Director of Strategic Partnerships and Outreach (REMOTE option)

Syracuse University
New York, United States
Salary Not Specified
Posted date
Jun 24, 2021

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Position Type
Faculty Positions, Business & Management, Marketing & Sales, Administrative, Academic Affairs, International Programs, Business & Administrative Affairs, Community Relations & Institutional Outreach, Public Relations & Marketing (Campus), Executive, Executive Directors
Employment Type
Full Time
Posting Details

Job # 037129 Department Code 22801-7171 Department Syracuse Abroad Job Title Director of Strategic Partnerships and Outreach (REMOTE option) Location Syracuse, NY Pay Range Commensurate w/experience Staff Level S6 FLSA Status Exempt Hours

Standard University business hours

8:30am – 5:00pm (academic year)
8:00am – 4:30pm (summer)

Hours may vary based on operational needs.

Job Type Full-time Campus Syracuse, NY Unionized Position Code Not Applicable Job Description

REMOTE option: Remote-based location may be possible. Must be US-based; preference for working remotely will be given to location in New York City, Boston, Philadelphia, or Atlanta areas.

Syracuse Abroad (SA) seeks a dynamic, engaging, persuasive Director of Strategic Partnerships and Outreach to lead institutional relationship, recruitment, and new business development for a nationally recognized University education abroad provider. The position will lead a comprehensive recruitment strategy to attract students from outside Syracuse University to participate in SA programs. They will be responsible for cultivating strong, trust-based partner relationships and customized programs, as well as strengthening and extending the Syracuse Abroad brand recognition and revenue streams. Working with the Division of Marketing and Communications, this position plays a key role in developing and overseeing SA’s marketing, communication, and public relations plans. Under general direction of SA’s Assistant Provost/Executive Director, this position works in close collaboration with the Director of Admissions (recruitment/enrollment), Director of Global Operations (business development, revenue generation) and Director of Academic Programs (new and customized program development, academic standards). The incumbent will directly oversee a staff of 4, including the Institutional Relations team (3 staff) & the Communications Manager and will have dotted line supervision over the Assistant Director of World Partner Programs for program development work. This position will be an integral member of the SA leadership team and will engage with SA center directors as well as campus administration/faculty to achieve SA goals and to advance University-wide internationalization outlined in the Academic Strategic Plan.


• Master’s degree required, with eight (8) plus years of progressively responsible experience in higher education recruitment, international partnership/program development, or equivalent related experience.

• Five (5) plus years of leadership experience.

• Demonstrated experience developing and executing strategic plans.

• Experience living, working, or studying abroad.

• Experience supervising, motivating and inspiring staff.

• Committed to advancing diversity, equity, accessibility, and inclusion.

Job Specific Qualifications

• Highly motivated, well-organized leader with excellent demonstrated intercultural communication, partner relationship and negotiation skills.

• Knowledge of best practices and trends in the field of international education.

• Strong understanding of academic departments, degree programs, roles, and responsibilities within US higher education.

• Experience developing and executing strategic communications and outreach plans.

• Comfortable working in both academic and business environment.

• Ability to work in a rapidly changing, competitive environments.

• Demonstrated ability to proactively and entrepreneurially advance unit goals, while working in a highly collaborative organizational structure.

• Ability to travel frequently.


External Recruitment Strategy & Implementation:
• Develop/implement a data-driven
recruitment strategy for domestic (U.S.) visiting students from partner universities/colleges to participate in SA center semester & summer programs.
• Stay informed of industry best practices, market trends, competitive threats, and new technologies to achieve enrollment goals.
• Establish team portfolios and measurable recruitment goals for each team member in line with revenue targets, working in close collaboration with the directors of admissions/campus engagement.
• Supervise institutional relations/recruitment team to implement strategy and meet enrollment goals, including educating a diverse range of audiences about Syracuse programs, such as prospective students/families, higher education administrators, and faculty/staff.
• Collaborate with admissions and marketing/communications teams to ensure an integrated approach to advertising, outreach, engagement and yield initiatives, as well as partner-specific sales tools/collateral.
• Conduct regular analysis of institutional trends including student inquiries, applications, and enrollments; prepare and present recruitment statistics, objectives and status to leadership.
• Measure/monitor/analyze the team’s account activities and contacts. Oversee and manage institutional relations & marketing budgets to achieve shared goals.

