its 2,100 students with an education that is both relevant and timeless. Trinity is marked by innovation in teaching and scholarship as well as in its long-standing and multi-faceted engagement with the city of Hartford and the world. The College is a dynamic institution where experimentation is encouraged and the connection between academe and the world is deep, broad, and meaningful. Trinity’s faculty, students, staff, administration, and trustees are deeply committed to its distinctive mission and the new VPSMC will have the opportunity to communicate these historic strengths and the College’s exciting future.
As it nears its 200th anniversary in 2023, Trinity is engaged in advancing its strategic plan, Summit, is preparing to relaunch a comprehensive campaign, and continues to innovate its curriculum and pedagogy as well as its ways of engaging with the city and world that surrounds it. The next VPSMC will report to President Joanne Berger-Sweeney and serve as a member of her executive cabinet. The VPSMC leads the Office of Communications and serves as a strategic and practical advisor to President Berger-Sweeney, her senior staff, and the College’s trustees.
The ideal candidate will be an outstanding creative leader who will direct and strengthen Trinity’s brand identity in support of the College and its mission. They will appreciate how the many facets of its evolving enterprise intersect and champion the ways a 21st-century liberal arts education engages students, faculty, and the campus community in the larger world with confidence, sensitivity, versatility, and creative excellence. They will demonstrate a record of success in developing and implementing multi-faceted marketing and communications efforts that have positioned and elevated an institution, brand, or company with multiple audiences. The next VPSMC will bring a collaborative leadership style and experience working with multiple stakeholders, as well as a commitment to advancing diversity, equity, and inclusion within an organization. Trinity seeks an enthusiastic leader with excellent communication skills, someone particularly able to persuade, explain, and inspire using words and images in print, digital, and social media, and with strong interpersonal skills, including the ability to relate to the College’s numerous and varied constituencies and manage an office of talented professionals.
For best consideration, please send all nominations and
applications—electronically and in confidence—to::
Shelly Weiss Storbeck, Managing Director
Lisa Solinsky, Senior Associate
Abby Kallin, Associate
For more information, please visit Trinity’s home page at https://www.trincoll.edu/.
The College is committed to building a representative and diverse faculty, administrative staff, and student body. Trinity is an Equal Opportunity/Affirmative Action Employer. Women and minorities are encouraged to apply. Applicants with disabilities should request, in advance, any needed accommodation in order to participate in the application process.
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