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Director of Marketing and Communications

Missouri Western State University
Missouri, United States
Salary Not Specified
Start date
Jun 21, 2021

View more

Position Type
Faculty Positions, Business & Management, Marketing & Sales, Communications, Other Communications, Public Relations & Advertising, Administrative, Business & Administrative Affairs, Public Relations & Marketing (Campus), Editing & Publications Management
Employment Type
Full Time
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Posting Details

Position Title

Director of Marketing and Communications

Job Description

The Director of Marketing and Communications is responsible for developing and implementing the long-term marketing & communication vision for Missouri Western’s brand.
Responsibilities include planning, development and implementation of all Missouri Western marketing strategies and University communications, both external and internal.
Oversees development and implementation of support materials and services in the area of marketing and communications.
Directs the efforts of the marketing and communications staff, serves as a liaison to the President’s Cabinet and coordinates at the strategic and tactical levels with the other functions of the University.

• Responsible for creating, implementing and measuring the success of comprehensive communications and marketing initiatives that will enhance the Missouri Western image and position within the marketplace and the general public.
• Oversees the creative team that provides creative assets for enrollment management and development.
• Provides strategic communication support to the University’s leadership team.
• Manages and facilitates internal communications.
• Provides strategic leadership and management for the Marketing and Communications team.
• Manages the strategic communications and creative design of Missouri Western marketing and communications activities and materials including:
o Admissions/Enrollment Management
o Website, Social Media, video production
o Institutional Advancement
o Conference Services and Events
o Media Relations
o President’s Office

Required Qualifications

• Bachelor’s degree in Public Relations, Communication, Marketing, Journalism, or related area
• Five years of experience in communications and marketing, brand management, digital media

Preferred Qualifications

• Engagement with higher education enrollment management
• Experience leading teams
• Master’s degree

Physical Demands

• Sedentary Work
• Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.



Additional Demands

Valid Driver’s License
May require some travel
May require some nights and weekends

• Creative, visionary, and innovative
• Integrated marketing plans and strategies
• Brand management best practices and procedures
• Media relations plans and strategies
• Publications practices and procedures
• Digital and social media
• Strategic thinking
• Public relations
• Strong written and oral communication
• Project management
• Dynamic leadership
• Communication, interpersonal skills as applied to interaction with colleagues and the public
• Emergency communication/management and ability to manage confidential information

Hours of Work

M-F 8:00am-4:30pm

Posting Number


Open Date


Priority Deadline


Open Until Filled

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