Strategic Partnership Growth and Management:
• Responsible for strategic growth/maintenance of high value domestic/international institutional partnerships in support of recruitment/revenue generation goals.
• Staying abreast of trends in field of education abroad, play a lead role in developing revenue operations thru existing/new partnerships.
• Develop/oversee US university/college partnership relationship cultivation/growth strategy (regional/national) based on partner program/curriculum needs, strong knowledge of SA program/curriculum, SU strengths.
• Understand needs/profiles of academic leadership, study abroad office staff, faculty/administration to build a strategy of partner engagement (thematic webinars, presentations, conferences, working papers, site visits), identify opportunities for custom program development and oversee establishment.
• Strategically cultivate portfolio of high quality study abroad World Partner (direct exchange, 3rd party provider) programs and experiences for students that complement SA center program and align with SA global learning/business objectives, supported by Assistant Director/WP Programs.
• Oversee requirement assessment of partner programs (student programs, service and support/health/safety).
• Regularly represent SU as a leader in education abroad at international/national/regional conferences, study abroad fairs, other relevant international education events.
• Maintain strong working relationships with relevant colleagues across SU in
support of program development goals.

Strategic Communication, Marketing, Promotion:
• In collaboration with the Division of Marketing and Communications, generate and lead external marketing/communications/public relations plans to effectively convey SA’s unique value, and engage target audiences to support student recruitment and elevate profile of SA with relevant audiences.
• Working with Marketing (responsible for developing SA marketing strategy), admissions, and academic leadership, oversee SA image positioning following established University brand standards/governance/approach, and ensure alignment of marketing strategy with SA’s global learning mission/partnership engagement/enrollment goals.
• Oversee and provide guidance/support to the SA Communications Manager (responsible for implementing marketing strategy for all SA programs, including project management, content creation, & creation/execution of Abroad specific digital/social media tactics) in line with organizational goals.
• Identify/oversee development of story concepts/subjects/profiles that represent the mission/vision/image/academic excellence and experiential learning opportunities and student experience of SA programs.
• Provide strategic guidance in the framing and development of key marketing promotional materials (flyers, newsletters, etc.) and SA websites.
• Create and execute strategic communication plans for SA mass communications for varied stakeholders (students/families/ partners/etc.).
• Monitor trends within education abroad and present findings to leadership/partners.

Physical Requirements




Application Instructions

In addition to completing an online application, please attach a resume and cover letter.

About Syracuse University

Syracuse University is a private, international research university with distinctive academics, diversely unique offerings and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and nearly 150 years of history, Syracuse University offers a quintessential college experience.

The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors and 100 minors offered through 13 schools and colleges; nearly 15,000 undergraduates and 5,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit

About the Syracuse area

Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.


Syracuse University is an equal-opportunity, affirmative-action institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.

Commitment to Supporting and Hiring Veterans

Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The University’s contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.

Commitment to a Diverse and Inclusive Campus Community

Syracuse University maintains an inclusive learning environment in which students, faculty, administrators, staff, curriculum, social activities, governance, and all other aspects of campus life reflect a diverse, multi-cultural, and international worldview. The University community recognizes and values the many similarities and differences among individuals and groups. At Syracuse, we are committed to preparing students to understand, live among, appreciate, and work in an inherently diverse country and world made up of people with different ethnic and racial backgrounds, military backgrounds, religious beliefs, socio-economic status, cultural traditions, abilities, sexual orientations and gender identities. To do so, we commit ourselves to promoting a community that celebrates and models the principles of diversity and inclusivity.

Quick Link Job Posting Date 06/24/2021 Application Deadline Full Consideration By Job Category Staff Message to Applicants

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